Digital Marketing Coordinator

We’re Grön (pronounced like grew-n, Swedish for green). We craft the most delicious cannabis edibles on the planet. As a leading North American brand, we’re dedicated to high-quality products that cater to our diverse customers. Driven by innovation, sustainability, and community, we create our edibles with care. Founded in her basement, chocolatier and mother Christine Apple started Grön in 2015, and has since grown the company into a team of over 200+ passionate individuals in 8 different markets (and counting). We hold ourselves to the highest standards of quality and professionalism as we serve millions of customers worldwide. Every team member is expected to contribute to our mission with dedication and teamwork, crafting our gummies and chocolates with love for the community. 

At Grön, we operate first by our Mission & Values: we win with dignity and grace, we only deliver excellence, we embrace transformation. We believe all Grön employees should embrace and operate with these values in mind. If you feel like you embody our values, keep reading to find out more about how you could make an impact as a part of our team. 

Grön is in search of a proactive Digital Marketing Coordinator with a self-starter attitude, ready to take the initiative and drive our brand forward. In this role you will collaborate with our with our global brand-marketing team to bring Grön's brand to the people. The ideal candidate will assist in executing digital and social marketing initiatives across the regulated cannabis market in Arizona, Illinois, Missouri, New Jersey, New York, Ohio and Oregon. As the DMC you will support light design work, social community management, customer support, and efficient distribution of both digital marketing assets to relevant stakeholders. This individual will be based out of our Portland office. 

Key Responsibilities:  

• Brand Asset Distribution: Manage the distribution of digital and physical creative assets, ensuring they reach pertinent stakeholders, maintaining version control. Update digital merchandising and menu platforms such as LeafLink, Jane, Leafly, Dutchie, Hoodie, Weedmaps 
• Customer Service: Monitor the ReAmaze platform for customer communications and forwarding those to the correct departments. Communicate with Marketing Director to any potential issues or customer complaints 
• Social Community Management: Provide support on social platforms including Meta and LinkedIn by engaging with comments on posts and ads. Answering direct messages and forwarding any customer service inquiries to the correct departments 
• Content Planning and Production: Create video content within Sparkplug, our budtender training platform 
• Brand Education: Own updates to brand education decks in various states. Update and create educational courses in Seed Talent and Sparkplug for budtender training 
• Email Marketing: Assist with management of our email marketing platform. Support the full marketing lifecycle from scheduling & deployment to reports on email campaign performance, flows, lists, and segments 
   

Qualifications: 

• You have 1 - 3 years of experience in marketing, with a proven record of accomplishment of managing comprehensive strategies and content creation, BA in a marketing field is a plus! 
• You see yourself as highly analytical, organized, and a strong leader amongst your peers 
• You feel comfortable in Microsoft 365, CRM tools, WordPress, and other marketing and design tools. (Our stack is:  Figma, Canva, Adobe Creative Suite & Asana) 
• You will stand out if you have experience platforms specific to cannabis such as: Leaflink, Jane, Dutchie, Weedmaps, Leafly, or Seed Talent 
• You have strong communication skills, both written and verbal 
• You love the ‘start up’ vibe and like to work in a fast-paced environment, managing multiple projects simultaneously. 
• Huge plus if you have knowledge of regional marketing nuances and compliance regulations within cannabis or other regulated markets. 
• You demonstrate integrity and respect in all interactions, fostering a positive and supportive work environment 
• You strive for the highest standards in every aspect of your role 
• You can adapt to and drive change with enthusiasm 

Interview Process:   

At Grön, we go through the same interview steps for all Marketing candidates to ensure equity in our hiring process. Our process is designed to learn as much about each candidate as possible, as well as give candidates access to our team and hear what it's like to work with us.   

1. Call with Recruiter  
2. Call with Regional Director, Brand 
3. Call with Art Director 

Benefits & Compensation:  

This position has a salary of $50,000 and potential to have a hybrid work schedule after 90 days. 

• Medical, dental, & vision insurance  
• 401k Program 
• PTO  
• 10 Paid holidays  
• Parental leave 

Grön is committed to equal employment opportunity for all employees and providing employees with a work environment free of discrimination and harassment.  In accordance with applicable laws and regulations, our company provides a fair and equal employment opportunity for all Team Members and candidates regardless of race, color, religion or belief, national origin, gender, family or parental status, pregnancy, sexual orientation, gender identity/expression, age, marital status, disability, or any other legally protected characteristic. We hire and promote individuals solely based on qualifications for the position to be filled and business needs. Grön will not tolerate discrimination or harassment based on any of these characteristics. We encourage all applicants over the age of 21.  

BE AWARE OF FRAUD! Please be aware of potentially fraudulent job postings or suspicious recruiter activity by persons that are posing as a Grön recruiters. Please confirm that the person you are working with has an @eatgron email address. Additionally, Grön will never request financial information or payments from candidates at any point during the hiring process nor will we send checks for equipment at anytime. If you suspect fraudulent activity, please contact our team via jobs@eatgron.com