General Manager (Villanova Sports Properties)
GENERAL MANAGER, VILLANOVA SPORTS PROPERTIES
Villanova, PA
On-site
THE RUNDOWN
Playfly Sports is looking for a General Manager to join our team in Villanova, PA.
The General Manager will be responsible for generating incremental sponsorship revenue on behalf of a Villanova Sports Properties to meet and exceed individual and team goals for Playfly. The person in this role will work on-site with the Athletics Director/ Senior Staff at university athletics and Playfly Sports Properties senior level staff to pitch and close enterprise partnership agreements. This role will also be responsible for leading and managing the university sports property staff.
WHAT YOU’LL ACCOMPLISH
- Help develop and execute a sales plan to meet and/or exceed assigned annual revenue targets
- Identify potential sponsors for Villanova Sports Properties through networking with Villanova stakeholders and business partners, researching local, regional and national companies, and selling them marketing platforms that incorporate sponsorship inventory including entitlements, signage, the digital assets, print, promotion, community involvement and hospitality.
- Work with Playfly Sports Properties and Villanova Athletics executives to create sales inventory, revenue projections and overall sponsorship strategy for Villanova Athletics assets.
- Develop compelling sales presentations for new marketing partners by incorporating research, category dynamics and a clear understanding of partner’s marketing goals.
- Manage and professionally develop the Villanova Sports Properties staff with the objective of creating standards and assisting with achievement of their property individual goals.
- Lead and manage the overall sales process from start to finish (create proposals and draft/negotiate contracts).
- Develop key marketing objectives with clients via thorough needs assessment and a collaborative sales process.
- Entertain and cultivate sponsors in various settings.
- Be available for game days and evening athletic events and coaches shows.
- Be available to travel for client presentations.
- Prepare end-of-year recaps for sponsors.
- Represent Villanova Sports Properties, Villanova and Playfly Sports Properties in a professional manner.
- Research sports sponsorship industry and stay current with relevant market trends and conditions.
- Manage P&L for maximum revenue and efficient costs.
- Oversee management of radio network (terrestrial, digital) and supervise the respective broadcast talent.
- Understand and leverage Playfly resources such as Esports, High School, Home Team Sports, Premier Partnerships, etc. in order to leverage new business areas, leads, and categories.
- Supports and exhibits behavior consistent with the sales and service philosophy of Playfly Sports Properties.
- Acts with diplomacy as a representative of Playfly Sports Properties and the University.
- Creates a collegial and collaborative work environment with integrity, empathy, and innovation as true-north core values.
- Actively work on diversity, equity, and inclusion within the team.
- Work with university to conceive and create more robust digital and social media assets.
- Performs other related duties as required.
WHAT YOU’LL BRING
- BA or BS degree required
- Five (5) years of direct sales experience in the sports multi-media environment
- Proven sales record with integrated and “conceptual” sales
- Tangible leadership experience in a sales environment.
- Ability to generate and present ideas/concepts succinctly and provide creative solutions to prospects/clients
- Outstanding communication skills are essential for interactions with clients, operational leaders and other senior executives
- Demonstrated professional sales presentation skills
- Must successfully pass background check.
TRAVEL, LIFTING, PHYSICAL REQUIREMENTS
- Must be available for game days and evening athletic events and coaches shows
- Must be available to travel for client presentations
- Must be able to work nights and weekends around sporting events
WHAT WE DO
Playfly Sports is the full-service, leading sports marketing and media company that enables brands to engage with sports fans on a local, regional, and national level through scaled linear, digital, and experiential assets. Playfly Sports drives outcome-based solutions into 90-million households via more than 7,800 live U.S. broadcasts of MLB, NBA, and NHL games; and influences sports fans of all ages through the management of college and high school multimedia rights, uniform branding, and high-profile sports sponsorship platforms. Playfly Sports has the unique ability to partner, innovate, and advance the aspirations of athletes, brands, academic institutions, and sports fans across the U.S. Playfly Sports is Powered by Partnership. Visit Playfly Sports online at playfly.com
WHAT WE STAND FOR
At Playfly, we know that a diverse, equitable, and inclusive company is a more innovative and successful one, but more importantly, we believe it’s just the right thing to do. Through conversations, company initiatives, community events and partnerships, policy changes, data analysis, workshops, and support groups, we are dedicated to creating a workplace where everyone can thrive. We are here for the long haul and to do the meaningful work that creates true institutional change within our workplace, with our partners, and in the communities we serve.
EEOC & DIVERSITY STATEMENT
Playfly Sports affirms that inequality is detrimental to our associates, our clients, and the communities we serve. Our goal is to impact lasting change through our actions. Together, we unite for equality and equity. Playfly Sports is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance.
ACCOMMODATIONS
Playfly Sports is committed to the full inclusion of all qualified individuals, and as part of this commitment, Playfly Sports will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact recruiting@playfly.com.
We are unable to sponsor or take over sponsorship of an employment visa for this role at this time
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
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