Job Application for Regional Activation Manager, PA at Green Thumb

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The Role

The Regional Activation Manager will report to the Manager, Regional Marketing. This role is expected to provide day-to-day tactical marketing support and serve as the “feet on the street” to drive revenue and growth in the Pennsylvania market. The Regional Activation Manager will coordinate and execute regionally and nationally led marketing programs, initiatives, and events for both sides of the business, consumer packaged goods and retail, for both RISE and external dispensary accounts, all while maintaining a RISE-first concept. The overall goal of this position is to bring brands to life and support retail initiatives through the tactical ownership of various marketing initiatives. This role requires a candidate who is excellent at relationship-building and collaborating, resourceful and has a passion for the cannabis industry.

Responsibilities

A high integrity leader who understands that working in the Cannabis industry comes with greater scrutiny and therefore requires a higher level of compliance with the rules, regulations, policies, and procedures of Green Thumb

2+ years in Sales, brand marketing or field marketing at a retail organization, consumer products company, preferred.

Bachelor’s degree preferred

Background in sales, brand marketing, field marketing retail activation and project management preferred

Highly motivated, self-directed, innovative and able to work both independently and among teams with keen judgement, common sense and resourcefulness

Adapts and thrives in a demanding, start-up, fast-paced environment

Possesses a deep appreciation and insistence on flawless execution

Operates with a high level of professionalism and integrity, including dealing with confidential information

Strong communication skills – written and verbal

Strong organization planning & project management skills

Proficient in Microsoft Office Suite (Excel, Word, PowerPoint, etc.)

Must understand and comply with the rules, regulations, policies, and procedures of Green Thumb.

Ability to travel for events and meetings multiple times throughout the year, in-market and out of market overnight, up to 30%

Additional Requirements

Must pass any and all required background checks
Must be and remain compliant with all legal or company regulations for working in the industry
Must possess valid driver’s license
Must be a minimum of 21 years of age
Must be approved by state badging agency to work in cannabis industry

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Please note that although cannabis is legal under many state laws, it remains illegal under federal law. If you are a lawful permanent resident (Green Card holder), please be aware that employment in a cannabis company may carry immigration-related risks. We strongly encourage you to consult with an immigration attorney before applying or accepting any position. We are sharing this information to allow you to make an informed decision. This notice is provided for informational purposes only and is not legal advice. Green Thumb does not inquire about or make employment decisions based on immigration status, except as required by law.

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Please review and respond to the following statement: By completing this application, I understand and represent: All information entered on this application or during the course of my employment is true and correct. Misrepresentation, omission, or concealment of information requested will be reason for dismissal if I am employed. Unless covered by a collective bargaining agreement, if I receive and accept an offer of employment, my employment is at-will.

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Voluntary Demographic Questions

For government reporting purposes, we ask candidates to respond to the below race and gender self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Green Thumb’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Race & Ethnicity Definitions

Although GTI is not a federal contractor and therefore, not under compliance mandates to report on the percentage of its workforce that is comprised of employees with disabilities or Veterans, we provide applicants and employees with a voluntary option to confidentially self-identify as a person with a disability or a Veteran as a part of our commitment to diversity and inclusion. Identifying yourself as a Veteran or individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past.

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Regional Activation Manager, PA

The Role

Responsibilities

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Voluntary Demographic Questions