Senior Market Research Analyst

New York, New York, United States

Overview: 

Guidepoint's Market Research Team is seeking a Senior Market Research Analyst to help oversee quantitative client relationships, design and manage research projects, write and develop questionnaires, and build out reporting and data deliverables for our corporate and financial services clients.

This is a hybrid position out of our New York office.

What You’ll Do: 

  • Design quantitative survey research and manage research projects, from initial client discovery to project management, data analysis, and final reporting, including both simple (descriptive) and more advanced (market share analysis, discrete choice analysis, regression analysis) project types
  • Review client questionnaires and research proposals to ensure research best practices are followed, conduct quality assurance on data and programmed surveys to ensure quality and accuracy
  • Coordinate and collaborate with other quantitative survey operational staff (fieldwork, survey programming, data automation) to ensure projects are executed among intended audiences, on-time, and at a high quality
  • Serve as a partner to sales staff, serving as a client- and prospect-facing voice representing Guidepoint’s market research services and capabilities; assist in producing proposals and pricing information for large opportunities
  • Other duties as required

What You Have: 

  • 4+ years experience managing end-to-end quantitative survey research projects in a client-service context, including project design, questionnaire writing, fieldwork management, data processing and analysis, and presentation/report development and delivery.
  • Comfort with or experience in standard types of market research (brand tracking, content/concept testing, pricing research, market sizing)
  • Specific experience in surveying and servicing B2B audiences, with experience in the medical or biopharma sector preferred
  • Skilled in Microsoft suite of products (Excel, PPT)
  • Experience with DisplayR (preferred) or another survey data analysis tool (Dimensions, SPSS, Stata, Q) required
  • Experience with survey programming platforms (Qualtrics, Forsta) preferred but not required
  • Understanding of how to communicate with end stakeholders with varying levels of technical/research proficiency, able to modulate communication style based on client need and experience
  • Comfort collaborating with internal stakeholders and operational leads in survey programming, field management, participant recruitment, and sales and managing timelines for multiple projects at once
  • Experience doing background research on business and consumer audiences, recommending sample designs for representative research outcomes

What we Offer:

The annual base salary for this position is $82,000 - $115,000. Additionally, this position is eligible for an annual discretionary bonus based on performance

You will also be eligible for the following benefits:

  • 15 PTO days, 10 legal holidays, and sick days
  • Comprehensive medical, dental, and vision plans
  • Will match up to 10% of employee contribution for 401(k), life insurance, paid time-off and parental leave plans
  • Commuter benefits and a corporate gym rate
  • Development opportunities through the LinkedIn Learning platform
  • Free snacks and beverages in the office
  • Friday happy hour and “Summer Fridays”
  • Year-round corporate athletic league
  • Casual work environment, team building, and other social events

About Guidepoint: 

Guidepoint powers end-to-end research workflows for the world’s best research teams.

Backed by a global network of more than 2 million experts and over 1,600 employees, Guidepoint delivers real-time access to expertise, primary research, and actionable knowledge that help organizations make informed decisions. Through consultations, surveys, events, proprietary content, and AI-enabled tools, we support every stage of the decision-making process—from developing hypotheses and gathering insights to validating assumptions and building conviction for critical decisions.

At Guidepoint, our success relies on the diversity of our employees, experts, and clients, which enables us to foster meaningful connections and a broad range of perspectives. We are committed to creating an inclusive and welcoming environment where individuals of all backgrounds, identities, and experiences can contribute and succeed.

#LI-BR1

#LI-HYBRID

 

Base salary may vary depending on job-related knowledge, skills, and experience, as well as geographic location.

Compensation

$82,000 - $115,000 USD

Create a Job Alert

Interested in building your career at Guidepoint? Get future opportunities sent straight to your email.

Apply for this job

*

indicates a required field

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Education

Select...
Select...
Select...
Select...
Select...
What work options are you open to? *
I understand that neither the completion of this application nor any other part of my consideration for employment establishes any obligation for Guidepoint Global to hire me. If I am hired, I understand that either Guidepoint Global or I can terminate my employment at any time and for any reason, with or without cause and without prior notice. I understand that no representative of Guidepoint Global has the authority to make any assurance to the contrary. I attest by checking the box below that I have given to Guidepoint Global true and complete information on this application. No requested information has been concealed. I authorize the Company to contact references provided for employment reference checks. If any information I have provided is untrue, or if I have concealed material information, I understand that this will constitute cause for the denial of employment or immediate dismissal. *

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Guidepoint’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...