Terms of Reference Visual Multimedia Consultant: Videography, Photography and Editing

Who We Are

Girl Effect is an international non-profit that builds media that girls want, trust and need. From chatbots to chat shows and TV dramas to tech, our content helps adolescent girls in Africa, and Asia make life choices and changes.

We create safe spaces for girls, sharing facts and answering questions about health, nutrition, education, and relationships, empowering girls with the skills to negotiate and redefine what they are told is possible “for a girl”.

Our reach is 50 million and counting. And we’re using technology to reach girls at scale so every girl can choose to be in control of her body, her health, her learning and her livelihood.

Because when a girl unlocks her power to make different choices that change her life, it inspires others to do so too. She starts a ripple effect that impacts her family, community, and country.

That’s the Girl Effect.

Who You Are

An able and reliable Visual Multimedia consultant with proven experience in documenting on-ground community events for social change and community intervention.

Project Summary - Child Marriage Intervention in Migori County

Girl Effect is implementing a Child Marriage Pilot Project in Migori County, with the aim of reducing the prevalence of child marriage. The project is being rolled out in Kuria West (Nyamagagana) and Nyatike (Macalda) sub-counties, areas where girls face high risk of marrying before the age of 18 due to social, cultural, and economic pressures. We will work with girls aged 10–17, alongside boys, parents, guardians, and community leaders. We will combine community-based and digital approaches to deliver impact. Community champions, schools,forum theatre, radio, comics, short videos, and digital platforms will be used to spark safe dialogue, highlight positive role models, and strengthen referral pathways for sexual reproductive health and child protection. Through these efforts, the project seeks to ensure girls remain in school while accessing health and protection services. Additionally, We will test how digital media and community-led conversations can reduce child marriage in Migori and to generate insights that can inform scale-up across other regions.

Purpose of the Role

The Visual Multimedia Consultant  will capture and document the activities at the forum theatre events: the performances, audience participation and feedback sessions, B-roll of the people and venues, talking head videos with attendees, performers, community members and video profiles on select Migori residents.

The video footage will be used for long-form videos for use in creating more content by Girl Effect, and packaging interviews and profiles into short-form video for YouTube, Meta and Tiktok. 

What You’ll Do

The consultant will co-ordinate the complete production operation, preparing for the shoot days and capturing the entirety of the community convenings, performances, accompanying on-ground activities, vox pop interviews and video profiles of select Mgori residents. 

The consultant will be responsible for the complete documentation and post-production of community performances, on-ground activities, and interviews.

Deliverables 

• Documented process of writing, rehearsal, feedback, and community performances.
• "Making-of" videos and impact stories (packaged from documented content) for internal record-keeping, organizational promotion, and public digital media dissemination.
• Long-form videos of the performances.
• High resolution stills from the activities, including travel, set-up, performance, audience engagement and participation, and set-down.
• Short-form videos of talking head "vox pop" style videos and profiles of Migori residents.
• Assets delivered on time and in the correct formats for various digital media

Expanded Scope of Work for  Visual Multimedia Consultant

Pre-Production Phase:

• Detailed Project Planning: Develop a comprehensive production plan including timelines, resource allocation (equipment, personnel), and logistical considerations for all shooting locations in Migori. This should include a detailed shot list and interview questions, approved by Girl Effect.
• Location Scouting and Permitting: Conduct thorough recess of all up to 8 performance locations and surrounding areas in Kuria West and Nyatike sub-counties to assess lighting, sound, accessibility, and potential challenges. Secure all necessary permits and clearances for filming in public and private spaces.
• Equipment and Crew Mobilization: Source and ensure the availability of all necessary professional-grade videography and photography equipment, including cameras, lenses, lighting kits, audio recording gear (microphones, recorders), and editing software. Assemble a qualified and experienced crew (videographer, photographer, sound engineer, production assistant, editor).
• Safeguarding and Ethical Guidelines Adherence: Develop and implement a clear protocol for ensuring the safety and well-being of all participants, especially adolescent girls and young women, and adherence to Girl Effect's safeguarding and data policies. This includes obtaining informed consent, ensuring privacy, and maintaining cultural sensitivity throughout the process.
• Logistics and Travel Arrangements:Coordinate all travel and accommodation logistics for production activities in Migori County in collaboration with Girl Effect, ensuring efficiency and cost-effectiveness.

Production Phase (On-Ground Documentation):

• Comprehensive Event Coverage: Capture all aspects of the forum theatre events, including:
• Performances: Multiple angles and close-ups of the theatrical presentations.
• Audience Engagement: Reactions, participation in discussions, and feedback sessions, ensuring diverse representation.
• Behind-the-Scenes: Documentation of the writing, rehearsal, and feedback processes, showing the collaborative effort.
• Environmental Shots (B-roll): Capturing the atmosphere of Migori, including local landmarks, community life, and relevant contextual imagery.
• High-Quality Interview Capture:
• "Vox Pop" Interviews: Conduct spontaneous, short interviews with a wide range of attendees, performers, and community members, capturing their immediate reactions and insights in a dynamic, engaging style.
• Profile Interviews: Conduct in-depth, structured interviews with select Migori residents, exploring their experiences and perspectives related to child marriage and empowerment, ensuring excellent audio and visual quality.
• Photography Documentation: Capture high-resolution photographs that tell a compelling story of the events, including portraits, action shots, and candid moments, suitable for both digital and print media.
• Sound Recording: Ensure professional-grade audio recording for all video footage, including dialogue, ambient sounds, and interviews, utilizing appropriate microphones and sound dampening techniques to minimize background noise.

Post-Production Phase:

• Ingestion and Organization: Efficiently transfer, back up, and organize all raw footage and photos, creating a logical file structure.
• Video Editing (Long-Form):
• Assemble compelling long-form videos of the complete forum theatre performances, ensuring smooth transitions and clear storytelling.
• Integrate relevant B-roll, interview snippets, and contextual information to enhance the narrative.
• Apply professional color grading, audio mixing, and sound design to elevate production quality.
• Video Editing (Short-Form for Digital Media):
• Create engaging short-form videos tailored for specific platforms (YouTube, Meta, TikTok), including "talking head" style vox pops, impactful profiles, and promotional snippets.
• Incorporate motion graphics, text overlays, and subtitles where necessary to maximize reach and accessibility.
• Optimize video formats and lengths for each platform's best practices.
• Photo Editing: Retouch, color correct, and enhance selected photographs for optimal visual appeal and consistency.
• Content Adaptation: Based on the documented material, generate different content formats as required by Girl Effect, such as audio clips, transcripts, and written summaries for research and dissemination.
• Feedback Integration and Revisions: Implement feedback from Girl Effect’s Creative, SBC, and Safeguarding staff efficiently and iteratively, ensuring final deliverables meet all requirements and objectives.
• Final Delivery: Deliver all finalized video and photo assets in specified formats, resolutions, and by agreed-upon deadlines, suitable for internal record-keeping, organizational promotion, research, and public digital media dissemination. This should include both high-resolution masters and web-optimized versions.

Skills and Experience Needed for a Visual Multimedia Consultant (Videography & Photography)

• Ability to capture and document activities at forum theatre events, including performances, audience participation, feedback sessions, B-roll of people and venues, talking head videos with attendees, performers, community members, and video profiles on select Migori residents.
• Experience in coordinating complete production operations, preparing for shoot days, and capturing community convenings, performances, on-ground activities, vox pop interviews, and video profiles.
• Proficiency in complete documentation and post-production of community performances, on-ground activities, and interviews.
• Experience in coordinating pre-production activities, including meetings with Girl Effect staff, recces, and pre-production meetings.
• Skill in shooting video with quality sound recording and photography of development, rehearsals, and performance events.
• Expertise in post-production, including editing material into long-form videos of performances and short-form videos of talking head ‘vox pop’ style videos and profiles.
• Ability to receive and incorporate feedback and deliver assets on time in correct formats for various digital media.
• Familiarity with community engagement and social change initiatives, including but not limited to gender, and youth issues, community health (e.g., HIV/AIDS, maternal health), environmental concerns, conflict resolution, human rights, poverty, education, and disability inclusion.
• Ability to adapt content to local cultural and linguistic contexts.
• Capacity to work collaboratively with project staff, community members, and stakeholders.

Other Considerations

• Work must be conducted with cultural sensitivity, respect, and adherence to health and safety protocols.
• The  Consultant shall uphold ethical standards in engaging with communities.
• This engagement is part of a broader effort to promote innovative, community-led approaches to tackling child marriage.
• Additional materials or support needed will be communicated in advance.

Expected Commitment

• The consultancy is expected to start in October 2025 and end in December 2025.
• The consultancy needs will be on an ad hoc basis, depending on programmatic needs.

Location

The consultant can be based in Nairobi County with travels to Migori County.

Management

The consultant will have a primary point of contact with the Programme Lead and with the Country Director. The language of the early script drafts and reports shall be English. The contract supervisor shall approve all deliverables submitted by the agency before any payment is made.

Qualifications

• Proven experience coordinating community-based projects focused on GBV, FGM, child marriage prevention, or similar social issues
• Strong background in community mobilization, facilitation, and stakeholder relationship management.
• Knowledge of diverse theatre techniques, creation, performance and audience participation, with experience performing to diverse Kenyan audiences.
• Excellent communication and interpersonal skills, with the ability to work effectively with diverse community members, leaders, schools, parents, and adolescents.
• Commitment to safeguarding, gender equality, and child protection principles.
• Strong cultural awareness and sensitivity about the cultures within which Girl Effect operates.
• Excellent written and spoken English and Swahili, with an ability to cut through complexity and communicate effectively to multi-disciplinary audiences.
• Commitment to realizing girls' potential and to the Girl Effect's vision and values.
• Bachelor’s degree in Communications studies and related fields.
• 3+ years of experience.

Tentative Timelines

•       Terms of reference published: 10th September  2025.
•       Deadline for responses: 25th September 2025.
•       Project commencement: October 2025

Proposal Submission

Your proposal should be 7 pages max and cover the following:

• Your understanding of the brief and why you feel you are well-placed to advise us on this
• Credentials/Profile/CV - Please showcase any previous work that you consider relevant to what we are trying to achieve, how we approach our work, and the audience we cater to. Describe the qualifications, experience, and capabilities of the firm or consultant in providing the requested services.
• Reference- Provide at least three references for similar contracts with a description of the service provided, the value of the contract, and the contract periods of performance.
• Breakdown of Costs with applicable taxes and other charges clearly identified in KES. Consultants should provide their daily or hourly billing rate or their proposed fixed fee for the requested deliverables. 
• All applicable taxes should be quoted separately;

In their proposal, the bidder must demonstrate an understanding of the requirements described in the TOR and demonstrate how the bidder will meet the requirements of the evaluation criteria.

GE is not liable for any cost incurred during the award/contract preparation, submission, or negotiation of the award/contract. All submitted documentation and/or materials shall become and remain the property of GE.

VALIDITY of the proposal shall be for 90 days from the date of bid closure.

Evaluation Criteria

The criteria against which proposals will be evaluated are listed below.

Technical Evaluation

• Experience and qualification as outlined in your CV/Credentials/Profile - 20%
• Showcases relevant experience in having done previous similar work with relevant agencies or organizations - 20 %
• Geographical Experience in Kenya/Migori County- 10%
• Interpretation and understanding of this TOR - 10%
• Evidence of a minimum of three contactable references - 10%

Financial Evaluation

• Value for money/proposed budget breakdown - 30%

How to Apply

To apply for this opportunity, please submit a proposal by email with the subject line “Visual Multimedia Consultant” to suppliers@girleffect.org by 25th September 2025. 

Tax

Girl Effect is obliged by the Kenyan tax authorities to withhold taxes on service contract fees as well as ensure that 16% VAT is charged where applicable. Applicants are advised to ensure that they have a clear understanding of their tax position regarding provisions of Kenya tax legislation when developing their proposals.

Copyright

All materials/documents arising from this consultancy work shall remain the property of Girl Effect.

Disclaimer

GE reserves the right to determine the structure of the process, number of short-listed participants, the right to withdraw from the proposal process, the right to change this timetable at any time without notice and reserves the right to withdraw this tender at any time, without prior notice and without liability to compensate and/or reimburse any party. GE shall inform the ONLY successful applicant(s). The process of negotiation and signing of the contract with the successful applicant(s) will follow.

Please note: We will evaluate only proposals submitted following the application process outlined in the TOR and using our specified email address (suppliers@girleffect.org).

Safeguarding

You may be required to undertake safeguarding checks. The successful applicant will be expected to adhere to our safeguarding and data policies. We encourage you to read and understand our safeguarding policy, the executive summary of which can be found at this link. We have zero tolerance for all forms of violence against children, beneficiaries and staff. 

Equal Opportunities

Girl Effect is committed to equal opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, marital status, disability, gender, gender identity or expression. We are proud to be an equal-opportunity workplace.

We are committed to building an organization that is increasingly representative of, and works extensively with, the communities that we serve. To this end, due regard will be paid to procuring consultancy service organizations and individuals with diverse professional, academic and cultural backgrounds.