Senior Marketing Specialist (Maternity- 12 Months)

At Everway (formerly n2y/Texthelp), our goal is to lead the world in Neurotechnology software, helping transform the way we understand and are understood. 

We’re a global community of over 600 team members spanning seven countries, including the UK, USA, Norway, Denmark, Sweden, Australia, and New Zealand. By understanding and addressing the unique needs of each individual, we're creating a world where differences are recognized and valued. A world where everyone can thrive.

We can only achieve our goals and continue to grow by having high performing people in our team, people who share our goals and are passionate about our mission. We pride ourselves on our core values that are embedded within our culture. These are to be curious, have courage, and commit fully.

Join us at Everway - together, we can unlock the full potential of every mind.

Everway is the new brand identity of Lingit. While we now operate as Everway, the Lingit products Lingdys Skole + Pluss continue to be a core focus within the business, so you may still see the Lingit name referenced, particularly when applying for roles.

About the Role 

We are seeking a Senior Marketing Specialist (Maternity Cover) to lead regional marketing activities in Norway. In this role, you’ll own the Norway marketing strategy, driving multi-channel campaigns, events, and communications that resonate with local audiences while aligning with Everway’s global brand. You’ll work closely with sales, product, and education teams to deliver impactful campaigns, manage product updates and launches, and ensure strong local engagement across digital, social, and event channels. This is a hands-on role where you’ll balance creativity with execution, helping to grow brand presence, generate leads, and strengthen customer relationships in the region.

Main Responsibilities 

Campaign Development & Execution

• Own the activation of Everway’s marketing strategy in Norway by acting as the in-region specialist, focusing on local market and sector needs. Responsible for regional activation strategies in collaboration with sales, product, and customer success stakeholders.
• Develop campaign briefs, including objectives, target audience, messaging, and deliverables.
• Lead the full lifecycle of campaigns, from concept and strategy through execution, reporting, and optimisation.
• Coordinate internal and external resources across design, content creation, and paid media.
• Deliver integrated campaigns across multiple channels: events, digital, partnerships, webinars, email, and social.

Events & Webinars

• Plan and support webinars, seminars, and courses in collaboration with the Norway education team.
• Manage digital communications, promotional activities, and post-event reporting.
• Ensure events are leveraged for lead generation, customer engagement, and thought leadership.

Product Updates & Regional Communications

• Lead regional communication activity for all product updates, launches, and changes impacting the Norway market.
• Ensure timely, accurate, and customer-centric messaging that reflects local needs and context while aligning with the Everway brand.
• Oversee the creation, localisation, and execution of communications across multiple channels.
• Monitor and report on the effectiveness of communications, ensuring continuous improvement and alignment with regional KPIs.

Brand & Content Localisation

• Maintain and grow local brand channels, including Norway’s website, social media, and email marketing.
• Adapt centrally created content for local relevance, ensuring cultural fit and resonance with Norwegian audiences.
• Ensure alignment with global brand guidelines while amplifying regional nuances.

Cross-Functional Coordination

• Act as liaison between marketing, sales, and technical teams to support requests for marketing input.
• Provide marketing support for recruitment initiatives, partnerships, and customer retention activities.

Administration & Reporting

• Manage campaign budgets, including purchase orders and expenditure tracking.
• Report on campaign performance, providing insights and recommendations for optimisation.
• Deliver regular updates to stakeholders on progress, outcomes, and ROI.

Essential Criteria

• Undergraduate degree. 
• 2+ years proven B2B marketing experience with multi-channel campaigns.
• Strong project ownership and stakeholder management skills.
• Ability to localise and adapt content for regional audiences.
• Hands-on experience in digital, events, email, and social marketing.
• Excellent organisational and communication skills.
• Data-driven approach with campaign reporting experience.
• Fluent in English and Norwegian (written and spoken).

Desirable Criteria

• Experience in product marketing and regional product communications.
• Knowledge of EdTech or SaaS marketing.
• Familiarity with marketing automation and CRM tools.
• Budget management experience.
• Track record in delivering webinars, events, and customer stories.

What we offer:

• An exciting and rewarding position in an international company with a strong Nordic focus.
• A high degree of independence and the opportunity to shape your own workday.
• Excellent welfare, pension, and insurance schemes 
• Focus on wellbeing: subsidised gym membership, well being afternoons, personal development and also your birthday off!
• Modern office facilities in central Trondheim, with flexibility for hybrid work.

Please submit your application by Wednesday, 1st October 2025.

For the purposes of the Talent team, please ensure CVs are submitted in English.

Join our team and enjoy a competitive salary with bonus opportunities, flexible work schedules, and comprehensive health and wellness benefits. We offer flexible time off plans, career growth through development programs, and a collaborative, innovative culture where your ideas matter.  Ready to make an impact? Apply today and be part of a company that invests in your success!

We are committed to providing a Drug-Free Workplace for all employees.

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law.

You can view our Recruitment and Selection Policy here.

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