Copy Supervisor (Health)
At GREY, we create Famously Effective ideas that move people, business, and the world forward – harnessing the power of creativity to solve business problems – for the world’s most influential brands. Our core values – creativity, unity, empathy, and service – power the work we do in each of our 25+ studios across six continents.
WHO WE ARE
Grey Health is the culmination of the rich legacies of two powerhouse brands — Grey and TANK. With borderless employees spread across 20 studios in 18 countries, we all work collaboratively with one mission in mind: to deliver famously effective ideas that drive business results for top tier clients in the health and wellness market. In 2023, Grey was named a Top 100 Most Loved Workplace and our agency network and the Grey Group, ranked in the top ten award winners at the Cannes Lions International Festival of Creativity.
Grey and TANK, while maintaining their distinct brands, leverage shared resources and strategic direction for global growth.
POSITION OVERVIEW
As a Copy Supervisor working across healthcare brands, you will be supporting a larger team, while having a role as a major contributor to the development of promotion across print and digital media. You'll be challenged to push boundaries to produce work that exceeds client expectations, both conceptually and in the execution of the copy. You should be recognized as a brand expert with an ability to translate the science and data into compelling promotional copy. Creativity, innovative thinking, and problem-solving should be at the heart of all you do.
KEY RESPONSIBILITIES
· Collaborate and partner with Art Supervisor to ensure that both the copy and visuals are in perfect sync to make the concept to our Famously Effective standard
· Revise projects based on feedback from creative leads, internal colleagues, clients, and medical/legal/regulatory review feedback
· Annotate key claims and support them with valid references, working with editorial and medical to ensure accuracy throughout projects
· Execute the copy component of jobs with minimal supervision. · Generating, selling and making an idea from concept to completion across a broad spectrum of advertising disciplines (print, tv, radio, social, digital) that aligns with the Creative Brief
· Take direction from creative leaders on creative development and rework while meeting deadlines
· Communicate regularly with Account Services, Strategy, and Project Management team members to ensure all deliverable and deadlines are met
· Begin to build client relationships by participating in client meetings, delivering high quality conceptual thinking, and contributing to thoughtful discussion
· Support teams through all phases of the project form ideation through production
· Proactively managing projects and your own workload
· Remain current on latest creative trends globally. Stay curious about award shows, past and present case studies, production companies, and everything that is being created by some of the best people and companies in our industry. Only by gaining an understanding of what kind of work moves you and what it takes to get there, you will then be able to create work that moves others
· Stay on top of the latest technological advancements, including design software, digital tools, and platforms, to enhance creative processes and deliver innovative solution
Remain curious about pop culture, social media trends and your audience's interests and behaviors in order to infuse culturally relevant elements into briefs and campaigns. Bring the outside world into our work, so our brands can join the conversation
· Good grasp of the competitive marketplace and the mindset of healthcare professionals, patients, and other audiences
WHAT YOU WILL NEED:
· At least 5+ years of industry experience in a well-established, creative role with a proven track record
· Experience working across all channels
· You should be recognized as a brand expert with an ability to translate the science and data into compelling promotional copy
· Be aware of, and familiar with, medical and scientific information that pertains to Agency brands
· Creativity, innovative thinking, and problem-solving should be at the heart of all you do
· Strong conceptual abilities, remarkable writing skills and a solid knowledge of the digital landscape
· Polished client presentation skills demonstrating a clear vision of how the work addresses the client challenge
WHO YOU ARE:
· Creative: Putting together two things to create a third thing no one’s ever seen before
· Productive: Acting on ideas to make things happen and get stuff done
· Collaborative: Focused on the greater good versus personal gain
· Adaptable: Ready and able to embrace change
The base salary for this position at the time of this posting may range from $120,000 to $150,000. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click here for more details
At GREY we believe that being diverse, equitable and inclusive means we will be a company where ideas reflect, connect to, and impact culture because we are a place where everyone can fully participate in the work of making our ideas creative, famous and therefore effective in the world. Where every person is valued for distinctive skills, experiences and perspectives. It is supported by committed leadership, studio values, behaviors, policies and procedures that promote a culture where everyone’s difference is valued.
GREY is a place where who you are - your race, ethnicity, nationality, age, physical and mental abilities, sexual orientation, gender/gender identity, religious beliefs, political beliefs, socioeconomic status, family status - will not cause disparity in your experience, but instead energizes your creativity and becomes an important and beneficial part of the work you do.
Please be aware of the possibility of recruiting fraud. GREY does not conduct interviews via instant messaging platforms and will never request personal financial information such as bank account numbers, credit card information, or payment of any kind during the hiring process. All legitimate communication will come from an official @GREY.com email address. If you suspect fraudulent activity, please report it to us immediately. Stay vigilant and protect your personal information.
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