Job description: UX Growth Designer 

Role Highlights

Are you a world-class UX Growth Designer who can help drive our vision of becoming the world’s most trusted provider of consumer internet privacy services?

Our design team crafts high-performing, user-centered experiences that encourage people to make their digital lives more private and secure. We take a highly iterative approach, combining research, data, and experimentation to continuously improve results.

Your role is to elevate both our conversion performance and brand experience — optimizing key web journeys through testing and CRO, while ensuring we’re known for trusted products and exceptional design. You’ll collaborate with a talented team across campaigns, websites, and product experiences to turn traffic into customers.

In this role, you will:

• Lead the creative and optimization strategy for key revenue funnels, campaigns, and product-driven experiences, with a strong focus on improving conversion rates.
• Define and evolve data-informed design systems, templates, and frameworks that enable rapid experimentation and iteration across web channels.
• Work closely with product, growth, and marketing teams to translate business goals and user insights into high-converting, user-centred experiences.
• Design and optimize high-impact touchpoints — including landing pages, onboarding flows, and campaign experiments — with a focus on measurable performance outcomes.
• Leverage AI tools to accelerate ideation, personalization, and experimentation, establishing best practices for enhancing both creative and analytical workflows.
• Continuously refine UI/UX across the funnel using CRO methodologies, A/B testing, and analytics to inform and validate design decisions.
• Identify opportunities to improve tools, workflows, and processes to scale and automate design-led growth and experimentation initiatives.

Role Requirements

• At least 5+ years of experience in product or growth design at a tech company, preferably in a fast-paced or startup environment
• Strong experience in top-of-funnel and conversion-focused design, including landing pages, subscription flows, conversion paths, and pre-subscription experiences
• Proven track record of improving conversion metrics through experimentation, such as A/B testing, iterative design, and CRO methodologies
• Expert knowledge of Figma and modern design tools. Experience with tools like Photoshop, Framer, Sketch, or similar is a plus
• Experience working with AI tools to support design, personalization, or experimentation workflows
• Solid understanding of UI/UX and CRO principles for designing high-performing landing pages, emails, and web interfaces
• A strong portfolio showcasing conversion-driven design work, visual design, and UI systems is required
• Strong grasp of typography, color, composition, visual hierarchy, and effective use of imagery and illustration
• Confident but open-minded, with the ability to give and receive constructive feedback well
• Well-organized and able to manage multiple experiments and projects while meeting deadlines
• Excellent communication, analytical thinking, and problem-solving skills

What we offer

• Challenging work in a fun and collaborative environment
• Attractive compensation and time-off benefits
• Spacious open-concept and centrally located offices
• Full-time employment with flexible working hours
• Fully stocked pantry with breakfast foods, fresh fruit, and snacks
• Team lunches and company events every quarter
• Multicultural teams represented by 30+ nationalities in offices around the world

Before you apply

• At the moment, we do not sponsor visas in the EU. For Hong Kong, we require at least two years of working experience and a university degree in a related field. For Singapore and the UK, we can only sponsor visas for mid-career or above.
• Please upload your resume as a PDF and do not include any salary or compensation information in it.

ExpressVPN is one of the world’s leading providers of online privacy and security services for consumers. Started in 2009, we’ve grown to have millions of active paying customers, a team of more than 700 people worldwide, and a brand recognized by hundreds of millions of people in 18 languages and more than a hundred countries. We see huge growth in our industry, and are gaining market share through strong execution.