Director of Franchise Development
The Director of Franchise Development is an integral part of the franchise development organization who works to drive new territory growth and related initiatives across individual franchise brands existing within Empower’s portfolio. More specifically, the Director of Franchise Development is responsible for working closely with organic and broker-referred franchise candidate leads, educating each on the brand’s market, model, management and motivation and progressing qualified candidates through the franchise sales funnel to achieve new franchisee and territory growth targets. This role will require a deep understanding of the industry in which the brand operates, as well as an ability build strong internal and external relationships, and create compelling value propositions for joining the Empower Brands family.
Essential Duties and Responsibilities:
- Recruit, engage with, educate and complete franchise territory award transactions with high quality and financially capable franchise candidates that will help grow the brand in the United States.
- Collaborate closely with the brand’s key leaders and align on new territory and franchisee objectives.
- Act as the owner of all Empower Day activities specific to your brand’s candidates.
- Utilize the company’s CRM and sales process and remain knowledgeable about candidate progression through the sale funnel.
- Provide market intelligence and insights on our brands’ competitors.
- Work with brand and departmental leadership, and the internal marketing team, to develop, deploy, assess, and modify the annual unit growth strategy to ensure goal achievement is exceeded.
- Report to leadership all relevant data associated with KPIs aligned to unit growth performance.
- Build strong relationships and rapport with broker network representatives and attend related events to ensure the brand remains top-of-mind within the broker network community.
Education and Experience Requirements:
- Bachelor's degree in Business, Marketing, Sales or a relevant field of work
- 5+ years’ franchise development experience, preferably in a matrixed, multi-branded organization
- Experience in organic and broker-related lead generation tactics
- Deep knowledge of and working relationships with franchise broker organizations and each’s members
- Ability to thrive in a fast-paced environment and communicate at a high level across multiple functions
- Demonstrated experience working closely with brand leadership, their teams and portfolio leadership
- Should show a strong understanding of the overall development process
- Ability to travel approximately 40%
- Familiarity with CRM platforms, preferably HubSpot
WHO WE ARE:
Empower Brands was founded in 2022 as a product of the integration of Lynx Franchising and Outdoor Living Brands. Empower encompasses ten industry-leading brands across commercial and residential services: JAN-PRO, FRSTeam, Archadeck Outdoor Living, Outdoor Lighting Perspectives (OLP), Conserva Irrigation, Koala Insulation, Wallaby Windows, Superior Fence and Rail, Bumble Roofing and Canopy Lawn Care. Empower is dedicated to providing its customers with the highest quality products and services in the commercial and home services industry while simultaneously delivering its franchise owners committed personal support, tools and empowerment to pursue their own success. Empower Brands is a portfolio company of MidOcean Partners, a leading private equity firm with an excellent track record investing in successful, growth-focused franchise businesses. For more about Empower Brands, visit the company’s new website at EmpowerFranchising.com.
This job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position. Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments. All duties and responsibilities are essential functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities. To perform this job successfully, the incumbents will possess the skills, aptitudes, and abilities to perform each duty proficiently. Some requirements may exclude individuals who pose a direct threat or significant risk to the health or safety of themselves or others. The requirements listed in this document are the minimum levels of knowledge, skills, or abilities. This document does not create an employment contract, implied or otherwise, other than an “at will” relationship.
Empower Brands is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.
This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Empower Brands makes hiring decisions based solely on qualifications, merit, and business needs at the time. #LI-REMOTE
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