Back to jobs

Social Media Strategist

Miami, United States


About DAVID

DAVID is a global creative boutique founded in 2012, with offices in Miami, New York, Madrid, Buenos Aires, São Paulo, and Bogotá. The network of agencies – which is a part of WPP and Ogilvy's global creative network – is recognized for its creative reputation, with over 200 Cannes Lions in its history, including Grand Prix and Titanium Lions. It has also earned several EFFIE awards, highlighting DAVID's ability to build strong brands through creativity. DAVID has been named Agency of the Year at some of the most prestigious festivals, including D&AD, The One Show, and The Clio Awards.

The network is responsible for campaigns for major brands such as Google (Android and Google), Mondelez, Coca-Cola, Burger King, AB InBev, Supercell, Netflix, and Kraft-Heinz. Some of its most recent standout work includes iPager (Android), Meet Marina Prieto (JCDecaux), Breathe Through It (Halls), #TurnYourBack (Dove), The Bald Thru (Burger King); and Alcaraz Signs (Netflix). 

Throughout its history, DAVID has been one of the most recognized agencies for creating Super Bowl commercials, producing 9 spots over 6 years. In 2019 alone, the agency created commercials for three different clients (Burger King, Kraft Heinz, Budweiser). 


About the Role  

We’re seeking a highly motivated and experienced Social Media Strategist. This pivotal role demands a strategic thinker who can translate overarching campaign objectives into actionable social plans, grounded in robust audience insights, behaviors and platform performance. The ideal candidate will be a lover of creativity who works proactively and collaboratively, possesses a consistent pulse on social media updates, industry news, and pop culture, and excels at managing multiple tasks. 


What You’ll Do 

  • Translate overarching campaigns into strategically sound social media plans.
  • Develop comprehensive social content strategies, informed by deep audience insights, competitive analysis, industry trends, and social listening.
  • Craft clear and compelling social briefs for the creative team.
  • Establish measurable KPIs and reporting frameworks for campaign social components in collaboration with data strategists, translating data into actionable insights for continuous optimization.
  • Conduct continuous research into social platforms, best practices, formats, and audience behaviors to inform and evolve campaign strategies.
  • Mentor and lead any junior social team members.
  • Analyze social media performance data, audience insights, platform trends, and social listening data to inform and optimize content strategy and engagement tactics.
  • Articulate the team's content strategy, execution plans, and performance results to internal stakeholders and clients.


What You’ll Need  

  • 5+ years of progressive experience in social media strategy.
  • Expert-level knowledge of algorithms and best practices for key social platforms such as Instagram, TikTok, Facebook, Pinterest, and emerging platforms.
  • Experience managing influencer marketing campaigns and overseeing community management.
  • Proven ability to develop and drive content strategy, including video, photography, and high-level copywriting aligned with brand voice.
  • Demonstrated experience presenting strategies, performance insights, and recommendations to senior clients and internal stakeholders.
  • Proficiency with social media management tools, analytics platforms, and content creation workflows.
  • Experience with social listening tools like Brandwatch is a plus.

#LI-KS1

DAVID is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at accommodations@ogilvy.com. Please note that this contact is only for candidates who are requesting accommodation. Emails for other purposes, including application status requests, will not receive a response.

Apply for this job

*

indicates a required field

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Select...
Select...
Select...
Select...
Select...

Your privacy is important to us, you can find out more information on how we handle your data for recruiting purposes in our Privacy Notice

Select...

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in DAVID’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...