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Art Director, Events

Oakville, Ontario - Canada

Who we are:

Geotab ® is a global leader in IoT and connected transportation and certified “Great Place to Work™.” We are a company of diverse and talented individuals who work together to help businesses grow and succeed, and increase the safety and sustainability of our communities.
 
Geotab is advancing security, connecting commercial vehicles to the internet and providing web-based analytics to help customers better manage their fleets. Geotab’s open platform and Geotab Marketplace ®, offering hundreds of third-party solution options, allows both small and large businesses to automate operations by integrating vehicle data with their other data assets. Processing billions of data points a day, Geotab leverages data analytics and machine learning to improve productivity, optimize fleets through the reduction of fuel consumption, enhance driver safety and achieve strong compliance to regulatory changes.
 
Our team is growing and we’re looking for people who follow their passion, think differently and want to make an impact. Ours is a fast paced, ever changing environment. Geotabbers accept that challenge and are willing to take on new tasks and activities - ones that may not always be described in the initial job description. Join us for a fulfilling career with opportunities to innovate, great benefits, and our fun and inclusive work culture. Reach your full potential with Geotab. To see what it’s like to be a Geotabber, check out our blog and follow us @InsideGeotab on Instagram. Join our talent network to learn more about job opportunities and company news.

Who you are:

We are always looking for amazing talent who can contribute to our growth and deliver results! Geotab is seeking an Art Director who will take the creative helm of Geotab Connect and propel our flagship user conference into its next chapter, while supporting brand presence at other external events. This is a unique opportunity to be the pivotal architect of the event's visual journey, influencing the experience for partners and customers from across the globe. If you love technology, and are keen to join an industry leader — we would love to hear from you!

What you'll do:

As an Art Director your key area of responsibility will be driving the creative vision for Geotab Connect and other external events, going beyond design management to elevate our brand, innovate event aesthetics, and deliver cohesive and electrifying visual narratives across every platform. You will be challenged to transform brilliant concepts into stunning reality while strategically shaping the visual experience that defines our most important annual event. You will need to work closely with event management teams, marketing and brand teams, external vendors and creative agencies, cross-functional stakeholders across the organization, and partners and customers to ensure alignment with their experience expectations.

To be successful in this role you will be a strategic thinker and creative powerhouse with exceptional artistic vision, strong leadership abilities to guide creative teams, excellent communication skills to articulate and sell creative concepts, and the ability to innovate while maintaining brand consistency. In addition, the successful candidate will have proven experience in large-scale event design and art direction, strong project management skills with the ability to execute complex creative projects from concept to completion, expertise in translating brand strategy into compelling visual experiences, and the capability to work under pressure while delivering high-quality creative solutions on tight timelines.

How you'll make an impact:

  • Lead the development and execution of the overarching visual strategy and brand identity for Geotab Connect, ensuring seamless alignment with the corporate brand and a compelling experience for attendees. 

  • Collaborate strategically with the Senior Creative Operations Manager, Events and Production Manager, Events to ensure that creative projects are feasible, stay on schedule, and are delivered within budget, while contributing to budget planning for visual elements.

  • Partner with and influence internal stakeholders to establish a long term creative vision for core events that pushes boundaries and enhances engagement.

  • Translate complex business objectives into insightful and innovative visual concepts that are clear, compelling, visually exciting, engaging and consistently uphold brand expression and standards.

  • Create layouts, mockups and prototypes with a high level of fidelity as required to effectively illustrate/convey design ideas to other members of the team, management, and external vendors.

  • Stay abreast of the latest design trends, technologies, and best practices in event design and visual communication.

  • The focus for Geotab Connect and upholding the visual brand standards for its various program areas including (but not limited to): 

  • Agenda Programming: work collaboratively with senior leadership to translate their messaging into impactful and compelling visuals. Direct external resources to ensure high-quality, production-ready, packaged files.

  • Wayfinding signage: conceptualize and design a comprehensive, user-friendly system for navigating the unique annual venue.

  • Show floor assets:  Collaborate with sponsors, exhibitors, and internal Geotab teams to create a cohesive and integrated brand experience.

  • Websites: Work closely with designated website resources to ensure brand standards are maintained and new assets are compliant across all online event-related resources.

  • Social Media: Collaborate with designated social media resources to ensure visual brand standards are maintained.

What you'll bring to the role:

  • 4+ years experience in a senior level creative role, working as the creative lead in areas such as brand identity development, creative support for events, campaigns, or creative strategy.

  • Bachelor of Design (BDes) or equivalent combination of education and/or work experience in related field.

  • Effective communication and excellent presentation and negotiation skills.

  • Experience working in-house and agency side.

  • Demonstrated ability to push creative boundaries and drive innovative visual solutions.

  • Experience mentoring or providing art direction to other designers.

  • Understanding of performance metrics for visual design in a marketing/events context.

  • Strong, conceptual portfolio demonstrating big idea thinking across print, digital and environmental and experiential design, specifically relating to large scale events.

  • Adobe Creative Suite and other industry standard design tools.

  • Expert knowledge of design specs and media requirements for print and digital applications.

  • Strong sense of visual style: strong layout, typography and graphics standards.

  • Motion graphics / animation and video editing experience a plus.

  • Experienced and thrives in a fast paced, high volume environment.

  • Experience and willingness to work with AI tools.

  • Experience with Google Suite, especially Google Slides and template building.

  • Familiarity with project management/marketing tracking software (Jira is an asset).

If you got this far, we hope you're feeling excited about this role! Even if you don't feel you meet every single requirement, we still encourage you to apply.
 
Please note: Geotab does not accept agency resumes and is not responsible for any fees related to unsolicited resumes. Please do not forward resumes to Geotab employees.
 

Why job seekers choose Geotab:

Flex working arrangements
Home office reimbursement program
Baby bonus & parental leave top up program
Online learning and networking opportunities
Electric vehicle purchase incentive program
Competitive medical and dental benefits
Retirement savings program

*The above are offered to full-time permanent employees only

How we work:

At Geotab, we have adopted a flexible hybrid working model in that we have systems, functions, programs and policies in place to support both in-person and virtual work. However, you are welcomed and encouraged to come into our beautiful, safe, clean offices as often as you like. When working from home, you are required to have a reliable internet connection with at least 50mb DL/10mb UL. Virtual work is supported with cloud-based applications, collaboration tools and asynchronous working. The health and safety of employees are a top priority. We encourage work-life balance and keep the Geotab culture going strong with online social events, chat rooms and gatherings. Join us and help reshape the future of technology!
 
We believe that ensuring diversity is fundamental to our future growth and progress and is an integral part of our business. We believe that success happens where new ideas can flourish – in an environment that is rich in diversity and a place where people from various backgrounds can work together. Geotab encourages applications from all qualified individuals. We are committed to accommodating people with disabilities during the recruitment and assessment processes and when people are hired. We will ensure the accessibility needs of employees with disabilities are taken into account as part of performance management, career development, training and redeployment processes. If you require accommodation at any stage of the application process or want more information about our diversity and inclusion as well as accommodation policies and practices, please contact us at careers@geotab.com. By submitting a job application to Geotab Inc. or its affiliates and subsidiaries (collectively, “Geotab”), you acknowledge Geotab’s collection, use and disclosure of your personal data in accordance with our Privacy Policy. Click here to learn more about what happens with your personal data.

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Geotab’s Voluntary Self-Identification Survey

Geotab is committed to fair and equitable treatment for all, and fostering a culture that embraces diversity and inclusion throughout the hiring process and beyond. At Geotab, our unique company culture is built upon the value of “always do the right thing” which is embraced by employees around the world. As a global organization, we continuously seek ways in which we can support both our staff and our communities through programs and partnerships focused on empowering diversity and prioritizing inclusion. 

We invite you to complete this optional survey to help us evaluate our diversity and inclusion efforts. Submission of the information on this form is strictly voluntary. Opting not to participate will not impact your job application in any way. Information obtained will not be associated with your name or job application in any identifiable manner. This information will be kept secure and confidential and will be used solely to evaluate our diversity and inclusion efforts. The information collected in this survey is only available to HR staff and Geotab data scientists to view in aggregated data format and not on an individual basis. Your answer will be maintained confidential and not be seen by selecting officials or anyone else involved in making hiring decisions.

Note to USA Applicants: This is a separate survey from the EEO-1 Voluntary Self Identification Form used in the United States for compliance purposes. We feel that the options found in the mandated survey do not encompass the rich diversity of our applicants, and as such strive to provide additional responses that reflect the landscape more accurately.

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