Director, Business Intelligence

Who We Are

Good Inside isn't just another parenting resource—we're creating an entirely new category that recognizes parenting as a skill to be learned and practiced, challenging the myth that it should “just come naturally.” Our approach? Sturdy leadership supported by cutting-edge technology. We believe parents deserve to be at the forefront of the tech revolution and so we created an app that offers personalized guidance, an AI-driven parenting advisor, and a global community of like-valued parents. 

Founded by Dr. Becky Kennedy and Dr. Erica Belsky, we're on a mission to solve one of humanity's most complex challenges: raising resilient, confident kids in an ever-changing world. We have revolutionized how parents learn, grow, and connect - making expert guidance and community support accessible and engaging for millions of families worldwide. We’re off to a great start and we know our product is changing lives - which means we're gearing up for our next big leap: refining our product and expanding reach to empower even more parents worldwide.

At Good Inside, we're looking for relentless problem solvers who light up at the chance to do hard things and create an entirely new category of company. If you're passionate about leveraging tech to empower millions of families and driven to make a lasting impact on society, we want you on our team. Join us in shaping the future of parenting and being at the forefront of social change. 

The Opportunity

Good Inside is looking for an innovative storyteller and a pragmatic Director of Business Intelligence, who can lead a team of Business Intelligence Analysts and Analytics Engineers tasked with turning data into actionable business recommendations for the Product, Marketing, Content, and Finance teams. You'll report to the Head of Finance and will work closely with stakeholders across Good Inside, collaborating to drive real-world impact and address the most pressing business questions that need to be solved. We need someone who can excel with stakeholders at all levels of the business to cut through the business and data noise, identify what truly matters, and communicate insights in plain English. If you're passionate about using data, reporting and analysis to help guide great business decisions, want to work with a modern data and MarTech stack, and can balance speed with accuracy, we want to hear from you. It’s an exciting time in Good Inside’s journey to be a foundational part of setting the direction the team will take by unlocking the potential behind our data! This is a hybrid role based in Manhattan with three days onsite.

What You’ll Own

• Team Leadership and Development: Lead and manage a small team of business intelligence analysts and analytics engineers and foster a collaborative and innovative team culture
• Problem Solving: Hear ambiguous business needs and propose the best plan to address those questions with a grounded data-first framework
• Insight Generation and Visualization: Analyze qualitative, quantitative, and behavioral data in SQL to uncover actionable insights that drive business growth and product improvements
• Experimentation: Act as a thought partner for designing experiments to test hypotheses and inform decision-making
• Prioritization: Prioritize the team’s work to maximize benefit to the business balancing speed and accuracy, focusing on high-impact analyses that move the business forward
• Best Practices: Stay up-to-date with the latest technology and ensure the implementation of best practices in business intelligence and storytelling, including stakeholder collaboration, code reviews, testing, and documentation.
• Process: Document best practices, architectural choices, and processes related to analytics engineering and analysis
• Mentorship: Provide mentorship and professional development opportunities for team members
• Stakeholder Collaboration: Work closely with teams across the company to understand their needs and deliver insights that drive action

Your Skills & Experience

• You have 10+ years of experience in analytics roles focused on data analytics that includes exposure to Marketing, Product, and Finance teams 
• You have hands-on experience with SQL, data modeling, and tools such as dbt, Snowflake, Fivetran, and Mode 
• You have successfully led analytic teams, developed team members skills, and have demonstrated an ability to use data and analytics to help businesses made great decisions and become more successful
• You will be comfortable functioning as the leader of the team as well as in an individual contributor capacity when necessary
• You are equal parts business person, manager, data modeler, and reporting expert
• You have outstanding upward leadership skills, helping the senior management team understand analyses, why some requests are more time consuming that others, why the results of a test were not statistically significant or why something was prioritized ahead of their request
• You are an excellent teacher and mentor to less experienced or less skilled team members
• You love to learn and are a fast learner who knows how to educate yourself on new topics
• You have experience helping to select, build out, and facilitate company adoption of a Business Intelligence platform, ideally more than once
• You have a practical mindset that prioritizes actionable insights; you are comfortable delivering an 80% correct answer that gets the team moving and can articulate the tradeoffs and risks of using the quick answer over a perfect answer 
• You have excellent listening and communication skills, with the ability to dissect the true business needs by reading between the lines of what is being asked, proposing the path forward, and bringing even your non-data savvy stakeholders along with you

A Great Candidate…

• You’re excited to solve tough questions at the intersection of media content, consumer tech, and ed tech in a newly created category of Parenting Education where we are defining the landscape
• You're not just about crunching numbers – you're about solving real business problems and making recommendations based on your expertise and understanding of the data
• You can take a complex dataset and quickly identify the "so what?" that matters to the business
• If the perfect data isn’t available, you know how to get scrappy to piece together an analysis that gets the team to a better decision than they would have otherwise had 
• You're always thinking about the next step: "Now that we know this, what should we do?" and you proactively answer the next layer questions
• You're not afraid to challenge assumptions and can back up your recommendations with solid data
• You're excited about continuously learning and adapting your skills to drive business impact

What We Offer

• Competitive Compensation: base salary for this role will be $195,000 - $210,000 annually
• Company Equity
• Comprehensive benefits package
• Generous time off and work-life balance initiatives
• Hybrid work environment
• A high-performing team committed to transforming parenting
• A culture that values direct communication, embraces challenges, and celebrates wins

Equal Employment Opportunity

Good Inside is an equal opportunity employer and as such, we do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other characteristic protected by applicable laws.

We are dedicated to growing a diverse team of highly talented people. As much as we believe in focusing on the parent behind the parenting and the child behind the behavior, we believe in focusing on the person behind the job. We’re dedicated to building a workplace where we give each other the strategies, support, and space we each need to thrive—believing in and bringing out the good inside of everyone..

If you require any accommodations during the recruitment process, whether it be alternate forms of material, accessible meeting rooms, etc., please let us know and we will work with you to meet your needs.

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