Paid Social Campaign Manager (TEMP)

At GSD&M, we’re on a mission to build First & Only brands, meaning the first to do it and the only ones who can. We’re able to do this because we set a high bar for ourselves and our work. We care about what we put out in the world. We’re humans who like other humans. Our ideas make a difference. Shift culture. Create a smile. Inspire change. Initiate belly laughs. Deepen our understanding of the world and ourselves. We grow. We learn. We get better. We do it all over again. Because that’s what it takes to build and be First & Only.

Temp/Freelance Role through 12/31/26 – Potential for Full-Time

• Job Title: Paid Social Campaign Manager (TEMP)
• Department: Media
• Reports to: Paid Social Supervisor
• Supervisory Responsibilities: No
• FLSA Status: Non-Exempt
• Travel: 0-10%

We are looking for a highly motivated and experienced Paid Social Campaign Manager (TEMP) to lead in the implementation of in-platform and IO based paid social campaigns across a variety of social media platforms. While your day-to-day priority will be spent in-platform, you will also work with your supervisor to develop paid social strategies to deliver clients’ objectives. You will collaborate with our media planning, social content, ad ops and analytics teams as to how to best leverage paid social tactics to bring an overarching social strategy to life. We will roll up our sleeves together to best use your talent, experience and passion points to grow our clients’ business while also helping you identify opportunities to further develop your own career path.

PRIMARY JOB FUNCTIONS:

● Function as an in-platform paid social campaign manager across a key media client

● Co-develop with your supervisor a tactical execution plan based on the approved strategy, and then execute the plan following best practices and processes

● Responsible for the day to day execution of tactics, campaign management, optimization and budget pacing

● Organize campaign materials and set up ads across Meta, Snapchat, Reddit, Linkedin and Indeed Job Postings

● Collaborate with other agency partner teams to provide cohesive and joint-recommendations/deliverables for clients

● Work with the analytics team to develop insightful reports that cover campaign performance and areas for growth.

● Collaborate with internal paid media team for all things paid social, developing a trusted relationship with internal teams and confidence in our execution

● Stay abreast of social media trends, best practices and platform updates and keep internal teams and clients alike updated on relevant trends

● Build analyses and POVs to be shared across teams and with clients

REQUIRED SKILLS & QUALIFICATIONS:

● 2-3 years of experience managing paid social media campaigns on Meta (Facebook/Instagram) is required; Blueprint certification is a huge plus, and experience on other social platforms (Snapchat, Reddit, LinkedIn) also preferred

● Experience with full funnel objectives and buy types

● Ability to translate analytics and reporting into meaningful insights and actionable recommendations

● Exceptional command of advanced Microsoft Excel and media analytical skill set

● Highly organized, extremely detail-oriented, and able to multitask and prioritize in a fast-paced, deadline-driven environment

OTHER QUALIFICATIONS:

● BA/BS required

● Well versed in Microsoft Office suite, especially in Excel, Powerpoint and Google suite of equivalent (Google Slides, Google Sheets, etc)

● Google Analytics experience a strong plus

YOU ARE:

● Comfortable with multi-tasking and have an innate sense of urgency

● Highly collaborative and adaptable to different situations, personalities and timelines

● Highly data-driven and analytical, with attention to detail and ability to turn data into actionable insights

● Organized and energetic

● Stellar with interpersonal skills

● A skilled communicator, written and verbal

● Equipped to speak in high technical terms when needed, or to simplify information for less tech-savvy audiences

● Eager to roll up your sleeves and do a little bit of everything

● Comfortable with a fast-paced environment

● A problem solver with high emotional intelligence and self-awareness

● Highly curious, and desire to carve new paths in strategies and use of social platforms

● Experienced in operating with a high level of integrity and transparency

● Enthusiastic to live GSD&M Core Values: Curiosity, Restlessness, Integrity, Community, Winning, Freedom & Responsibility

At GSD&M, inclusion is our superpower.  An inclusive environment where diverse perspectives are encouraged and empowered makes the work better, makes our agency better and ultimately makes the industry better. That’s why we’re proud to be recognized by the Advertising Federation’s Mosaic Awards year after year for our efforts in diversity, equity and inclusion.

We consider ourselves lucky. Every day we wake up and get to build First & Only brands in an inclusive environment where everyone matters, all while enjoying generous benefits, plenty of time off, and opportunities for growth whether you’re just starting out or have been in the biz for a while.

GSD&M is an equal opportunities employer and will never favor or discriminate against anyone based on their age, gender, ethnicity, sexual orientation, disability, pregnancy or maternity, religion or belief, marriage or civil partnership, gender identity, expression, or realignment.  If you require a medical or religious accommodation during the job application process, please reach out to keisha.townsend@gsdm.com for support. 

This role requires regular in-office presence with a minimum of three days per week, to engage and collaborate in in-person team interactions and meetings as required.