Sr. Director, Marketing

Join Notability and shape the future of learning. We’re building the next generation of tools designed not just to capture notes, but to fundamentally improve how people learn, think, and collaborate. Our app brings the natural expressiveness of paper into the digital age, empowering millions of students, educators, and professionals worldwide to organize their ideas, deepen their understanding, and achieve their goals. Our mission is simple: we help you learn.

As part of our team, you’ll help create experiences driven by empathy, exceptional design, and the belief that great ideas can come from anywhere—including you. Come help us make learning better for everyone.

We are looking for a senior marketing leader to build and scale our marketing function from the ground up. This person is highly strategic and deeply hands-on; someone who can craft a compelling, data-informed vision while also executing at the ground level. The ideal candidate will lead with a customer-centric approach to marketing by educating, increasing awareness, and building the brand through compelling storytelling.

This leader will be responsible for everything from setting long-term brand and growth strategies to leading acquisition campaigns, storytelling, and analytics, while hiring and mentoring a small but high-performing team.

This position is on-site 2-3 times per week in Notability’s San Francisco office, and reports to the Chief Product Officer.

What You’ll Do:

• Build and lead the marketing function, including paid acquisition, brand, lifecycle, product marketing, and communications
• Create and execute on a comprehensive marketing and brand strategy that aligns with our business objectives
• Own the product positioning and messaging across all internal and external-facing communications while working closely with product leaders to ensure alignment and consistency
• Oversee all digital marketing endeavors, encompassing SEO, content marketing, email marketing, social media, and paid advertising campaigns
• Lead the team responsible for go-to-market strategies, product campaigns, brand communications, performance marketing, PR, social media, influencer and partnerships
• Utilize data analytics to drive strategic decision-making, monitor key performance indicators (KPIs), and offer insightful reports on marketing performance
• Conduct regular competitive analysis and market research to identify emerging trends, opportunities, and potential threats, informing strategic decision-making
• Lead and mentor a high-performing Marketing team that fosters innovation and collaboration; grow as needed to match company scale
• Foster and maintain strong partnerships with product management and other cross-functional teams to ensure alignment in marketing initiatives with business objectives while ensuring seamless execution and ongoing collaboration

What You Need:

• 10+ years of full-stack marketing and senior leadership experience with B2C marketing, preferably in technology products and startups. B2B experience is ideal not but not essential.
• Best-in-class brand builder, storyteller, and a track record of building brand engagement
• Able to zoom between 30,000-foot strategy and 3-foot execution daily
• Demonstrated success managing paid acquisition budget across multiple channels to drive efficient and sustained user and revenue growth
• Experience building reporting dashboards and synthesizing complex data points and KPIs to generate easy-to-understand executive reports
• Demonstrated effective leadership, including the ability to build and foster successful teams that scale
• Proactive leader who thrives in startup environments and knows how to unblock themselves
• Excellent spoken and written communication skills, allowing you to deliver complex information clearly to your colleagues and through marketing material
• Successful track record of collaborating within and across teams               

For this position we are targeting a base pay between $220,000–$275,000.  Actual compensation offered will be determined by factors such as job-related knowledge, skills, and experience.

This role follows a hybrid model, with a minimum of two days onsite at our downtown San Francisco office and flexibility to work remotely from home the rest of the week.

How We Work

Each member of our team contributes to all parts of our products.  We trust each other to make decisions independently while also considering our common goals and values.  We share ideas openly, and we collaborate across disciplines to ensure that our decisions make sense from all perspectives.

When We Work

We actively promote work-life balance.  Our schedules are flexible, our hybrid policy supports remote work when it makes sense, and we have a “as long as you get your work done” approach to time off.

Why You'd Love Working Here

We work in downtown SF near Market Street, just a short walk from two BART/Muni stations.  Our office has height-adjustable desks to help us stay limber, spacious conference rooms for both small and large team meetings, a well-stocked kitchen full of goodies, and a shuffleboard table to enjoy :). Our team is growing, collaborative and down to earth.  We want everyone to do their best work and find passion in what they do.

Benefits

• Competitive compensation that includes base salary, bonuses and profit sharing
• Equity Awards in the form of Stock Options
• Comprehensive healthcare fully covered for you and your family including medical, dental, and vision
• Flexible work and vacation schedules
• 401k with matching contributions
• Matching gifts to nonprofits
• Public transit reimbursement
• Home workstation reimbursement
• ISP reimbursement
• Monthly phone bill reimbursement

Notability is proud to be an Equal Opportunity employer committed to diversity and inclusivity in the workplace. All aspects of employment are decided on the basis of merit, qualifications, and business needs. We do not discriminate based upon race, color, religion, sex, sexual orientation, age, national origin, disability status, protected veteran status, gender identity or any other characteristic protected by federal, state or local laws.