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Key Accounts Sales Director

Los Angeles

ABOUT GOODR

We create and sell active eyewear for anyone. No Slip. No Bounce. All Polarized. All Fun. Interested in joining our team? Keep reading.

OUR VALUES: We have two core values: Fun & Authenticity.

  • FUN = Being sh*tty isn’t fun. Agreed? Taking pride in your work, finding joy in being GREAT, and celebrating wins… and losses. Now, that’s fun!
  • AUTHENTICITY = Focusing on being authentic over being liked. (Next-level guru stuff. Count it.)

Fun Fact: We do not allow email to be sent internally. Carrier pigeons only. JK, we use Slack.

LEADERSHIP: We expect our leaders to be guiding lights for their teams. To support that, we provide leadership courses to sharpen their leadership abilities, including an in-house leadership coach.

AUTONOMY: We practice autonomy, empowerment, and accountability so that every team member can be in control of their own life.

  • HYBRID WORKING: Most roles are only required to be in office every Tuesday and Thursday with the occasional third day thrown in.
  • PROFESSIONAL DEVELOPMENT: We have an all-company learning program so that we’re constantly leveling up our skills.

SUSTAINABILITY: We think Earth’s pretty rad. That’s why we take action wherever possible to limit our impact on the planet.

  • 1% FOR THE PLANET MEMBER: 1% of goodr’s annual sales go directly to environmental organizations.
  • CARBON NEUTRAL: In 2019, goodr became a 100% carbon neutral company.

Fun Fact: goodr celebrates every Earth Day by releasing limited-edition sunglasses with frames made from 100% recycled materials—and the packaging is 100% sustainable, too!


ABOUT THE ROLE

Are you too good at connecting with people? Do your retail accounts love you so much they invite you to their personal events, weddings, and family reunions? Then look no further because we need a Key Accounts Sales Director who can make big-box partners become utterly obsessed with us. This role is for a strategic leader who can mentor sales talent, build authentic relationships with heavy-hitting brands, and nail ambitious targets. So RSVP “yes” to this job invitation and come join the goodr flock!

RESPONSIBILITIES

LEADERSHIP

  • Lead by example by consistently living into goodr’s values of Fun and Authenticity 
  • Be a culture carrier by leaning into our three fundamentals of communication, professionalism, and vision
  • Hold monthly one-on-ones with each team member to build upon their role duties and hold everyone accountable
  • Ask clear questions, increase everyone’s knowledge, and empower the team so that we can get the best out of every person in your department
  • Give consistent, continuous feedback and challenge your flock to perpetually grow so they become the best version of themselves
  • Own your team’s budget and ensure its accuracy
  • Use imagination and wisdom to set team goals and communicate them clearly
  • Challenge the status quo ALWAYS. The phrase “this is how we’ve always done it” is banned here at goodr, so don’t be afraid to push out of your comfort zone and encourage your team to do the same

ROLE SPECIFIC

  • Build and execute strategic growth plans for national big-box/key account retail partners (Target, Dick’s Sporting Goods, DSW, Academy Sports, etc.)
  • Develop account-level sales strategies, setting goals, KPIs, and forecasts that align with company objectives
  • Drive expansion opportunities within existing accounts and identify new big-box/key account partners to fuel growth
  • Monitor retail landscape, industry trends, and competitor activity to inform account strategies and long-term planning
  • Partner with cross-functional teams (marketing, operations, finance, product) to deliver retail launches, campaigns, and promotional strategies
  • Oversee day-to-day account management, ensuring seamless communication and strong, lasting client relationships
  • Lead and mentor a small team of account managers, guiding their development and ensuring alignment with strategic priorities
  • Utilize Salesforce and other tools to track performance, measure pipeline health, and optimize sales processes
  • Travel to key account meetings, trade shows, and field visits to strengthen partnerships and drive revenue growth
  • Collaborate with senior leadership to inform broader sales strategy by sharing insights, opportunities, and challenges from national accounts
  • This role is in the Sales team and will report directly to the SVP of Sales & Retail Marketing
  • Perform other related duties as assigned

ABOUT THE IDEAL CANDIDATE 

  • May or may not have a degree...we don’t care (bonus points for Basset Hound Science or Dinosaur Law)
  • 7+ years of sales experience in consumer packaged goods (CPG) 
  • At least 5+ years managing national account sales, preferably with big-box retailers (Target, Dick’s, DSW, Academy Sports, etc.)
  • Proven experience building and executing account-level strategies that drive growth in national chains
  • Track record of leading and mentoring a sales/account management team
  • Salesforce experience is a MUST 
  • Bonus points if you’ve dabbled in Netsuite or Asana
  • Highly skilled in retailer relationship management and driving joint business planning
  • Solid organizational skills, including attention to detail and multitasking wizardry
  • Known for being a master at communication and coaching
  • Leading is your middle name
  • Strong grasp of retail strategy and CPG best practices, with bonus points for sports/outdoor categories
  • Experience tracking and holding teams accountable to sales metrics and KPIs
  • Willing and excited to travel (~10%) for trade shows and key account visits
  • Loves the work more than a paycheck
  • Loves sales and account management!
  • Is happy to give away credit to their team 
  • Loves getting and giving feedback 
  • Is into personal growth
  • Thinks Fun is being great (not partying) 
  • Is proactive and an independent problem solver! (Can you google a question?)

WHAT YOU GET

  • A role at a company that is going to the moon
  • The opportunity to show up every day and have fun
  • The ability to learn and grow as a person
  • Paid vacation (we encourage you to take time off!)
  • Flexible work environment (want to go for a run at 11am on Wednesday, go for it!)
  • Paycheck... obviously. Salary range: $150K - $175K, final number dependent on experience
  • Medical, Dental, and Vision benefits
  • 401(K) with company matching
  • Financial Wellness Counseling
  • Sunglasses. Duh.

**No Visa Sponsorship is available for this position.

 

NEXT STEPS

Here's what we expect the hiring process for this role to be, should all go well with your candidacy. This entire process is expected to take 8 weeks to complete and you'd be expected to start on a specific date. 

1. Application

2. Fill out a form with basic questions

3. 35 minute introductory virtual interview with HR team member

4. 90 minute virtual interviews with peers and manager

5. Final assignment and presentation

6. Offer!

TO GET THE PROCESS STARTED, REVIEW & SUBMIT THE FOLLOWING: 

  • Review goodr's Applicant Privacy Policy. By submitting an application to goodr, you are confirming that you have read the Applicant Privacy Policy and agree to its terms. (Because nothing says “fun” like reading legal documents!)
  • Resume
  • Cover letter showing your personality. Seriously. No boring corporate speak allowed.
  • Links to projects or groups you’re involved with (if you have them)
  • A drawing of an octopus fighting a pirate (not joking)*

*We accept submissions using accessibility tools.

 

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