Social Media Community Manager
ABOUT GOODR
We create and sell active eyewear for anyone. No Slip. No Bounce. All Polarized. All Fun. Interested in joining our team? Keep reading.
OUR VALUES: We have two core values: Fun & Authenticity.
- FUN = Being sh*tty isn’t fun. Agreed? Taking pride in your work, finding joy in being GREAT, and celebrating wins… and losses. Now, that’s fun!
- AUTHENTICITY = Focusing on being authentic over being liked. (Next-level guru stuff. Count it.)
Fun Fact: We do not allow email to be sent internally. Carrier pigeons only. JK, we use Slack.
AUTONOMY: We practice autonomy, empowerment, and accountability so that every team member can be in control of their own life.
- HYBRID WORKING: This role is required to be in the Inglewood office every Tuesday and Thursday with the occasional third day thrown in.
- PROFESSIONAL DEVELOPMENT: We have an all-company learning program so that we’re constantly leveling up our skills.
SUSTAINABILITY: We think Earth’s pretty rad. That’s why we take action wherever possible to limit our impact on the planet.
- 1% FOR THE PLANET MEMBER: 1% of goodr’s annual sales go directly to environmental organizations.
- CARBON NEUTRAL: In 2019, goodr became a 100% carbon neutral company.
Fun Fact: goodr celebrates every Earth Day by releasing limited-edition sunglasses with frames made from 100% recycled materials—and the packaging is 100% sustainable, too!
ABOUT THE ROLE
Are your two core values community and connection? Perhaps you are great at reading a room (aka social comments) and knowing exactly how to respond to elevate the vibe?! Did you receive a bronze ribbon for your 6th grade creative writing contest? I mean, you would have taken first place, but Mr. Jolly wouldn’t know fun and humor if it hit him in the face. (Apparently, his last name was meant to be taken ironically.)
If you double tapped both, you might just be the Social Media Community Manager of our Media dreams! The ultimate multi-tasker who loves writing, creativity, fun, fostering community, and above all else, SOCIAL MEDIA!
RESPONSIBILITIES
- Own the goodr tone across all social platforms - Instagram, Facebook, TikTok, LinkedIn and beyond - responding to every comment, DM, and inquiry with a signature blend of empathy, wit and a whole lot of personality
- Build and engage our community daily through authentic, memorable interactions that make people feel seen and part of something bigger
- Lead social listening by tracking conversations and untagged mentions to spot cultural moments; you’ll basically do professional eavesdropping to identify opportunities to join, or start trending discussions in real time
- Work with the social team to translate those insights into viral community moments and share-worthy engagement that fuels our brand growth
- Inspire a stampede of UGC by engaging fans creatively and encouraging them to share their love of the brand.
- Partner with marketing and customer service teams to surprise and delight our biggest fans, amplifying the absolute best of the goodr community
- Track engagement, sentiment, and growth metrics, translating community feedback and insights into actionable strategies
- Build the foundation for a scalable, best-in-class community management program that keeps our fans excited, connected, and coming back for more
- Collaborate cross-functionally with creative, brand, and influencer teams to support content, campaigns, and partnerships
- Stay plugged in to emerging social trends, new platforms, and community-building best practices to keep goodr at the forefront of digital culture
- This role is in the Social Media team and will report directly to the Social Media Manager
- Perform other related duties as assigned
ABOUT THE IDEAL CANDIDATE
- May or may not have a degree...we don’t care (bonus points for Basset Hound Science or Dinosaur Law)
- Has 2+ years of professional experience navigating social media accounts for a brand
- Is a Social Listening wizard who knows how to set up topics, track untagged tea, and find the goodr-shaped holes in the digital conversation
- Possesses strong, brand-aligned communication skills and a customer-first mindset, essentially speaking "witty flamingo" as a first language while treating every fan like they just won a gold medal in the “Being Awesome” Olympics
- Remains cool, calm, and collected when it comes to crisis and reputation management (no ruffled feathers here)
- Demonstrates a strategic understanding of how a thriving community drives brand love and explosive growth
- Working knowledge of Social Analytics Platforms (like Sprout or Dash Social)
- Ideally has a knack for content creation and ideation, regularly birthing viral-ready ideas
- Earns extra feathers for experience with influencer or creator partnerships, knowing how to wrangle the coolest birds in the flock
- Understands the world of Paid Social, because sometimes the best community moments need a little extra juice
- Bonus points if they’ve already built a legendary ambassador program or community campaign to keep people coming back for more
- Solid organizational skills including attention to detail and multitasking skills
- A self-starter who can rely on their skill in prioritizing and organizing their workflow to coordinate multiple departments
- Dependable with the willingness to take the initiative to work collaboratively and with a sense of urgency
- Asks a lot of questions
- Loves the work more than a paycheck
- Thinks planning and organizing are fun
- Is happy to give away credit to their team
- Loves getting and giving feedback
- Is into personal growth
- Is proactive and an independent problem solver! (Can you google a question?)
WHAT YOU GET
- A role at a company that is going to the moon
- The opportunity to show up every day and have fun
- The ability to learn and grow as a person
- Paid vacation (we encourage you to take time off!)
- Flexible work environment (want to go for a run at 11am on Wednesday, go for it!)
- Paycheck... obviously. Salary range: $70 - $80k, final offer will be made within this range based on experience
- Medical, Dental, and Vision benefits
- 401(K) with company matching
- Financial Wellness Counseling
- Sunglasses. Obviously.
**No Visa Sponsorship is available for this position.
NEXT STEPS
Here's what we expect the hiring process for this role to be, should all go well with your candidacy. This entire process is expected to take 8 weeks to complete and you'd be expected to start on a specific date.
1. Application
2. Fill out a form with basic questions
3. 30 minute introductory interview with HR team member
4. 30 minute panel interviews with peers and manager
5. Final assignment and presentation
6. Offer!
TO GET THE PROCESS STARTED, REVIEW & SUBMIT THE FOLLOWING:
- Review goodr's Applicant Privacy Policy. By submitting an application to goodr, you are confirming that you have read the Applicant Privacy Policy and agree to its terms. (Because nothing says “fun” like reading legal documents!)
- Resume
- Cover letter showing your personality. Seriously. No boring corporate speak allowed.
- Links to projects or groups you’re involved with (if you have them)
- A drawing of an octopus fighting a pirate (not joking)*
- We may ask you to enter a code. But don't worry, it's just our attempt to keep the bots at bay.
*We accept submissions using accessibility tools.
#LI-Hybrid
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