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Senior Integrated Producer

Detroit, MI

WHO IS GTB?

GTB (a VML company) is a global precision-marketing agency, creating ideas that inspire people to act. Founded in 2007 to accelerate performance for the world’s most iconic brands, GTB is part of WPP’s industry-leading network of companies driving creative transformation. GTB works across six continents with offices worldwide.

POSITION OVERVIEW

The Senior Producer will maintain, strengthen and grow relationships with clients through management of projects of all sizes, clear communication, and exceptional planning and organization. The Sr. Producer is the liaison between VML/GTB and our suppliers throughout the entire production process, from the award date until the production is delivered to the client. The Sr. Producer commands the channel of communication that helps to interpret the needs of the client into specific goals that can be achieved by our internal and/or external resources.

You are a positive big-picture thinking candidate who can juggle, execute and deliver production solutions across multiple platforms: short and long form video, digital and intelligent content initiatives that could include, Linear TV, Addressable TV, Social, CTV, VP and AI supported executions.

As a key part of the team, you will partner with media, creatives, account and strategy to collaboratively develop and manage production timelines and negotiate budgets while ensuring a high level of creative execution.  

Your comfortable navigating complex needs, self-directed to problem solve, and ensure work is produced efficiently and executed to the highest standards.  You possess a keen eye for high-quality creative, the ability to evaluate ideas and make the work better.

MAJOR RESPONSIBILITIES

  • Lead and manage integrated campaigns including but not limited to; short and long form content; animation, graphics, OLV, broadcast, data-driven creative and social/digital content.
  • Possesses a creative and strategic mindset.  The best path to the best outcome!
  • You have a deep knowledge and roster of various Production Co’s, Directors and Artists that spans a variety of skillsets/expertise.
  • Create and present production strategies, budgets, schedules and addresses production related questions for internal and external clients.
  • Excellent oral, written and presentation communication skills
  • Must be extremely organized, detail oriented and capable of self-managing and multitasking in a fast-paced, demanding environment
  • Able to apply critical and strategic thinking
  • Stress-tolerant, quick-thinking and accurate
  • Able to quickly grasp new technologies
  • Willingness to travel
  • A sense of humor, outgoing, articulate, well-informed, intelligent, confident and above all, possessing common sense
  • Unflappable, positive attitude, providing calm in every potential storm.
  • Partner with creatives and account to identify needs and align on a SOW, meet all project deadlines and deliver on budget at the highest creative/production quality.  
  • Understand how to communicate and collaborate between creative, media and analytics for the right outcome. 

Knowledge & Skills

  • You know the value of “managing the people first, then the project”.  At the end of a long day, your co-workers and clients look forward to coming back to do it all over again.
  • Excellent communication and interpersonal skills and the ability to work in a dynamic environment with flexibility, resilience and a positive outlook.
  • Must be proactive and solutions oriented.
  • Your naturally curious, find motivation in new challenges and aren’t intimidated by the unknown
  • Stay current in production trends, new technologies and tools.
  • Collaborative and imaginative approach to making the work better!
  • Exemplary people skills (you know how to “read the room” and manage to it)
  • Strong communication and client service skills
  • Proficient in Word, Excel, Microsoft Teams

MINIMUM QUALIFICATIONS

  • 2-5 years of experience in producing Integrated campaigns.
  • Bachelor’s degree in Film, Visual or Media Communications preferred but not mandatory
  • Have the physical and mental requirements to meet the above listed job responsibilities

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details.

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$75,000 - $180,000 USD

At VML, we are committed to fostering an all-inclusive work environment that is both rewarding and career-forward. Our Inclusion, Equity & Belonging initiatives, alongside the VML Foundation, reflect our dedication to giving back and making a positive impact in our communities and beyond. Our people are the heartbeat of our organization—creators, doers, innovators, makers, and thinkers—who drive not just marketing, but meaningful experiences that resonate in every action and interaction.  

VML is a WPP agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X.   

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