Head of Brand & Content Marketing

Sunnyvale, CA/New York, NY/Livingston, NJ/Remote

CoreWeave is the AI Hyperscaler™, delivering a cloud platform of cutting edge services powering the next wave of AI. Our technology provides enterprises and leading AI labs with the most performant, efficient and resilient solutions for accelerated computing. Since 2017, CoreWeave has operated a growing footprint of data centers covering every region of the US and across Europe. CoreWeave was ranked as one of the TIME100 most influential companies of 2024.

As the leader in the industry, we thrive in an environment where adaptability and resilience are key. Our culture offers career-defining opportunities for those who excel amid change and challenge. If you’re someone who thrives in a dynamic environment, enjoys solving complex problems, and is eager to make a significant impact, CoreWeave is the place for you. Join us, and be part of a team solving some of the most exciting challenges in the industry.  

CoreWeave powers the creation and delivery of the intelligence that drives innovation. 

About the role:

CoreWeave is revolutionizing cloud AI infrastructure, delivering unparalleled computing power to enterprises and developers at scale. As we continue our hyper-growth trajectory, we’re looking for a transformational marketing leader to help us build world class content to scale brand awareness and consideration.

We are seeking a Sr. Director, Brand Content to be a strategic leader responsible for driving the creation, development, and production of world-class content that amplifies our brand, engages prospects, and enhances customer experience. If you have a proven track record of building brands, driving engagement and creating exceptional experiences, this is your opportunity to make a profound impact at one of the fastest-growing cloud AI leaders in the industry. 

As the Sr. Director of Brand Content, you will lead a cross-functional team responsible for driving the creation, development, and production of world-class content that amplifies our brand, engages prospects, and enhances customer experience. Your role will span from brand awareness and demand generation to customer success and retention. You will oversee the creation and production of all written content, video production, social media, design, customer experiences, and more, ensuring our messaging is innovative, consistent, and resonates deeply with our target audiences. This role requires someone who can seamlessly blend creativity with data-driven insights to develop a highly compelling brand voice and content strategy that speaks to the needs of our customers, while supporting key business objectives.

Key Responsibilities

Content Leadership: 

  • Lead the end-to-end creation and management of all content for the company, ensuring alignment with overall brand strategy, tone, and messaging across all formats, including written content, video, customer experience materials, social media, and design.

AI-Driven Innovation: 

  • Explore and implement innovative ways to leverage AI technology to expedite content creation, improve personalization, and scale content strategies across all channels. Drive the use of AI-powered tools and processes to optimize content workflows and enhance productivity.

Brand and Corporate Messaging: 

  • Partner with the executive team to develop,refine, and maintain a consistent corporate messaging framework, ensuring the company’s unique point of view (POV) is clearly articulated across all touchpoints.

Customer Engagement & Storytelling: 

  • Capture compelling customer stories, including video testimonials, written case studies, and event speaking engagements, to showcase the real-world impact of our AI technology.

Event Content Strategy: 

  • Work closely with the event team to develop content for keynotes, panel discussions, and customer experiences at high-profile industry events. 
  • Collaborate with the executive communications team to craft presentations that effectively communicate our vision and thought leadership.

Cross-Functional Collaboration: 

  • Collaborate with internal teams including marketing, sales, product, and customer success to ensure all content efforts are aligned with organizational goals and enhance the overall customer journey.

Agency and Vendor Management: 

  • Oversee relationships with external agencies and partners to develop high-quality, highly engaging content and execute content strategies. Manage creative partners to ensure brand consistency and excellence across all initiatives.

Innovative Leadership: 

  • Drive innovation in content creation by continuously exploring new formats, channels, and technologies to engage our target audiences. 
  • Stay ahead of industry trends, particularly in AI and technology, to ensure the company’s content is always at the cutting edge.

Team Development: 

  • Lead and inspire a team of content creators, writers, designers, and video producers, ensuring their growth, performance, and alignment with the company’s content goals. 
  • Foster a collaborative and creative environment that encourages excellence and innovation.

About You

  • 15+ years proven experience in content leadership roles, with a strong portfolio of successful B2B content strategies, particularly in the tech or AI space.
  • Demonstrated ability to develop and execute content strategies that align with brand, demand generation, and customer success goals.
  • Strong understanding of AI technology, its applications, and how to communicate its value in a clear and engaging way to both technical and non-technical audiences.
  • Experience exploring and applying AI tools and technologies to improve and scale content production and delivery.
  • Exceptional writing, editing, and storytelling skills, with a proven track record of producing high-quality, impactful content across a variety of formats.
  • Experience working with senior executives to craft and communicate thought leadership content, including keynotes and presentations for industry events.
  • Proven ability to build and maintain strong relationships with agencies, creative partners, and cross-functional teams.
  • Strong leadership and team management experience, with the ability to inspire, motivate, and develop a high-performing content team.
  • A creative, strategic thinker who is results-driven and thrives in a fast-paced, innovative environment.
  • Experience in AI, cloud, security, and other deep technology fields.
  • Advanced understanding of content analytics and KPIs to measure and refine content performance.
  • Familiarity with content management systems and marketing automation platforms, and social tools.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $200,000-$262,000. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience.

What We Offer

The range we’ve posted represents the typical compensation range for this role. To determine actual compensation, we review the market rate for each candidate which can include a variety of factors. These include qualifications, experience, interview performance, and location.

In addition to a competitive salary, we offer a variety of benefits to support your needs, including:

  • Medical, dental, and vision insurance - 100% paid for by CoreWeave
  • Company-paid Life Insurance 
  • Voluntary supplemental life insurance 
  • Short and long-term disability insurance 
  • Flexible Spending Account
  • Health Savings Account
  • Tuition Reimbursement 
  • Mental Wellness Benefits through Spring Health 
  • Family-Forming support provided by Carrot
  • Paid Parental Leave 
  • Flexible, full-service childcare support with Kinside
  • 401(k) with a generous employer match
  • Flexible PTO
  • Catered lunch each day in our office and data center locations
  • A casual work environment
  • A work culture focused on innovative disruption

Our Workplace

At CoreWeave, we are committed to operating as a hybrid workplace, offering employees flexibility in how they structure their time between in-office and remote work. We recognize the significance of fostering connections, collaboration, and creativity within our office culture and its positive impact on our business. Our philosophy operating as a hybrid workplace underscores our dedication to enabling employees to tailor work-life balance to their individual preferences.

For those who do not live within 30 miles of one of our offices, we are open to considering remote work for candidates whose skills and experience strongly align with the role. While we prioritize a hybrid work environment for most roles, we understand the importance of flexibility and are open to remote work for specific positions and specialized skill sets. Onboarding is essential to your success. New employees not based out of an office will be invited to attend onboarding training at one of our hubs within their first month of employment. We continue to foster a collaborative environment by bringing teams together quarterly.

 

California Consumer Privacy Act - California applicants only

CoreWeave is an equal opportunity employer, committed to fostering an inclusive and supportive workplace. All qualified applicants and candidates will receive consideration for employment without regard to race, color, religion, sex, disability, age, sexual orientation, gender identity, national origin, veteran status, or genetic information.

As part of this commitment and consistent with the Americans with Disabilities Act (ADA), CoreWeave will ensure that qualified applicants and candidates with disabilities are provided reasonable accommodations for the hiring process, unless such accommodation would cause an undue hardship. If reasonable accommodation is needed, please contact: careers@coreweave.com.

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