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Marketing and Events Coordinator

Washington, District of Columbia, United States

Grassroots Analytics' mission is to provide innovative data solutions to amplify forward-thinking voices, causes, and people.

Grassroots Analytics (“GA”) maintains a detailed database on more than 20 million active American donors, including data on net worth, ideological preferences, political donation history, non-profit donation history, demographics, and contact information. 

Job Description

The Marketing and Events Coordinator will be a critical member of the growing Marketing team at GA, with opportunities to both receive direct mentorship and create a unique growth path. They will have a hand in shaping and maintaining the voice of GA across internal and external materials, building our industry market share, and developing a new era of our company identity – so creativity and flexibility are key qualities we’re looking for! 

Responsibilities

  • Event Coordination and Promotion
    • Own the creation and execution of at least one large-scale annual training event 
      • Including logistics, venue, invites and attendance, run-of-show, presenter management and guidance, onsite coordination, and follow-up 
    • Develop and project-manage other campaign trainings and professional development opportunities led by our in-house experts
    • Collaborate with marketing, product, and sales leadership to best plan and leverage GA staff’s conference attendance  
  • Social Media Content Strategy
    • Ideate, create, and edit social media content, including audio and video content, for multiple channels
    • Curate, post, and analyze performance of social media and other marketing content
  • GA Product Marketing Strategy and Support
    • Contribute to one-pagers, conference resources, and other offline marketing materials for sales support 
    • Maintain awareness of relevant industries, competitors, and partners 
    • Understand the core function and unique selling points of all GA products to inform marketing and sales support 
  • GA Brand Marketing Strategy and Support
    • Contribute to thought leadership promotion across online and conference spaces
    • Collaborate with the Design team to maintain a consistent image of GA materials 
    • Understand the core function of all GA teams to inform marketing of our work and expertise 
    • Support internal marketing efforts and feedback flows 
  • Client Relationship Support
    • Support client relationship management and growth in collaboration with vertical leads
    • Support End of Year client communications 

Required Qualifications 

  • Event planning experience with an emphasis on logistics
  • 1-3 years’ experience in marketing or sales 
  • Strong professional writing skills with demonstrated experience adapting to multiple voices and audiences
  • Exceptional attention to detail and passion for quality assurance
  • Comfort and facility with data tracking and analytics 
  • Curiosity, comfort asking questions, and willingness to be wrong

Preferred but not Required Qualifications

  • Comfort with video editing tools (eg CapCut, Premier Pro, DaVinci)
  • Experience in: 
    • Software/SaaS marketing and product markets
    • Paid media outside of social media
    • Political campaigns or in-house nonprofit work
    • Administrative work or executive support
  • Experience with professional social media strategy 
  • Educational background or coursework in business marketing

Applicants should provide a resume, a one-page and a cover letter that describes the unique value they are prepared to bring to this role. In addition, they should link a sample of social media content (video strongly preferred) they have created to their cover letter.

The salary range for this position is $59,000 – $72,000 plus benefits, with the possibility of signing and performance bonuses. This is a full-time, in-office position based in our office in the Chinatown neighborhood of Washington, D.C. Candidates must be willing to work in-office. 

We offer 33 days of PTO + two days for every year with GA; 11 federal holidays; and full office closure between Christmas and New Years. Additional benefits include healthcare, dental, and vision insurance; paid parental leave; mental health and sick days; 401K with employer match; profit sharing; and more.

Grassroots Analytics is an equal opportunity employer,  committed to providing a diverse, inclusive, and welcoming environment where everyone is empowered to do their best work. Grassroots Analytics does not discriminate on the basis of race, color, religion, gender, gender expression, age, national origin, disability, marital status, sexual orientation, or military status.

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