Prompt:
Imagine you are a Sales Development Representative at Hover.
Your task is to write a cold outbound email to one of Hover’s core customers: a mid-size - enterprise residential contractor (e.g., roofing, exterior, or general contractor).
Scenario:
The contractor is currently using traditional methods (manual measurements, photos, ladders, tape measures). They may be skeptical of new technology. They care deeply about saving time, accuracy, safety, and winning more jobs.
Your goal:
Introduce Hover and spark interest in a follow-up conversation.
Instructions:
• Write one cold email
• Max 150 words
Include:
• A subject line
• A brief hook that shows you understand the contractor’s world
• A clear value proposition
• A simple call to action
Pro tip: Look for a residential exteriors company with >300 Google reviews
We review this exercise with flexibility. There’s no single “right” answer — we’re interested in your approach, not perfection. You do not need to know Hover’s product perfectly — we’re more interested in how you think and communicate.