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Manager, SMB Sales & Automation Strategy

New York, New York, United States

EMARKETER is the leading research, data, and insights provider for marketing, advertising, and commerce professionals. Our data-centric forecasts and rigorous analysis empower strategic decisions for brands, agencies, media platforms, technology companies, and more. With a strong focus on the transformation of digital advertising and ecommerce, EMARKETER’s forecasts, reports, and benchmarks enable global companies to anticipate tomorrow’s market trends for confidence today. EMARKETER is a division of Axel Springer SE, one of Europe’s largest media companies. 

We’re hiring a Manager, SMB Sales & Automation Strategy to join our Account Management team at EMARKETER.

The Role & Team:

We are looking for someone who thrives in high-volume environments, is energized by operational challenges, and sees automation as a lever for scaling customer impact. This role is for someone who is both strategic and hands-on, and comfortable coaching a team while designing systems that optimize outcomes.

As the Manager, SMB Sales & Automation Strategy you will be responsible for scaling and streamlining the renewal process for our fast-growing portfolio of 270+ SMB customers. You are adept at using technology, automation, and data to drive customer retention, while balancing efficiency with thoughtful human engagement. You know how to forecast outcomes, address churn risks proactively, and coach a team toward shared revenue goals.

In this role, you will lead a team of Account Managers and own the full renewal lifecycle—from building self-service renewal workflows and CRM automation to negotiating contracts and collaborating cross-functionally with Sales, Revenue Operations, and Product. You’ll help define what tech-touch account management looks like at scale and build the playbook to support it.

This is a hybrid role working from our New York City HQ at One Liberty Plaza two times a week.

The Ideal Candidate Is:

  • A strategic operator: You approach renewals not as a task but as a growth engine. You build systems that retain and grow revenue while optimizing for scale and repeatability.
  • A hands-on coach: You lead from the front, developing and motivating a high-performing team through clear expectations, structured coaching, and regular performance reviews.
  • A data-driven decision maker: You rely on dashboards, KPIs, and customer health signals to guide renewal strategy, prioritize efforts, and continuously improve outcomes.
  • A process-minded builder: You thrive in ambiguous environments, enjoy designing workflows and automations, and look for ways to reduce manual effort without sacrificing customer experience.
  • A confident negotiator: You know how to strike the right balance between customer advocacy and commercial impact, and you pass that skillset down to your team.
  • A committed owner: You don’t just lead from the sidelines. You take direct ownership of a segment of the book to mitigate risk, drive outcomes, and model best practices.

Key Responsibilities:

  • Own the full renewal lifecycle for a high-volume SMB portfolio, including forecasting, pipeline tracking, and at-risk account mitigation
  • Negotiate renewal terms and contracts in collaboration with Legal and Finance
  • Design and optimize automated renewal workflows (e.g., auto-renewals, CRM triggers, self-service portals)
  • Partner cross-functionally with RevOps and Product to implement scalable automation and AI-driven retention strategies
  • Lead and coach a team of 4 Account Managers, driving accountability, performance, and best practice adoption
  • Build dashboards and report on key metrics such as renewal rate, churn, and automation impact
  • Collaborate with Marketing, Product, and Revenue Operations to align renewal strategies with customer lifecycle goals

Desired Skills & Experience:

  • 3+ years in renewals, account management, customer success, or revenue operations—preferably with SMB portfolios
  • Proven experience applying automation to scale and manage high-volume account territories
  • Proficiency with CRM and automation tools (e.g., Salesforce, HubSpot, Gainsight)
  • Strong analytical mindset with the ability to turn customer data into strategic actions
  • Skilled in building and managing automation workflows, dashboards, and integrations
  • Excellent communication and negotiation skills; able to balance efficiency with thoughtful client engagement
  • Bonus: Experience with SaaS, subscription-based renewals, or scaling SMB segments

Applicants must be authorized to work in the United States without the need for visa sponsorship, now or in the future.

Salary & Benefits:

  • Base Salary:  $110,000-$125,000 (dependent on skills & experience)
  • On-Target Earnings (OTE): $145,000-$170,000 (includes base salary + commission at  100% to goal)
  • Commission structure: Uncapped, with additional earning potential above OTE
  • Unlimited PTO, 10 paid holidays, and 16 weeks of parental leave
  • Comprehensive medical, dental, and vision insurance plans
  • Matched and vested 401(k) plan
  • Access to resources for financial planning, family planning, mental health, and Employee Assistance Programs (EAP)
  • Additional perks: commuter benefits, phone reimbursement, gym membership discounts, and more
Salary for the role is commensurate with experience and depends on a number of factors, including a candidate’s qualifications, skills, competencies and experience. 

US pay range

$110,000 - $125,000 USD

About EMARKETER
 
EMARKETER is the world's leading research company focused on digital transformation. We hire people who are passionate about providing business leaders with actionable data and insights in the areas of digital marketing and advertising, media, retail and ecommerce, financial services, healthcare, and more. Our clients, who rely on our content to make informed decisions, include top global brands within Fortune 1000 companies, as well as smaller firms striving to compete in a digital age.
 
At EMARKETER, we pride ourselves on an inclusive work environment and continuously strive for diversity of thought, identity, and experience while encouraging growth and providing support to team members throughout the organization. EMARKETER is committed to corporate transparency through regular business updates and an always-open line of communication. 
 

What We Value

Our people are the foundation of our success. Guided by our values, we:

  • Serve Our Clients: We prioritize their needs to deliver excellence in our products and services.
  • Work as One Team: We collaborate with trust, accountability, and transparency.
  • Innovate and Adapt: We foster curiosity, resilience, and fearless exploration of new ideas.
  • Celebrate Diversity and Inclusion: We embrace a diverse, inclusive environment where all voices are valued and respected.
To learn more about what it’s like to work at EMARKETER check out our careers page and life page.

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