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Creative Director - Social & Content

New York

At GREY,  we create Famously Effective ideas that move people, business, and the world forward – harnessing the power of creativity to solve business problems – for the world’s most influential brands. Our core values – creativity, unity, empathy, and service – power the work we do in each of our 25+ studios across six continents.

POSITION OVERVIEW

As Creative Director of Social and Content, you will be tasked with leading and inspiring a team of creatives while generating innovative ideas that drive exceptional content and campaigns. You’ll be adept at problem-solving and finding solutions that benefit the company, clients, and creative team alike.

KEY RESPONSIBILITIES

  • Generate innovative ideas across all existing and emerging platforms and inspire colleagues to create world-class, pioneering work and content.
  • Lead a team of social video creatives who concept, script, produce and edit social content across all client platforms (YouTube, X, TikTok, Pinterest, Instagram, etc)
  • Guide, teach and push members of the team in developing concepts that are socially relevant and on brand for clients.
  • Generate ideas to help pitch and win new business
  • Lead effective team meetings to both organize high quantity of work, but also to inspire and motivate team members.
  • Work with internal and external strategic partners to create products using the most current industry best practices
  • May develop junior teams with careful and consistent feedback, mentorship and model behavior
  • Oversee and provide thought leadership in the assessment of existing properties for content value, relevance, aesthetics, branding and overall experience.
  • Collaborate with cross-functional team on implementation feasibility to ensure conceptual ideas are realizable.
  • Build confidence with clients through compelling presentation of content ideas.

WHAT YOU WILL NEED:

  • At least 10 + years of industry experience concepting producing social video series for a brand, publisher or platform.
  • Strong creative portfolio highlighting relevant/category experience and industry award winning work
  • Solid verbal communication skills, with experience presenting to all levels of clients
  • Knowledge of marketing, all forms of advertising, and digital experiences, with proven conceptual and design abilities
  • Experience working with large teams in client-facing role
  • Excellent written and presentation skills
  • Able to handle multiple projects in a fast-paced environment

WHO YOU ARE:

  • Creative: Putting together two things to create a third thing no one’s ever seen before
  • Productive: Acting on ideas to make things happen and get stuff done
  • Collaborative: Focused on the greater good versus personal gain
  • Adaptable: Ready and able to embrace change

 

The base salary for this position at the time of this posting may range from $170,000 to 200,000 Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click here for more details #LI_Hybrid

At GREY we believe that being diverse, equitable and inclusive means we will be a company where ideas reflect, connect to, and impact culture because we are a place where everyone can fully participate in the work of making our ideas creative, famous and therefore effective in the world. Where every person is valued for distinctive skills, experiences and perspectives. It is supported by committed leadership, studio values, behaviors, policies and procedures that promote a culture where everyone’s difference is valued.

GREY is a place where who you are - your race, ethnicity, nationality, age, physical and mental abilities, sexual orientation, gender/gender identity, religious beliefs, political beliefs, socioeconomic status, family status - will not cause disparity in your experience, but instead energizes your creativity and becomes an important and beneficial part of the work you do.

Please be aware of the possibility of recruiting fraud. GREY does not conduct interviews via instant messaging platforms and will never request personal financial information such as bank account numbers, credit card information, or payment of any kind during the hiring process. All legitimate communication will come from an official @GREY.com email address. If you suspect fraudulent activity, please report it to us immediately. Stay vigilant and protect your personal information.

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