Job Application for Marketing Intern at Follett Software, LLC

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Company Overview:

Everything we do is for educators. We’re partnering with them to advance a bold vision for education that boosts district performance and student success. At Follett Software, we empower educators across roles with technology that streamlines processes and manages information and resources to improve their schools, increase student success, and drive the future of education. We believe that by empowering educators to amplify their impact on students’ lives, we can change the world. Our goal and mission is to drive the future of education. We are inspired by educators to deliver transformative technology. Our innovative, connected solutions simplify challenges and offer a seamless and intuitive experience.

Position Summary

This position brings creativity to the forefront in helping the team reach its goals. This role supports the development and execution of marketing strategies through a mix of campaign coordination, research, content support, reporting, and administrative responsibilities.

Working closely with the marketing and communications teams throughout all phases of marketing campaigns, this intern will play an important role in developing, expanding, and maintaining our marketing channels. This internship offers hands-on learning experience in marketing, communications, writing, and design, while building practical knowledge of modern marketing strategies, tools, and workflows.

Position Scope

Responsibilities

Collect quantitative and qualitative data from marketing campaigns.
Perform market analysis and research on competitors, trends, and audience insights.
Support the marketing team in daily administrative and operational tasks.
Assist with promotional activities across social media, email, digital marketing, and related channels.
Prepare presentations, reports, and supporting materials for internal and external use.
Complete data-entry and content-related tasks such as lead reporting, blog creation, and website updates.
Manage and update company databases and customer relationship management systems (CRM).
Help organize and support marketing events, webinars, and other campaign activities.
Collaborate with the marketing and communications teams to support campaign execution from planning through launch and follow-up.
Contribute creative ideas to improve campaign performance, strengthen brand presence, and expand marketing reach.
Learn and apply new tools, systems, and concepts such as Google Analytics, Excel pivot tables, BeePro email tools, AI tools, and other emerging marketing technologies.
Maintain strong attention to detail, organization, and follow-through across multiple assignments.
Demonstrate curiosity, initiative, and a willingness to ask questions, seek feedback, and grow through new or unfamiliar challenges.
Model the company’s desired intern attributes, including:
- Growth mindset and continuous improvement
- Pragmatic problem-solving
- Grit, resourcefulness, and adaptability
- Accountability, reliability, and dependability
- Team-first collaboration
- Passion and enthusiasm for work, customers, and education
- Strong verbal and written communication skills
- Other duties as assigned

Qualifications:

Education: Pursuing or recently completed an Associate’s or Bachelor’s degree in Marketing, Communications, Business, English, or a related field.
Years of Experience: 0-1 years; internship, campus organization, freelance, or project-based experience is a plus.
Strong desire to learn, paired with professional drive and curiosity.
Foundational understanding of marketing principles, channels, and techniques.
Excellent verbal and written communication skills.
Strong working knowledge of Google Workspace.
Comfort learning in real time, asking thoughtful questions, and stretching beyond one’s comfort zone.
Passion for education, marketing, and industry best practices.
Interest in learning and applying tools such as Google Analytics, Excel pivot tables, BeePro, AI tools, and related marketing platforms.
Strong organizational skills, attention to detail, and ability to manage multiple priorities.
Positive attitude, collaborative mindset, and willingness to contribute wherever needed.
Prior internship, academic project, student organization, or content creation experience preferred

At Follett Software, our people come first.
We’re deeply committed to supporting the well-being, growth, and success of every Team Member. That commitment shows up in a thoughtfully designed, comprehensive benefits package that helps you thrive—at work and in life. Here’s what you can expect:

Fully remote work, giving you the flexibility to do your best work from anywhere in the continental U.S. (unless otherwise noted)
Subsidized healthcare plans, including orthodontic coverage, with HSA option that includes employer matching
Company-paid disability and life insurance, with the option to enhance coverage through voluntary plans
Robust Paid Time Off, including Flex PTO for salaried roles, paid parental leave, company holidays, and paid volunteer service time
Retirement savings with employer match, vesting every pay period
Flexible Spending Accounts for healthcare and dependent care
Optional supplemental coverages, such as accident, hospital, and critical illness insurance, identity theft and credit monitoring, and legal protection services
Meaningful recognition and tangible rewards that celebrate achievements, fuel motivation, and recognize both individual and team success

EEO

Follett Software provides equal employment opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability. We are committed to providing reasonable accommodations to, among others, individuals with disabilities and disabled veterans. If you are interested in applying for employment and need assistance or an accommodation in the application process due to a disability, please contact us by email and let us know the nature of your request and your contact information.

Email: recruiting@follettsoftware.com

CCPA Notice for California Residents: https://follettsoftware.com/wp-content/uploads/2024/10/Notice-to-California-Applicants.pdf

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Marketing Intern

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