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Head of Growth, Japan (Series C HealthTech)

JP - HQ - Tokyo

🌿About Euc

We’re making good health last life a lifetime

More than 1 billion people globally live with obesity - a major leading indicator of many preventable chronic diseases such as diabetes and heart disease.

Eucalyptus is the company behind “Juniper”, one of the world’s largest weight management programs combining GLP-1 medication with a tailored nutrition and exercise programme, supported by our multidisciplinary care team of prescribers, health coaches, dietitians, nurses and pharmacists.

Our published clinical research demonstrates that our combined approach to weight management and lifestyle change means that our patients are 4x as likely to lose significant weight through their course of treatment with Juniper.

Since launching, we’ve grown fast to support millions of patients. In 2024 alone…

  • Globally, grew revenue by >120% YoY, while reducing cash burned by 90% YoY and grew our valuation to >$500M USD, with over $100M USD raised from global investors such as BOND, NewView, Blackbird and Airtree - early backers of companies like Canva, Stripe and AirBnb
  • Grew to over 100,000 monthly active patients globally across our weight management program
  • Grew from 5,000 to ~40,000 patients in the UK alone, and received selective NICE endorsement to provide service to the NHS
  • Tailored our offering to over 5,000 patients in Germany and Japan, with a goal to extend our patient base to over 30,000 patients across both markets in 2025

What’s next?

  • We launched into Japan in 2024, but quickly pivoted resources to the UK to support hyper-scale growth there.
  • At the beginning of the year, our Japan entity had already generated meaningful ARR and has been growing steadily month-over-month
  • We are looking to scale significantly, from our current patient base to a large five-digit target, by the end of the year.
  • Our goal for the next 3 years is to be supporting 1 million patients globally - live better for longer - by launching into new conditions, demographics and geographies as we move towards our vision of creating a preventative healthcare ecosystem.
  • We’re going to build the world’s largest international digital healthcare company. This will be really hard to do, but very rewarding and possibly, the adventure of a lifetime with some of the best operators you will ever work with.

If this gets you excited, let’s talk.

🌿About the Role (What You’ll Be Doing)

In light of our rapid growth as a company, we are looking for an exceptional growth marketer to join our team in Tokyo, Japan. You’ll play a pivotal role in scaling one of Eucalyptus’ successful brands in a dynamic, high-growth market. This is a rare opportunity to take ownership of full-funnel marketing – spanning performance, creative, e-commerce, and brand – and shape the future of digital healthcare in Japan.

We’re looking for a Swiss Army knife marketing operator - someone with broad, hands-on experience across all facets of marketing and business building in the Japan market. You bring strong commercial acumen, deep marketing expertise, and a relentless bias for action. You’re both analytical and creative, thrive in ambiguous environments, and love solving tough, meaningful problems. Above all, you're driven by the opportunity to build something impactful that genuinely improves people's lives in Japan.

At Eucalyptus, we operate with the curiosity and urgency of a scale-up. We move fast, test often, and iterate toward conviction. We value cross-cultural collaboration and believe the best results come from teams who are adaptable, open-minded, and solutions-focused.

This role reports directly to the Justin Teo, Head of International Expansion & General Manager - Japan (based in Tokyo, JP) and will work closely with:

  • Jordan McTeare, Global Head of Performance
  • Function Leaders across the Japan team - Growth, Product, Operations, and Business Operations

While your initial focus will be on Japan, the role has potential to expand into regional responsibilities as the business grows.

Capabilities you’ll be responsible for

  • Lead and Inspire: Manage and develop a high-performing team of growth marketers and creatives, fostering a culture of experimentation, innovation, and accountability.
  • Strategic Growth Planning: Design and execute an integrated growth strategy spanning performance marketing, creative production, e-commerce, and brand media.
  • Cross-Functional Collaboration: Work closely with Product and Operations teams to deliver seamless, high-quality patient experiences.
  • Market & Customer Insight: Leverage data and local insights to identify new opportunities, optimize campaigns, and drive sustainable growth.
  • Marketing Efficiency: Own the marketing budget and channel mix, ensuring high ROI and strong unit economics across all paid and owned media.
  • Global Alignment: Partner with teams across Australia and Europe, including C-level stakeholders, to scale best practices and align local execution with global objectives.
  • Performance Tracking: Set and own OKRs in collaboration with the General Manager, measuring what matters and driving accountability across the team.

Expectations for your role across these capabilities

  • Ownership & Accountability: You take end-to-end responsibility for growth outcomes and hold yourself to a high standard of delivery.
  • Strategic, Yet Hands-On: You operate at both 10,000ft and on the ground - connecting strategic vision with executional detail.
  • Data-Led Decision Making: You love digging into the numbers, identifying patterns, and turning insights into high-impact actions.
  • Creative & Commercial Judgment: You balance brand building with performance, and know how to assess and evolve creative that sells.
  • Strong Team Leadership: You build and lead high-performing teams, giving clarity, context, and continuous development.
  • Highly Collaborative: You work fluidly across functions, building strong relationships and alignment in cross-cultural environments.
  • Resilient & Adaptable: You stay calm in chaos, adjust to changing priorities, and turn ambiguity into focused action.
  • Patient-Centric: You’re deeply motivated by our mission to improve healthcare, and always consider what’s best for the people we serve.

🌿About You (Who We’re Looking For)

Skills & Experience

  • Local Market Understanding: Deep knowledge of Japanese consumer behavior; familiarity with Japan’s digital healthcare landscape is a plus.
  • Bilingual Proficiency: Professional fluency in both Japanese and English, with excellent communication skills across both languages.
  • Deep Marketing Experience: 7+ years in growth marketing, digital marketing, or e-commerce - ideally in B2C or healthcare in Japan.
  • Team & Budget Leadership: Demonstrated experience managing teams and marketing budgets, with a strong handle on P&L drivers.
  • Analytical Strength: Skilled in using data to diagnose performance, develop insights, and shape strategy.
  • Creative Acumen: Confident in reviewing creative work across copy, video, and visual assets – and understanding what drives engagement.
  • Operational Excellence: Comfortable leading multiple initiatives in a fast-paced, ever-changing environment.
  • Cross-Functional Collaboration: Strong communicator who can influence across disciplines and build trust with diverse stakeholders.

Behaviours & Attitudes

  • You act like an owner and a servant leader: You lead from the front, go the extra mile, and empower others to do their best work. You're driven by purpose and motivated by team success.
  • Relentlessly ambitious: You believe healthcare can be radically better. You set big goals, chase them hard, and celebrate progress along the way.
  • Inherently curious: You dig deep into the “why” behind the data. Whether things are off-track or outperforming, you seek to understand and systematize learnings.
  • Calm in the chaos: You embrace the speed and ambiguity of a startup. You prioritise, focus your team, and turn moving parts into action.
  • Growth mindset: You’re always learning - from experience, from feedback, and from others. You challenge yourself and your team to get better every day.

🌿Why Join Euc?

So, why join Eucalyptus?

  • Make real impact, fast - We build in the open together, which helps us learn and iterate more quickly so we can deliver high quality outcomes faster than anyone else. Helping impact patients lives for the better from the moment you join Euc.
  • You’ll work with others who are incredibly passionate about what they do - Our talent bar is high and our work ethic is strong. You’ll get to stretch yourself everyday, be given autonomy to tackle interesting problems, and work amongst people who care deeply about our patients.
  • You’ll be supported to accelerate your career - Regular feedback alongside our bi-annual performance reviews, a professional development budget & leave help ensure you have the support you need to level up. We’re committed to helping every Eucalypt reach their full potential.
  • We also offer a range of benefits including
    • A generous ownership stake in the business through our employee share options program
    • Annual health check up, flu shot reimbursements
    • Monthly commuting expense reimbursements
    • 15 days of paid vacation
    • A fun office with regular socials including weekly lunches and quarterly dinners to celebrate team milestones
    • Your own MacBook and more!
  • Want to hear more about what it’s like to work at Eucalyptus? Hear from our team here or check us out on Instagram @eucalyptus.health

At Eucalyptus, we value individuals from all backgrounds, experiences, and perspectives, and we embrace the unique qualities each person brings. When you apply, please let us know of any reasonable adjustments you may need during the interview process.

 

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