Senior Product Marketing Manager
About Dropzone AI
Dropzone’s mission is to scale cybersecurity beyond human limits, and augment every single human security engineer/analyst with an army of AI security specialists. Humans alone cannot sufficiently protect our digital future, and AI augmentation is the only way for defenders to reclaim the high ground. We are an award winning company disrupting the $200B+ cybersecurity market.
Powered by Gen AI advancements, our technology offloads repetitive day-to-day work and frees human analysts to focus on real threats and higher-value projects. We are venture-backed, and our team has a rare blend of deep experience across cybersecurity, AI/ML, and SaaS product development. Join us if you want to be on the ground floor of using Gen AI to transform cyber defense. Learn more at www.dropzone.ai.
About the role
Dropzone AI is looking for a Senior Product Marketing Manager to help shape how we position, launch, and grow our products in a rapidly evolving market. Reporting to the Director of Product Marketing, you will lead execution across messaging, product launches, content, customer marketing, and sales enablement, and contribute to the positioning.
You will translate sophisticated AI and cybersecurity capabilities into clear, differentiated narratives that resonate with security leaders, practitioners, buyers, partners, and industry influencers. You will partner closely with Product, Sales, Customer Success, and Marketing to understand our customers and market, sharpen our differentiation, and equip our go-to-market teams to win.
The ideal candidate pairs strategic product marketing expertise with strong execution, genuine technical fluency, and an operator's mindset.
What you'll do
Positioning and Messaging
- Translate the positioning and narrative into messaging, value propositions, and content, and keep them consistent across campaigns, launches, sales materials, website, events, and customer communications.
- Turn complex AI and cybersecurity concepts into differentiated, outcome-oriented messaging tailored to CISOs, SOC leaders, security analysts, MSSPs, and other key stakeholders.
- Help shape and evangelize the emerging category of autonomous security operations.
- Serve as a trusted internal authority on the market, customer, and competitive landscape, including relevant AI and regulatory trends.
Go-to-Market and Launches
- Build and execute go-to-market plans for new products, features, and integrations, translating strategy into target audiences, use cases, launch tiers, success metrics, and activation plans in partnership with Product, Marketing, Sales, and Customer Success.
- Lead cross-functional launches from planning through execution, keeping teams aligned and market-ready.
- Own release notes and keep product and website content current, clear, and technically accurate.
- Identify opportunities to improve adoption, expansion, and engagement across the product lifecycle, and bring customer and market insight back into product planning.
Content and Storytelling
- Educate the market on the shift to autonomous security operations, helping buyers understand the problem, the category, and why it matters through content, campaigns, and events.
- Partner with Marketing on shared content, providing focus and making sure it is technically accurate and true to the product.
- Create content for demand generation programs, campaigns, events, executive presentations, and industry programs.
- Drive customer marketing through case studies, testimonials, references, and advocacy, and represent the voice of the customer in internal discussions.
- Support analyst relations with briefings and supporting materials that build credibility with Gartner, Forrester, IDC, and other influencers.
Sales and Partner Enablement
- Equip Sales, SDRs, Customer Success, and partners with the messaging, tools, and training to communicate Dropzone AI's value with confidence, including pitch decks, solution briefs, use-case content, talk tracks, outbound messaging, and customer proof points.
- Support partner marketing with co-branded content, enablement materials, and messaging that help partners position and sell Dropzone AI.
- Lead enablement for launches, messaging updates, and new use cases.
- Gather field feedback and use it to continuously improve messaging and enablement.
Requirements
- 5+ years in B2B product marketing, including time as a senior individual contributor.
- You have marketed cybersecurity, security operations, AI, infrastructure, developer tools, or another genuinely complex product.
- You build differentiated positioning that turns sophisticated technology into clear customer value.
- You have led successful product launches and cross-functional go-to-market from planning through execution.
- You understand how enterprises buy, and you can message to both technical practitioners and executive decision-makers.
- Exceptional writer and storyteller. You make complex ideas accessible without oversimplifying them.
- Strong attention to technical accuracy. You sweat the details and will not ship content that misrepresents how the product works.
- Accountability to outcomes. You tie your work to pipeline, win rates, and adoption, and you are comfortable being measured on them.
- Early-stage startup mindset. You thrive on ambiguity and execute at lightspeed.
Preferred
- Direct experience in security operations, SIEM, SOAR, MDR, threat detection, incident response, or security automation.
- Experience marketing AI-native, agentic AI, or other emerging technology products.
- Experience defining or establishing a new product category.
- Familiarity with analyst relations, partner marketing, or community-led go-to-market programs.
- Experience supporting enterprise and channel-based sales motions.
- An existing understanding of SOC workflows, security personas, and cybersecurity buying dynamics.
Work Environment/Travel
We are a 100% remote company where you will work from your home with company-provided equipment to set you up for success. Semi-frequent travel to professional office settings and other events locally and nationally; some overnight travel expected.
Compensation
In the spirit of pay transparency, we are excited to share the base salary range below, exclusive of fringe benefits or potential bonuses. If you are hired at Dropzone your final base salary compensation will be determined based on factors such as geographic location, skills, education, and/or experience. In addition, all compensation packages include significant above market new hire equity grants because we believe in rewarding long term value creation. If you are hired at Dropzone your final base salary compensation will be determined based on factors such as geographic location, skills, education, and/or experience. In addition to those factors, we believe in the importance of pay equity and consider internal equity of our current team members as a part of any final offer. Please keep in mind that hiring at the maximum of the range would not be typical to allow for future and continued salary growth. We also offer a generous benefits package, including company paid health insurance, 401K Plan with employer match, Self-Managed PTO, parental leave, and more.
The pay range for this role is:
$170,000 - $180,000 USD
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