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VP of New Business Subscription Sales

New York, New York, United States

EMARKETER is the leading research, data, and insights provider for marketing, advertising, and commerce professionals. Our data-centric forecasts and rigorous analysis empower strategic decisions for brands, agencies, media platforms, technology companies, and more. With a strong focus on the transformation of digital advertising and ecommerce, EMARKETER’s forecasts, reports, and benchmarks enable global companies to anticipate tomorrow’s market trends for confidence today. EMARKETER is a division of Axel Springer SE, one of Europe’s largest media companies. 

EMARKETER is seeking an experienced B2B sales leader to join us as VP of New Business Sales.

The Role & Team:

As VP of New Business Sales, you will have global responsibility for our B2B research subscriptions business and directly manage a team of sales leaders, including international teams in the EMEA, APAC and LATAM markets. This results-driven leader will own team structure, territory design, sales process, pipeline generation, new business KPIs, creating a coaching-intensive culture and other strategic initiatives that drive new customer acquisition. We are seeking a leader who can create a vision, formulate a strategy, instill a growth-oriented culture and bring it to life with strong operational capabilities. This role is an integral piece to the continued rapid growth of EMARKETER.

The Ideal Candidate is:

  • A strategic B2B Sales Leader who is always two steps ahead – in hiring and leading team members, territory design, forecasting, pipeline creation, marketing alignment, culture creation and strategic planning. 
  • Highly results driven who ensures that achieving and exceeding key performance indicators, pipeline goals and bookings targets is at the forefront of everything we do. 
  • A customer facing executive who has expertise in progressive prospecting strategies and selling techniques in order to engage and convert prospects to customers.
  • A knowledgeable resource who understands the marketing, advertising and ecommerce landscapes and can guide their division towards the areas of highest opportunity.
  • A team motivator who is people focused and knows how to optimize engagement, producing more creativity, and  increasing passion resulting in high performance.
  • Focused on employee growth and development who believes the best sales managers operate as sales coaches and can create a positive culture of ongoing feedback, growth and talent development.
  • A hands-on coach who is eager to join sellers in client-facing activities and collaborate on strategies to close sales deals.
  • Committed to fostering an inclusive culture and values a representative workplace that embraces diversity of thought and experience.

Key Responsibilities:

  • Implement a strategic new business sales plan and long-term vision that drives sustainable, profitable new business growth.
  • Align the new business sales organization’s objectives with overall business strategy through participation in sales strategy development, forecasting, sales resource planning, and budgeting.  
  • Meet assigned targets for bookings and other key financial performance objectives.  
  • Provide the new business sales team with the process, skills and knowledge to consistently exceed opportunity creation targets.
  • Accountable for effective sales organization design, including sales job roles, sales channel design, and sales resource deployment.  
  • Work cross-functionally with colleagues in marketing, product and content to ensure sales alignment to key priorities and objectives and to fuel messaging that resonates with prospective customers.
  • Partner with Sales Enablement and the People Team to lead learning and development initiatives impacting the sales organization, and provide stewardship of sales and sales management talent.
  • Build and coach a world-class sales team that exceeds monthly, quarterly and annual targets.

Desired Skills & Experience:

  • 12+ years of B2B sales leadership experience with a strong background in subscription or SaaS sales
  • Proven track record of outstanding B2B new business quota achievement
  • Experience rapidly scaling sales in a B2B subscriptions/SaaS businesses
  • Sales experience working in the data or insights industry and/or professional services (experience in the advertising and/or ecommerce ecosystem a plus)
  • Demonstrated ability to apply AI-enabled sales tools and automation to optimize prospecting, forecasting, and overall pipeline and team performance
  • Strong analytical skills and a data-driven approach to optimizing sales activities and investments
  • Mastery of progressive B2B sales practices and talent management techniques
  • Demonstrated ability to motivate, lead, coach and inspire a team in order to optimize performance
  • Exceptional communication and interpersonal skills

Applicants must be authorized to work in the United States without the need for visa sponsorship, now or in the future.

Salary & Benefits:

  • Base salary: $175,000-$200,000 (dependent on skills & experience)
  • On-Target Earnings (OTE): $350,000-$400,000 (based on 100% performance; variable is uncapped)
  • Unlimited PTO, 10 paid holidays, and 16 weeks of parental leave
  • Comprehensive medical, dental, and vision insurance plans
  • Matched and vested 401k plan
  • Access to resources for financial planning guidance, family planning services, mental health reach-out and Employee Assistance Programs (EAP)
Salary for the role is commensurate with experience and depends on a number of factors, including a candidate’s qualifications, skills, competencies and experience. 

US pay range

$175,000 - $200,000 USD

About EMARKETER
 
EMARKETER is the world's leading research company focused on digital transformation. We hire people who are passionate about providing business leaders with actionable data and insights in the areas of digital marketing and advertising, media, retail and ecommerce, financial services, healthcare, and more. Our clients, who rely on our content to make informed decisions, include top global brands within Fortune 1000 companies, as well as smaller firms striving to compete in a digital age.
 
At EMARKETER, we pride ourselves on an inclusive work environment and continuously strive for diversity of thought, identity, and experience while encouraging growth and providing support to team members throughout the organization. EMARKETER is committed to corporate transparency through regular business updates and an always-open line of communication. 
 

What We Value

Our people are the foundation of our success. Guided by our values, we:

  • Serve Our Clients: We prioritize their needs to deliver excellence in our products and services.
  • Work as One Team: We collaborate with trust, accountability, and transparency.
  • Innovate and Adapt: We foster curiosity, resilience, and fearless exploration of new ideas.
  • Celebrate Diversity and Inclusion: We embrace a diverse, inclusive environment where all voices are valued and respected.
To learn more about what it’s like to work at EMARKETER check out our careers page and life page.
 
If this sounds like a great job for you, please apply online and tell us a bit about why you're a good fit for the role.
Please note that for all positions at EMARKETER, there is an exercise component specific to the role to reduce selection bias in our recruiting process and test how you apply knowledge.

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