Back to jobs

Media Manager

New York, NY, United States

About Us

Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally. 

 

Overview

Fanatics Betting & Gaming is seeking a Media Manager to play a key role in executing and optimizing performance marketing efforts across programmatic channels and other digital media. This individual will own campaign execution from creative trafficking and campaign setup to performance reporting and data-driven optimization to help drive acquisition across the full funnel for Fanatics Betting and Gaming.

The ideal candidate is highly executional focused, deeply analytical, and thrives in fast paced and dynamic environments. If you're the type who wants to be in the weeds of campaign performance every day in order to drive growth, this is the role for you.

Responsibilities

  • Own the execution and day-to-day optimization of digital acquisition campaigns across mobile DSPs, programmatic partners, and other paid digital channels.
  • Work with third-party vendors and platforms to enforce campaign efficiency, proper attribution, and continuous performance improvement.
  • Assist in programmatic campaign management across DSPs (Amazon DSP, The Trade Desk, Yahoo, DV360, etc.), including audience targeting, bid strategy, pacing, and ongoing performance optimization.
  • Lead creative trafficking and asset management processes with internal and external partners to ensure timely, accurate, and properly tracked campaign delivery.
  • Build and maintain daily, weekly, and monthly performance reporting — going beyond surface-level metrics to identify trends, diagnose inefficiencies, and surface actionable optimization opportunities.
  • Conduct structured A/B tests across creatives, audiences, and bidding strategies to drive measurable CPA improvements and incremental performance gains.
  • Maintain precise campaign setup and tracking standards using Appsflyer, Campaign Manager and other tools, ensuring attribution accuracy and data integrity across all channels.
  • Collaborate cross-functionally with internal teams to align on campaign goals, measurement frameworks, messaging strategy and testing roadmaps.

Qualifications

  • 3–5 years of experience in digital media buying, user acquisition, or performance marketing, with direct, hands-on programmatic buying experience required.
  • Demonstrated analytical mindset — you are fluent in analyzing performance data, and capable of translating complex data sets into clear, actionable recommendations.
  • Hands-on experience managing programmatic campaigns through DSPs such as Amazon, The Trade Desk, Yahoo, DV360, or similar platforms.
  • Advanced proficiency with Excel (complex formulas, pivot tables, data modeling) and comfort working in large data sets. SQL Knowledge a plus
  • Experience with mobile app acquisition and MMPs(Appsflyer, Singular, ect)
  • Exceptional attention to detail and organizational discipline — able to manage multiple campaigns, partners, and workstreams simultaneously without sacrificing accuracy.
  • Passion for sports, gaming, or the Fanatics brand is a plus.

About You

You're a marketer who leads with data and executes with precision. Pulling a performance report, diagnosing a pacing issue, optimizing a programmatic bid strategy, and trafficking a new creative set are all equally in your wheelhouse. You bring a rigorous, analytical approach to every campaign decision, a growth mindset that keeps you constantly testing and learning, and the executional horsepower to run high-volume media operations at pace. You're ready to own the day-to-day mechanics that drive Fanatics Betting and Gaming acquisition growth.

Depending on the role, your interview and onboarding experience may include in-person components, such as onsite interviews or Launching into Better: LIVE—a multi-day cultural immersion in New York City for full-time, non-seasonal hires. These sessions are designed to build connection and bring our culture to life, though specific travel and participation requirements will be confirmed based on your role and location. Your recruiter will provide clear guidance at each stage of the process.

For information about our benefits, please visit https://benefitsatfanatics.com/

Ranges will change based on country and state of residence, which are reflected in Geographical Zones defined by Fanatics Betting and Gaming. The range incorporates all of our Geographical Compensation Zones and is subject to change as the Zone associated with the actual offer is confirmed. In addition to the base and bonus, full-time employment, and more. For information about our benefits, please visit https://benefitsatfanatics.com/

 

 

Salary Range

$110,000 - $130,000 USD

By submitting your application, you agree to our terms of service and acknowledge you have read our Candidate Privacy Policy.

Create a Job Alert

Interested in building your career at Fanatics Betting & Gaming? Get future opportunities sent straight to your email.

Apply for this job

*

indicates a required field

Phone
Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf


Select...
Select...
Select...
Select...
Select...
Select...
Select...
Select...

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Fanatics Betting & Gaming’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.