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Product Marketing Manager

Exton, Pennsylvania, United States

Product Marketing Manager

Your Mission As Product Marketing Manager

As an Energage Product Marketing Manager, your mission is to effectively position and differentiate our organization and offerings in the market, be the voice of the customer, create effective go-to-market materials to support marketing, sales, and customer success. The Product Marketing Manager will collaborate with the Director of Marketing to craft product positioning and steward company messaging. Owning research into the market and competitors, you will craft marketing and sales materials that show the differentiated value that Energage can offer.

Accountability & Impact:
In this role, you’ll...

  • Steward product positioning, messaging, and narratives
  • Create materials to support go-to-market strategy and launch planning
  • Conduct customer, market, and competitive research
  • Enable the sales organization with materials and training.
  • Partner closely with Product Management on roadmap and insights
  • Support product adoption and retention initiatives
  • Measure launch and campaign performance

What You Bring to the Role:

  • 3+ years' experience in product marketing or product management in a B2B company, preferably software    
  • Ability to understand a market landscape 
  • An understanding of what product positioning is and why it is important 
  • Willingness and desire to engage directly with customers and prospects 
  • Demonstrated passion for/interest in adopting AI tools to improve efficiency and effectiveness. 
  • Strong analytical skills 
  • Fluency in Microsoft Excel and PowerPoint 

Nice to haves:

  • HR Tech experience 
  • Adobe suite or Canva experience 
  • Familiarity with Pardot, Hubspot, or Marketo 
  • Familiarity with Salesforce reporting 

 

Compensation and Benefits
This position has a salary range of $80,000 to $95,000 annually based on relevant experience. This role is also bonus eligible.

In addition to base pay, our total rewards package includes:

  • PTO policy includes company holidays, sick time, vacation time, and floating holidays
  • Remote
  • Company pays a portion of individual health care premium
  • Option to participate in a company-sponsored 401(k) 
  • Training and education
  • Professional development; all employees have access to a third party professional coach
  • Tuition reimbursement program
  • Opportunity to work for a purpose-driven organization using business as a force for good (https://www.bcorporation.net/)

Energage is a remote workplace with employees in various US locations. While our employees enjoy the flexibility of daily remote work, they are also given the occasional opportunity for in person interaction. This includes in our office in Exton Pa, or in a coworking space/out in their local area. This role is available for remote work in the following states: 

  • Arizona
  • Delaware
  • Florida
  • Georgia
  • Maryland
  • Michigan
  • North Carolina
  • Nebraska
  • New Jersey
  • New York STATE (NYC residents excluded)
  • Pennsylvania
  • South Carolina
  • Tennessee
  • Texas
  • Wisconsin

If you reside outside of the above locations, you will not be considered for this role.

About Energage: 

Energage is a purpose-driven company that helps organizations turn employee feedback into useful business intelligence and credible employer recognition through Top Workplaces. Built on 19 years of culture research and the results from 23 million employees surveyed across more than 70,000 organizations, Energage delivers the most accurate competitive benchmark available. With access to a unique combination of patented analytic tools and expert guidance, Energage customers lead the competition with an engaged workforce and an opportunity to gain recognition for their people-first approach to culture. For more information or to nominate your organization, visit energage.com or topworkplaces.com. 

Energage is committed to fostering a diverse and inclusive environment. We are proud to be an equal opportunity employer. Energage encourages all qualified candidates to apply, including those of any race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. 

 

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*Please note: Energage has an office in Exton, PA. While our employees primarily work remote, we are unable to hire anyone outside of these locations.