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Manager, Visual Merchandising

Santa Monica, CA (Corp HQ)

About The Company

goop is an indispensable resource for finding best-in-class products, tips, and experts across the beauty, fashion, food, and wellness worlds. From its award-winning beauty and fashion lines to its expansive editorial lens, goop offers the tools to live a life of ineffable beauty—filled with agency, depth, and promise.  Gwyneth Paltrow began goop in the fall of 2008 as a weekly newsletter. It has expanded into a beauty, fashion, and food business that’s also known for its products, curation, podcast, TV shows, live events, and retail stores. 

About You  

As a forward-thinker, you thrive on using data-driven strategies to create engaging and effective visual merchandising. Your exceptional eye for detail and aesthetics is integral to the brand consistency across all our locations. With your proven ability to optimize product placement and sell-through rates, you skillfully drive increased sales and profitability. Your familiarity with retail planning and product allocation contributes significantly to enhancing the customer journey, driving repeat business, and promoting our brand.  

About The Role 

As the Manager, Visual Merchandising, you will leverage sales data, consumer insights, and ROI-oriented planning to optimize merchandising strategies. Reporting to the Vice President of Retail, you will drive continuity and consistency across all locations in visually engaging merchandising. You will also work on optimizing store density and capacity to maximize sell-through and meet customer demand. This role requires a balance of creativity, analytical acumen, and strong leadership skills. 

Responsibilities Include: 

  • Developing and executing data-driven merchandise strategies, optimizing product placement throughout the store to ensure maximum productivity and sell-through rates.  
  • Ensuring visual consistency and brand DNA across all locations by adhering to and implementing high standards of visual merchandising that echo goop's brand identity. This involves ideating, planning, and executing visually appealing presentations for product launches, promotional events, and seasonal displays in line with our retail planning calendar, as well as the company marketing calendar. 
  • Pioneering the development and implementation of key visual merchandising standards and guidelines to ensure scalable growth across all locations. This includes creating and distributing comprehensive visual guides and ensuring store teams adhere to these standards.  
  • Collaborating closely with store managers and other stakeholders to align on visual merchandising strategies, providing training, feedback, and guidance as needed to ensure understanding and adherence to goop's visual standards. 
  • Building strong, effective relationships with cross-functional partners, fostering an omnichannel approach to ensure a seamless blend of retail and corporate initiatives.   
  • Owning and managing visual execution budgets with full accountability for costs impacting the P&L, ensuring strategic allocation and financial efficiency. 
  • Leading visual execution for new store openings, serving as a key stakeholder in ensuring stores are set up both visually and by assortment to optimize the customer experience and drive performance 

Qualifications & Experience   

  • 5-7+ years of visual merchandising management experience, ideally in a beauty, wellness, or lifestyle brand.  
  • Proven ability to develop and implement effective merchandising strategies based on data analysis and consumer insights.  
  • Exceptional aesthetic sense and attention to detail.  
  • Experience in managing product flow and allocation and optimizing store density and capacity.  
  • Track record in integrating corporate initiatives with retail engagement to enhance the customer experience.  
  • Proficiency with MS Office; Outlook, Excel, Word, and experience with visual merchandising software.  
  • Excellent time management skills and ability to adapt to changing work demands.  
  • Ability to travel 20-40%.  

FAQ  

  • Compensation: $85,000-$95,000+ Equity. This is a full-time, exempt role. Please note that this range represents the low and high end of the anticipated base salary range for the Los Angeles, CA based position. Goop, in good faith, reasonably expects to pay the position within this salary range. Goop provides the salary range in compliance with all applicable federal, state and local laws. The actual base salary will depend on numerous factors such as: experience, training, knowledge and skills, and if the location of the job changes. 
  • Benefits: Generous health benefits package, fertility benefits and paid parental leave.  
  • Perks: “goopcation” paid company summer break, generous goop discounts, special offers with brand partners, access to custom lifestyle resources and events, and a beautiful workspace in Santa Monica    
  • Work Philosophy: At goop we believe that creativity, innovation and camaraderie are essential to our business, our culture and our employee’s growth and development. With our Hybrid Work Policy, we are committed to promoting collaboration, productivity and employee well-being by maximizing the benefits of both in-person and remote work. We are in office Tuesdays and Thursdays, as well as Mondays for those within a 15-mile radius of our Santa Monica office.  

goop is an Equal Opportunity Employer. goop does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need. All information provided by the applicant is collected, stored and processed in accordance with the terms of our CCPA Notice for Job Candidates.  Job Disclosures: No applicant disclosures related to physical requirements or ADA-related considerations are relevant for this role.   

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