Performance Marketing Analyst - Brazil
Drive high-impact paid media campaigns in a fast-paced, performance-driven environment!
What's in it for you?
Join a dynamic and fast-growing environment where you’ll have real ownership over campaign execution and performance. You’ll work across leading digital advertising platforms, gaining hands-on experience in real-time optimization while collaborating with cross-functional teams to drive measurable growth and impact.
Your role with us:
In this hands-on role, you’ll be responsible for building, launching, and optimizing paid media campaigns across multiple platforms, ensuring strong performance through daily monitoring and real-time adjustments. You’ll collaborate closely with cross-functional teams to develop and refine creatives, analyze campaign data to generate actionable insights, and contribute to continuous testing and optimization efforts. Additionally, you’ll support performance reporting, maintain tracking and dashboards, and ensure all campaigns align with platform policies and local regulations.
Who are we?
At Easygo we proudly stand as a prominent service provider to a powerhouse of brands within the iGaming industry, including Stake.com, Kick.com and Twist Gaming. Stake is the world's largest crypto casino, and leads the industry with a seamless online casino and sportsbook experience. Level up your online entertainment with Kick.com, the vibrant live streaming platform, which connects millions of gamers and content creators worldwide. All alongside the innovative game design studio, Twist Gaming, which takes creativity to new heights by crafting cutting-edge and captivating games.
Our commitment to placing our clients and their communities' entertainment at the forefront of everything we do, has solidified us as the ultimate online service provider for entertainment companies. Headquartered in the beautiful city of Melbourne, our growth has been remarkable. From humble beginnings to a thriving workforce of 600+, we've expanded not only in numbers but in ambition. There really is something for everyone here, whether you work in Tech, Marketing, Operations, Mathematics or Design, we are sure to have something for everyone.
Click play, on your career today!
What you will do:
- Build, launch, and manage campaigns across Google Ads, Meta Ads, TikTok, X, and other relevant platforms.
- Support the creation and iteration of ad copy, briefs, and creatives, collaborating with Creative, Product, and Marketing teams.
- Conduct daily keyword research, audience segmentation, and bid adjustments.
- Maintain structured campaign setups, naming conventions, and tracking implementation.
- Ensure campaigns follow local platform policies and Brazilian regulatory guidelines.
- Monitor campaign performance daily with a strong focus on action.
- Adjust bids, budgets, and targeting based on performance and market signals, including: Live sports events; User behavior trends; Competitive activity.
- Identify high-performing creatives and support scaling efforts.
- Pause or optimize underperforming campaigns quickly and efficiently.
- Support daily, weekly, and monthly performance analysis and reporting.
- Help translate data into clear, actionable insights.
- Maintain dashboards (e.g. Looker Studio) to track performance in real time.
- Work closely with Creative, Social, Product, CRM, and Affiliate teams to align campaigns with: Key sporting moments; Promotions and offers.
- Share performance insights to improve creative output and campaign effectiveness.
- Collaborate with regional/global teams when needed.
- Support A/B testing across creatives, audiences, landing pages, and bidding strategies.
- Stay updated on platform changes and new features across Google, Meta, and TikTok.
What you will bring:
- Advanced/Fluent English mandatory, with daily interaction with global teams.
- Previous experience in the iGaming industry (sports betting and/or online casino).
- 2–3+ years of experience in performance marketing / paid media.
- Hands-on experience with Google Ads and Meta Ads Manager.
- Strong understanding of: campaign setup and structure; basic bid strategies and optimization; audience segmentation.
- Experience working with data and reporting tools (Google Analytics, Looker Studio, etc.).
- Analytical mindset with attention to detail.
Bonus points if you also have:
- Excellent communication and collaboration skills, with the ability to work cross-functionally with other teams and departments.
- Understanding of Brazilian betting market dynamics and player behavior.
- Experience in iGaming, fintech, e-commerce, or other high-performance verticals.
- Exposure to programmatic platforms.
- Understanding of betting/gaming regulations in Brazil.
Some of the perks of working for us:
- Health Insurance - with nationwide coverage, no co-payment
- Dental Care
- Health Insurance
- Meal Voucher
- Wellhub
- Access to Conexa Saúde - psychological and nutritional assistance.
- Extra incentives to enjoy benefits from our partners
- Snack and drink fridges at the office
We believe that the unique contributions of everyone at Easygo are the driver of our success. To make sure that our products and culture continue to incorporate everyone's perspectives and experiences, we never discriminate on the basis of race, religion, nationality, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status.
We’re a global team of dreamers, creators, and game-changers from every walk of life, united by a passion for entertainment that inspires the world.
We believe that the best ideas come from different perspectives, so we actively welcome and champion talent from all backgrounds, cultures, identities, and experiences. Whether you're just starting out or bringing decades of experience, your unique voice matters here.
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