Vice President - Account Leader

Vice President, Client Leader (Catalyst), Toronto

[Hybrid]

Golin Toronto is looking for a Vice President, client leader, to drive several key accounts.

You will partner with a team of account pros, influencer marketing specialists, creatives, analysts, media buyers and strategists to drive award winning, breakthrough campaigns.

This role will be a trusted advisor to our clients, across communications and marketing functions, providing strategic counsel and ensuring client satisfaction over programming across a portfolio of categories and business units.   

You have proven leadership and client service skills, and experience developing and managing integrated communications programs. This role will be day-to-day senior contact for our clients, manage communications across a cross-functional agency team, and support flawless execution in the most efficient and productive way.  

Our ideal team member has experience as an integrated communications expert, with the ability to focus on the larger picture, drive thought leadership and enable effective decision making, to achieve client and business goals. You have consumer, B2B and corporate communications client experience, worked on large, integrated client accounts, in a client-facing role, presenting strategic marketing recommendations, addressing challenges and opportunities, and providing media ready solutions.  

Who We Are:

Golin is a progressive public relations agency with expertise ranging from brand-building and cutting edge digital content, to corporate reputation, healthcare advocacy and measurement. Our roster includes many of the largest consumer brands in the world. Golin aligns earned-first, data-driven creative with the customer journey, to deliver maximum impact for clients and reach a profoundly diverse global market. We Go All In, in everything we do. We're especially committed to Go All In for our people.

With best-in-class work that has earned worldwide attention and awards, including the 2024 SABRE Best Large Agency of the Year, 2024 PRovoke Media Best Large Agency to Work For, and 2024 PRWeek U.S. Agency of the Year, there is no better time to join an agency redefining the role of PR and helping companies create change that matters.

What You’ll Do:

• Responsible for client strategy, integrated media strategy and planning
• Independently lead day to day account operations and serve as a primary senior client contact 
• Work in close collaboration with integrated Golin team leaders including influencer strategy, earned, strategy and creative to deliver best-in-class work
• Build relationships with key clients to ensure that client/agency relationships exist on multiple levels/points of contact and will grow over time  
• Provide client counsel on strategic and tactical matters, generating innovative ideas and opportunities that are linked to the development of strategic client plans 
• Stay atop of industry best practices, client, and competitor brand activity, and ensure we deliver game-changing ideas and solutions 
• Leadership experience as a people manager, collaborator, and advocate, a voice for the team and your direct reports 
• Stay ahead of trends, create story opportunities from real-time news events, identify and lead organic growth opportunities   
• Understand your clients’ business, industry competition, and relevant media  
• Collaborate with teams across multiple disciplines and geographies and successfully manage complex, fast-moving, and unexpected communications challenges 
• Interact with clients to present strategic recommendations, addressing challenges and opportunities, providing ideas/suggestions that align with business and client needs  
• Provide executive communications strategy and support including message and media preparedness
• Ability to seamlessly manage issues and crisis; provide support and counsel to C-Suite clients and executives
• Manage all financials, including budgets and billing, projections and staffing 

Who You Are: 

• Bachelor’s degree, preferably in PR, marketing communications, or related field 
• At least 14 years of PR agency or related professional communications experience necessary, experience working with B2B clients a plus 
• Extensive experience leading the developing strategic consumer and B2B campaigns, which has earned mass awareness, strengthened brand equity, and impacted business objectives 
• Proven experience as a client and team leader, a day-to-day client counselor, and strategic client partner 
• Deep expertise in product launches, branding campaigns, media integrations, influencer engagement, and creating deep brand footprints
• Demonstrated expertise and proven experience working on established consumer brands
• Demonstrated experience in corporate communications and PR fundamentals such as stakeholder relations, executive communications and media/message training
• Extensive experience as a client leader and partner, with the ability to own multiple workstreams, building deep relationships and partnerships with client leads 
• Superior writing and editing skills, communicate creatively and in an engaging manner 
• Deep understanding of earned, digital, and paid and social media approaches 
• Outstanding interpersonal skills and superior client service skills 
• High passion and enthusiasm, a positive spirit, able to translate that energy into generating results 
• Ability to collaborate and communicate effectively with clients and teams at all levels 
• Strategic and creative thinking with an entrepreneurial, solutions-oriented, flexible mindset and ability to function in a fast-paced environment  
• Experience managing all financial aspects of client business and managing/achieving revenue goals internally at an agency important  
• Develop and manage multiple projects and programs including strategies implementation plans, staffing plans, budgets, and timelines   
• You have been accountable for producing and delivering high-quality work and impactful, measurable results, while ensuring team members do the same 
• Established leader who has managed and grown talent via mentoring, providing constructive feedback, and inspiring best in class work. 

Golin has included the base salary range or hourly rate for this role. Actual compensation offered within the range will depend upon, among other factors: a candidate’s skills, qualifications, and experience; actual ranges for current or former employees in the role; and market considerations.

Salary range:

$94,000 - $140,000

 Any request to schedule an interview and any legitimate offer of employment will only come from an authorized representative of Golin. We will never require an applicant to provide sensitive personally identifiable information in order to conduct an interview.

Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status or other characteristics protected by law.

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