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Event Communications Specialist

Oakville, Ontario - Canada

Who we are:

Geotab ® is a global leader in IoT and connected transportation and certified “Great Place to Work™.” We are a company of diverse and talented individuals who work together to help businesses grow and succeed, and increase the safety and sustainability of our communities.
 
Geotab is advancing security, connecting commercial vehicles to the internet and providing web-based analytics to help customers better manage their fleets. Geotab’s open platform and Geotab Marketplace ®, offering hundreds of third-party solution options, allows both small and large businesses to automate operations by integrating vehicle data with their other data assets. Processing billions of data points a day, Geotab leverages data analytics and machine learning to improve productivity, optimize fleets through the reduction of fuel consumption, enhance driver safety and achieve strong compliance to regulatory changes.
 
Our team is growing and we’re looking for people who follow their passion, think differently and want to make an impact. Ours is a fast paced, ever changing environment. Geotabbers accept that challenge and are willing to take on new tasks and activities - ones that may not always be described in the initial job description. Join us for a fulfilling career with opportunities to innovate, great benefits, and our fun and inclusive work culture. Reach your full potential with Geotab. To see what it’s like to be a Geotabber, check out our blog and follow us @InsideGeotab on Instagram. Join our talent network to learn more about job opportunities and company news.

Who you are:

We are always looking for amazing talent who can contribute to our growth and deliver results! Geotab is seeking an Events Communications Specialist who will be responsible for the creation, and management of compelling content that drives engagement and achieves business objectives. This role requires a versatile professional with strong writing skills, a solid understanding of digital marketing channels, and practical experience with web and content management systems. If you love technology, and are keen to join an industry leader — we would love to hear from you!

What you'll do:

As an Events Communications Specialist your key area of responsibility will be to transform strategic goals into impactful digital, video and print experiences, supporting event promotion, brand positioning, and revenue generation. You will be responsible to contribute to a wide array of projects that span digital, print, motion, environmental, experiential, and interactive applications. You will need to collaborate closely with senior creative leaders and an integrated team of stakeholders, ensuring content is aligned with overall business strategies and objectives and is executed in the most impactful manner possible.

How you'll make an impact:

  • Create, draft, and edit a wide variety of engaging and persuasive content across digital and print channels.
  • Develop compelling copy for email marketing campaigns, including multi-stage email journeys designed to drive registration and engagement.
  • Produce concise and impactful content for web pages, digital banners, social media posts, short-form blog articles, and other promotional materials.
  • Draft planning documents, creative briefs, event program content, brand standards, and other communication assets.
  • Working with the Sr Creative Operations Manager, contribute to strategic discussions, providing opinions and expertise particularly upon the execution of content strategies from concept to completion.
  • Evaluate the impact and value of content initiatives to the organization, ensuring alignment with overall brand and go-to-market strategies.
  • Gather intelligence through internal meetings, discussions, and research to understand strategic priorities, market position, and competitive landscape.
  • Oversee the ongoing execution and successful implementation of content, including managing deliverables from external agency partners.
  • Manage and edit content within various platforms including the Geotab Content Management Systems (CMS), the Events instance of Cvent and other platforms targeted specific audiences and stakeholders.
  • Ensure proper formatting, tagging, and deployment of digital assets across relevant channels.
  • Ensure all content consistently adheres to Geotab brand guidelines, voice, and tone, maintaining the highest quality standards.
  • Provide strategic brand and creative guidance to internal and external design resources to ensure visual and content alignment.
  • Collaborate closely with Geotab employees and cross-functional stakeholders (e.g., Sales, Events, Product) to plan, execute, and evaluate content projects and campaigns.
  • Support knowledge transfer by training internal team members on content processes and guidelines for successful asset delivery.
  • Provide other related contractor services as assigned to support department planning and project discussions.

What you'll bring to the role:

  • Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
  • 3-5 years of progressive experience in content creation, copywriting, and digital marketing, ideally within an events or B2B technology context.
  • Demonstrated ability to write clear, concise, and engaging copy for diverse digital and print channels (email, web, social, blog).
  • Proven understanding of content management systems (CMS) and hands-on experience with web content editing. Experience with event management platforms (e.g., Cvent) is highly desirable.
  • Familiarity with email marketing platforms and the development of email journeys.
  • Strong strategic thinking, project coordination, and organizational skills.
  • Excellent verbal and written communication abilities, with keen attention to detail.
  • Ability to manage multiple priorities and work effectively in a fast-paced, collaborative environment.
  • A strong portfolio showcasing relevant writing samples is required.
If you got this far, we hope you're feeling excited about this role! Even if you don't feel you meet every single requirement, we still encourage you to apply.
 
Please note: Geotab does not accept agency resumes and is not responsible for any fees related to unsolicited resumes. Please do not forward resumes to Geotab employees.
 

Why job seekers choose Geotab:

Flex working arrangements
Home office reimbursement program
Baby bonus & parental leave top up program
Online learning and networking opportunities
Electric vehicle purchase incentive program
Competitive medical and dental benefits
Retirement savings program

*The above are offered to full-time permanent employees only

How we work:

At Geotab, we have adopted a flexible hybrid working model in that we have systems, functions, programs and policies in place to support both in-person and virtual work. However, you are welcomed and encouraged to come into our beautiful, safe, clean offices as often as you like. When working from home, you are required to have a reliable internet connection with at least 50mb DL/10mb UL. Virtual work is supported with cloud-based applications, collaboration tools and asynchronous working. The health and safety of employees are a top priority. We encourage work-life balance and keep the Geotab culture going strong with online social events, chat rooms and gatherings. Join us and help reshape the future of technology!
 
We believe that ensuring diversity is fundamental to our future growth and progress and is an integral part of our business. We believe that success happens where new ideas can flourish – in an environment that is rich in diversity and a place where people from various backgrounds can work together. Geotab encourages applications from all qualified individuals. We are committed to accommodating people with disabilities during the recruitment and assessment processes and when people are hired. We will ensure the accessibility needs of employees with disabilities are taken into account as part of performance management, career development, training and redeployment processes. If you require accommodation at any stage of the application process or want more information about our diversity and inclusion as well as accommodation policies and practices, please contact us at careers@geotab.com. By submitting a job application to Geotab Inc. or its affiliates and subsidiaries (collectively, “Geotab”), you acknowledge Geotab’s collection, use and disclosure of your personal data in accordance with our Privacy Policy. Click here to learn more about what happens with your personal data.

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Geotab’s Voluntary Self-Identification Survey

Geotab is committed to fair and equitable treatment for all, and fostering a culture that embraces diversity and inclusion throughout the hiring process and beyond. At Geotab, our unique company culture is built upon the value of “always do the right thing” which is embraced by employees around the world. As a global organization, we continuously seek ways in which we can support both our staff and our communities through programs and partnerships focused on empowering diversity and prioritizing inclusion. 

We invite you to complete this optional survey to help us evaluate our diversity and inclusion efforts. Submission of the information on this form is strictly voluntary. Opting not to participate will not impact your job application in any way. Information obtained will not be associated with your name or job application in any identifiable manner. This information will be kept secure and confidential and will be used solely to evaluate our diversity and inclusion efforts. The information collected in this survey is only available to HR staff and Geotab data scientists to view in aggregated data format and not on an individual basis. Your answer will be maintained confidential and not be seen by selecting officials or anyone else involved in making hiring decisions.

Note to USA Applicants: This is a separate survey from the EEO-1 Voluntary Self Identification Form used in the United States for compliance purposes. We feel that the options found in the mandated survey do not encompass the rich diversity of our applicants, and as such strive to provide additional responses that reflect the landscape more accurately.

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