Job Application for Annuities General Manager at Flourish

New

Since 2017, Flourish has been on a mission to help financial advisors evolve from holistic advice to holistic implementation to more fully serve their clients and achieve better outcomes. We focus on independent Registered Investment Advisors (RIAs), delivering financial products that advisors can’t easily access today through beautiful, scalable, and easy-to-use technology.

Today, we work with over 1,000 RIAs that collectively represent more than $2.6T in assets under management across two products — Flourish Annuities and Flourish Cash — and with our recent acquisition of Sora Finance, we’ll be adding a lending offering in 2026. Headquartered in New York City, we are an independently-operating, wholly-owned subsidiary of MassMutual Life Insurance Company.

Read on if you are interested in joining a small, highly-collaborative, rapidly-growing startup—backed by the support and stability of a Fortune 500 company.

About You

You are an experienced, highly commercial leader with experience working in a start up environment or with a start up mentality. You have a proven track record of delivering results and have a passion for doing things that have never been done before. You have experience leading high performing teams and are skilled at getting your team to perform at their best, yet you are always willing to dig into the details when necessary. You are excited to lead an innovative, disruptive, technology driven insurance platform as part of a rapidly growing, fast-paced FinTech startup.

You are an extremely skilled communicator, both verbally and in writing, and your excellent people skills make you a natural relationship builder. You are organized and can manage multiple work streams in parallel while continuously prioritizing what’s most important. You excel both in strategy and operations, and you’re able to help business lines scale. You are a high-output, self-motivated self-starter, able to learn fast and execute while also thriving within a collaborative, team oriented environment. You are highly accountable and motivated by the opportunity to build a massive business and disrupt a legacy part of financial services.

About the Role

Hundreds of billions of dollars in annuities are sold in the United States each year, yet adoption in the RIA space is almost zero. In 2024, we launched Flourish Annuities to address this challenge, leveraging a technology-driven insurance desk to bring annuities to the independent RIA space. As the General Manager of Flourish Annuities, you will lead Flourish Annuities and will be responsible for the overall commercial success of the business line.

You will manage a small but growing team, inclusive of Operations, Sales, and Partnerships, and will work cross-functionally with Flourish’s existing RIA Sales, Relationship Management, Client Support, Marketing and Product teams to drive success for the business line as a whole. You will set the strategic direction for the business line and provide day to day oversight of the business to ensure Flourish Annuities continues to grow and achieves commercial success. Working closely with your team and key leaders across the organization, you will ensure operational excellence and an extraordinary client experience.

Principal Responsibilities

Lead and provide strategic vision for the Flourish Annuities business line, working closely with the Flourish Operating Committee (OC) to define key revenue and growth objectives while ensuring your team is set up for success
Manage and build a small but growing team across Operations, Sales, and Partnerships, ensuring the team operates as a high performing and highly engaged unit
Through your team and in partnership with Flourish’s existing Marketing and Sales organizations, define a go-to-market and potential channel expansion strategy, educate RIA firms on the benefits of annuity products and the value proposition of Flourish Annuities, assist in the development of educational content, collaborate on sales messaging, and support pitches, presentations, and rollouts as needed
Provide ultimate oversight of Flourish Insurance Agency, which manages end-client relationships, reviews and approves applications, works directly with carriers on cases, and more, by overseeing the creation and management of scalable business processes that ensure best-in-class service for our customers, create space for innovation and creativity, and meet the highest standards of regulatory compliance
Work closely with Flourish’s Product, Engineering, and Legal organizations to clearly align the Flourish Annuities technology roadmap with the strategic and commercial priorities of the business line while satisfying key regulatory and compliance requirements
Directly and through your team, strategically develop, negotiate and manage insurance carrier contracts and key partnerships across the industry
Identify, track and report key Flourish Annuities metrics and performance indicators to the Flourish OC and across the organization
Develop and foster a culture of collaboration, openness, respect, and innovation within the team
Develop relationships with our parent company, MassMutual, to foster strategic alignment and open sharing of information and best practices

Minimum Qualifications

Bachelor’s degree or equivalent practical experience
8+ years of relevant work experience in Wealth Management, InsurTech, FinTech or similar.
4+ years of experience managing teams and complex projects
Ability to set a strategic vision and drive a team towards delivery
Ability to think strategically, navigate ambiguity, problem solve with limited guidance, and work cross-functionally, prioritizing product success and business impact
Experience working in highly regulated financial services industries (e.g., Insurance, Wealth Management)
Excellent communication skills with demonstrated ability to communicate effectively with internal and external stakeholders
Experience building new products, teams, or similar
Experience defining, owning, and reporting on business metrics, either individually or through oversight of a team
Insurance license or willingness to get licensed within 60 days of hire
Must be able to work out of offices in both NYC and Jersey City a total of two to three days per week

Preferred Qualifications

Prior experience as a General Manager or in other leadership roles within a FinTech
Knowledge of insurance sales trends and best practices, particularly in the wealth management space
Relationships with RIAs or Wealth Managers
Experience working closely with technologists and business executives to define strategic roadmaps
Experience working in a startup environment
Understanding of Insurance, FinTech, WealthTech, InsureTech industries and trends

At Flourish, we focus on ensuring fair, equitable pay by providing competitive salaries, along with bonus and incentive opportunities and benefits for all employees.

Base Salary Range: $176,400 - $231,500 base plus bonus

Disclosures:

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

First Name

Last Name

Phone

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter*

Accepted file types: pdf, doc, docx, txt, rtf

School

Select...

Degree

Select...

Discipline

Select...

LinkedIn Profile

Website

1. Are you legally authorized to work in the United States?

Select...

2. Are you currently authorized to work in the United States without requiring sponsorship (for example, H-1B, TN, employer based permanent residency), either now or in the future?

Select...

3. Are you at least 18 years of age?

Select...

4. Were you employed by a third party providing services to MassMutual in the past 5 years? (incorrect information may affect your benefit eligibility)

Select...

5. The Company's anti-nepotism policy restricts the hiring of family members of an employee in certain situations. For purposes of the anti-nepotism policy, family members are defined to mean: (a) Your current or former spouse, civil union partner/recognized domestic partner, parents, siblings, children, stepchildren, halfsiblings, grandparents, grandchildren, stepparents and stepsiblings; (b) children-in-law, parents-in-law, siblings-in-law; (c) your parent's sibling's children, parent's siblings or first cousins, if they reside with you; and (d) any unrelated person who you both reside with and are in a relationship with. Do you have any family members employed by Massachusetts Mutual life Insurance Company or any affiliates, including any of the following affiliates? MassMutual International LLC, The MassMutual Trust Company, FSB, MassMutual Global Business Services India LLP, MassMutual Global Business Services Romania SRL, Haven Tech (HITPS), Great American (Glidepath), Barings, Flourish

Select...

5. (a) If you answered YES to the previous question, please list your family members employed by Massachusetts Mutual Life Insurance Company or affiliates and your relation to them.

6. Do not disclose erased or expunged convictions. The federal Violent Crime Control and Law Enforcement Act prohibits insurance companies from employing certain convicted felons in the business of insurance, regardless of when the conviction occurred. Have you ever been convicted of a felony involving dishonesty or breach of trust? California applicants only: 'crime' excludes any conviction more than 2 years old for a marijuana-related offense.

Select...

6. (a) If you answered YES to the previous question, please give details (including dates, locations, etc) below:

By clicking submit, you attest that your application is accurate and complete. *

Yes, I agree

No, I do not consent

8. Receipt of this application does not mean or imply that I will be employed.

Select...

9. The statements and information furnished by me to the Company, whether in this form or otherwise, are true and complete. I may be refused hire or discharged if at any time the Company discovers any falsification, omission or misrepresentation of fact by me.

Select...

10. I confirm I am not restricted by any restrictive covenant, non-solicitation provision or agreement not to compete which would impact my being employed or performing duties for the Company.

Select...

11. I understand that I may be required to sign an inventions and intellectual property, non-solicitation, confidentiality, code of ethics and/or business ethics agreement, as a condition of employment. I understand that if I am engaging in the Company's business I will be required to make and keep accurate regulatory and criminal disclosure information as a condition of employment.

Select...

12. I understand that employment with the Company is at will, for no fixed period of time. If hired, I will be free to resign at any time. Likewise, the Company will have the right to terminate my employment at any time with or without any reason or notice, except as specifically prohibited by law. No oral representation to the contrary has been made to me and I understand that no employee or representative of the company is authorized to make any such representation now or in the future.

Select...

13. I agree to conform to the rules, policies and procedures of the Company, including the Code of Conduct, which I acknowledge are subject to change at any time at the sole discretion of the Company.

Select...

14. (a) I have a close family member (spouse, spouse equivalent, dependent, parent, sibling) employed at or otherwise associated with the Company's outside audit firm (KPMG LLP).

Select...

14. (b) I was employed by the Company's outside audit firm in the past three years.

Select...

14. (c) I have a financial or business relationship or affiliation with the Company's outside audit firm or its members (partners, managers).

Select...

15. I understand that if employed, I will not engage in any outside activity that would create a conflict of interest with my MassMutual duties and will not engage in any personal sales activities, including maintaining or servicing a book of business.

Select...

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Flourish’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Gender

Select...

Are you Hispanic/Latino?

Select...

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Veteran Status

Select...

Voluntary Self-Identification of Disability

Form CC-305

Page 1 of 1

OMB Control Number 1250-0005

Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

Alcohol or other substance use disorder (not currently using drugs illegally)
Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
Blind or low vision
Cancer (past or present)
Cardiovascular or heart disease
Celiac disease
Cerebral palsy
Deaf or serious difficulty hearing
Diabetes
Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
Epilepsy or other seizure disorder
Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
Intellectual or developmental disability
Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
Missing limbs or partially missing limbs
Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
Partial or complete paralysis (any cause)
Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
Short stature (dwarfism)
Traumatic brain injury

Disability Status

Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.

Annuities General Manager

About You

About the Role

Principal Responsibilities

Minimum Qualifications

Preferred Qualifications

Apply for this job

Voluntary Self-Identification

Voluntary Self-Identification of Disability