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Senior Living Sales Counselor

13801 York Road Cockeysville, MD 21030

Broadmead: A Community Where You Belong, Grow, and Flourish

At Broadmead, we are more than a workplace. We are a values-driven community shaped by compassion, rooted in purpose, and guided by Quaker principles. We promote a culture where respect, integrity, and belonging are not aspirations, but the lived experience of everyone who walks through our doors.

We believe that when individuals thrive, communities flourish. That’s why we’ve built an environment where your work doesn’t just support a role, it shapes a legacy. Your contributions inspire progress, strengthen bonds, and enrich lives both within and beyond our campus.

What You Can Expect at Broadmead

  • Opportunities to Grow
    Life-long learning never stops at Broadmead. Whether you’re building new skills, exploring new paths, or stepping into leadership, we provide the resources, mentorship, and encouragement to help you grow with purpose—and with Broadmead.
  • A Culture that Welcomes You
    Belonging at Broadmead is not just a principle, it’s our practice. We value all voices, celebrate individual perspectives, and harness the power of collaboration to build a vibrant, inclusive community.
  • Work that Feels Like More
    Purpose lives at the center of what we do. Here, your efforts are meaningful, your presence matters, and your work leaves a lasting impact on the lives of others.
  • A Commitment to Your Well-Being
    From competitive compensation and wellness initiatives to flexible support systems, Broadmead cares for the people who care for our community. Your well-being fuels our shared success.

At Broadmead, you are not just a team member, you are a partner for a purpose that endures. Together, we’re enriching lives, building community, and ensuring everyone has the opportunity to belong, grow, and flourish.

Join us. Grow with us. Flourish with us.

 

 

Senior Living Sales Counselor

Broadmead | Cockeysville, MD Base Salary: $59,072 - $82,000 + Commission

Join a Community Where You Belong, Grow, and Make a Difference

At Broadmead, we're more than a senior living community. We're a purpose-driven organization grounded in Quaker values, where compassion, integrity, respect, and inclusion shape everything we do.

We believe meaningful work changes lives. As a member of our team, you'll help older adults and their families navigate one of life's most important decisions while building relationships that have a lasting impact. Here, your contributions matter, your growth is supported, and your success is celebrated.

If you're a consultative sales professional who enjoys building relationships, exceeding goals, and helping people find the right home and lifestyle, we'd love to meet you.

Why Choose Broadmead?

Outstanding Benefits for Team Members Working 30+ Hours Per Week

  • Comprehensive benefits package
  • Generous paid time off
  • Competitive base salary plus commission opportunity
  • Scholarship opportunities and professional development
  • Free parking
  • Complimentary shuttle service to the light rail
  • Discounted monthly bus passes
  • On-site fitness access before or after your shift, including shower facilities
  • Monthly wellness incentives, contests, prizes, and educational opportunities
  • Biannual resident gift checks for eligible non-exempt team members

An Award-Winning Culture

Broadmead was honored with the CHRA Excellence in Diversity Award for fostering a culture of acceptance, inclusion, and belonging.

Come discover why Broadmead is a place where people build careers, not just jobs.

What You'll Do

As a key member of our Independent Living Sales and Marketing team, you will guide prospective residents through their journey to becoming part of the Broadmead community. This role combines relationship-building, consultative sales, marketing, and exceptional customer service.

In This Role, You Will:

  • Build meaningful relationships with prospective residents and their families through phone calls, meetings, email outreach, events, and community engagement activities.
  • Conduct personalized community tours and showcase the Broadmead lifestyle.
  • Manage leads through the sales cycle using CRM tools and best-practice follow-up strategies.
  • Develop and execute individualized sales approaches based on each prospect's unique needs and goals.
  • Consistently achieve and exceed occupancy and sales objectives.
  • Serve as a trusted advisor, helping prospects understand residency options, financial plans, and community offerings.
  • Coordinate move-in activities alongside internal teams to ensure a seamless resident experience.
  • Participate in marketing events, presentations, and outreach initiatives.
  • Maintain accurate records, reports, and prospect communications within the CRM system.
  • Collaborate with colleagues across departments to deliver an exceptional customer experience.
  • Ensure compliance with Fair Housing regulations, HIPAA requirements, and community policies.

What Makes You Successful

You are a relationship-driven sales professional who thrives in a consultative environment. You know how to listen, build trust, and guide people toward confident decisions.

We're Looking For Someone Who Has:

  • Strong consultative and persuasive selling skills
  • Experience building long-term relationships and managing extended sales cycles
  • Excellent phone, presentation, and one-on-one sales abilities
  • Outstanding organizational and time-management skills
  • The ability to adapt sales strategies to individual customer needs
  • Comfort discussing financial options and service agreements
  • Strong written and verbal communication skills
  • Proficiency with CRM systems, Microsoft Word, Excel, and PowerPoint
  • A collaborative mindset and commitment to exceptional customer service

Qualifications

Required

  • Bachelor's degree in a related field preferred, or an equivalent combination of education and experience
  • Minimum of three years of sales and/or marketing experience working with older adults or a similar client population
  • Proven technology proficiency and CRM experience

Preferred

  • Experience managing a long sales cycle (12-18 months)
  • Senior living, healthcare, hospitality, or lifestyle sales experience

Build Something Meaningful

At Broadmead, every conversation has the potential to change a life. If you're passionate about relationship-based sales and want to help people find not just a residence, but a true community, we invite you to apply today.

Broadmead is an Equal Opportunity Employer committed to fostering a diverse, inclusive, and welcoming workplace for all.

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