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VP, Growth Marketing

Company Overview (Who are we? Why should you join us?)

At ecoATM the proof of our success is in our staggering growth, extraordinary impact on protecting the planet, and providing a work culture unlike any other. We are a technology company and a pioneer of device re-commerce. Through our 5500+ automated kiosks and online marketplace Gazelle.com, we enable people all over the world to join the mobile device re-use revolution, a revolution that will get billions of used smartphones out of the e-waste cycle and into the hands of people who don’t have affordable access to the empowerment of the latest mobile technology.

At ecoATM we know our employees are our greatest strength and the key to our continued growth and success. When you join our team, you will enjoy more than just a job, you will be empowered to develop and utilize your unique talents and skills to build a rewarding career while making a lasting, positive impact on the planet.

Our Values and Leadership Behaviors

 

 

Company Overview (Who are we? Why should you join us?)

At ecoATM the proof of our success is in our staggering growth, extraordinary impact on protecting the planet, and providing a work culture unlike any other. We are a technology company and a pioneer of device re-commerce. Through our 5000+ automated kiosks we enable people all over the world to join the mobile device re-use revolution, a revolution that will get billions of used smartphones out of the e- waste cycle and into the hands of people who don’t have affordable access to the empowerment of the latest mobile technology.

At ecoATM we know our employees are our greatest strength and the key to our continued growth and success. When you join our team, you will enjoy more than just a job, you will be empowered to develop and utilize your unique talents and skills to build a rewarding career while making a lasting, positive impact on the planet.

Position Details (What will you be doing?)

  • Own strategy for driving new and existing customers to ecoATM and Gazelle brand sites and optimize conversion accordingly.
  • Set KPIs and monitor performance, reporting on revenue, CAC, LTV, volume, and profitability.
  • Responsible for merchandising, promotions, conversion optimization, email and CRM, SMS, paid media, organic channels, traffic and sales forecasting for ecoATM and Gazelle brands.
  • Direct integrated campaigns that will deliver an increase in acquisition, conversion rates, and profitability.
  • Execute a data driven approach to managing the business, encourage the team to test and learn, coordinate with analytics partners on proving incrementality, and utilize learnings for future strategy shifts.
  • Coordinate with cross functional partners on optimizing the UX, implementing technology changes to both the websites as well as our Marketing Technology (martech) stack, and A/B testing roadmap.
  • Collaborate with external partners to develop and deliver a best-in-class experience and exceed target business metrics.

Education & Experience (What education and experience will you need to be successful?)

  • Bachelor’s degree in business administration, marketing, communications or related field
  • Minimum 15 years of progressive consumer marketing experience
  • 5 + years of experience in a Marketing leadership position with responsibility for managing a diverse team
  • Proven experience in driving profitable, fast, sustainable growth for an eCommerce business.
  • Demonstrated leadership expertise in both performance marketing and eCommerce.
  • Demonstrated experience forecasting and reporting KPIs to a diverse audience, including executives.
  • Strong track record of effective people leadership and the ability to attract, develop and retain talent.

Knowledge, Skills & Abilities (What knowledge, skills and abilities will you need to be successful?)

  • Comprehensive knowledge of the digital landscape, including platforms, tools, agencies, paid media channels, optimization of organic channels, and analyzing results within these areas.
  • Knowledge of performance marketing best practices that result in customer acquisition, retention, loyalty, and growth.
  • Entrepreneurial Spirit: your work is not just your job, it’s your passion.
  • Strongly collaborative and resourceful individual who can function at a high level but at the same time roll your sleeves up to do what needs to get done.
  • Strategic thinker with the ability to implement.
  • Adept and capable of building and maintaining strong trusting partnerships and relationships across internal departments as well as with the company's external consumer and service providers.
  • Highly analytical with knowledge and experience using Google Analytics, and other analytics software.

 

Business Travel (How much will you travel?) 5%

Location (Where will you be working?) Remote

Pay Range (How much might you earn in your base salary?)

$194,312 – $250,000 annually

Base pay offered may vary depending on job-related knowledge, skills, and experience. This information is provided per CA SB 1162 (“CA Pay Transparency Law”). Base pay information is based on market location. Learn more about ecoATM benefits here.

This position may also be eligible for short-term and long-term incentives based on individual and company performance.

This job description is not intended to be all-inclusive. Employee may perform other related duties as assigned to meet the ongoing needs of the organization.

 

Base pay offered may vary depending on job-related knowledge, skills, and experience. This information is provided per CA SB 1162 (“CA Pay Transparency Law”). Base pay information is based on market location. Learn more about ecoATM benefits here.

This position may also be eligible for short-term and long-term incentives based on individual and company performance.

This job description is not intended to be all-inclusive. Employee may perform other related duties as assigned to meet the ongoing needs of the organization.

Here at ecoATM/Gazelle we value diversity & belonging and are proud to be an Equal Employment Opportunity employer.  All applicants are considered without regard to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation, or any other legally protected characteristic, and are fairly and equitably compensated based on current market data. If you need assistance, or an accommodation, please let your recruiter know.

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