VP, Agency Development
GumGum is The Mindset Company™ transforming advertising. We’re an advertising technology company delivering results by matching brands with people in the right mindset in the moments that matter. Our platform is powered by the Mindset Graph™, our AI-driven data engine that processes billions of real-time contextual, creative, environmental, and historical signals to match every ad with the most receptive audience. The result is advertising that drives meaningful outcomes for advertisers and publishers, and is more relevant for consumers.
We were founded in 2008 and are headquartered in Santa Monica, California, operating in over 19 markets across North America, Europe, Japan, and Australia.
Our principles guide our work every day and are as follows:
- Customer-Obsessed: We’re focused on advertising solutions that solve needs and drive success for clients and partners.
- Make it Happen: We have a bias for action and take ownership to deliver results.
- Always Innovate: We push boundaries with creativity and technology.
- Foster Belonging: We ensure colleagues feel included, supported, and empowered to thrive.
To be a part of The Mindset Company™ transforming advertising, please visit www.gumgum.com/careers.
The Vice President, Agency Development serves as the senior executive accountable for GumGum’s relationship with a Global Holding Company. This role carries full strategic, commercial, and operational ownership of the partnership, with a mandate to accelerate growth, drive innovation, and secure GumGum’s position as a top-tier partner across the Hold Co agencies and markets.
As a key member of the revenue leadership team, this role will set the vision for agency development within the holding company, oversee execution, and ensure alignment with GumGum’s broader business objectives. The ideal candidate brings deep holding company expertise, a track record of scaling high-value partnerships, and the leadership presence to engage at the highest levels inside both organizations.
Note: GumGum fosters a flexible work environment, offering GumGummers the ability to work either in-office or remotely/from home. However, for occasional in-person collaboration, we kindly ask that this position be located within a 'commutable' distance to our office.
What You'll Achieve
- Own and Lead the Hold Co Relationship: Serve as the single point of accountability for the entire Hold Co partnership, setting the long-term vision and commercial strategy.
- P&L Accountability: Drive profitable revenue growth from the Hold Co accounts; manage forecasting, budgeting, and commercial performance.
- Strategic Growth Development: Develop and implement a multi-year partnership plan that increases GumGum’s footprint, solution adoption, and share of wallet.
- Executive Engagement: Build and sustain trusted relationships with the Hold Co C-suite and senior executives, positioning GumGum as a strategic business partner.
- Trading Deal Strategy: Lead all holding company-level trading agreements from inception through implementation, ensuring commercial terms that deliver mutual value and long-term sustainability.
- Technology Integration: Champion the integration of GumGum’s technology and platforms into the Hold Co’s workflows, buying systems, and planning infrastructure to unlock scalable adoption, long-term value, and preferred vendor positioning
- Cross-Functional Financial Alignment: Collaborate closely with Finance to structure trading deal terms that support growth while protecting margin and overall commercial viability.
- Sales Enablement: Partner with regional sales leadership to activate and ensure consistent adoption of trading agreements, visibility of performance, and market-level execution excellence.
Skills You'll Bring
- 15+ years of experience in digital advertising, media sales, or agency development, with extensive experience managing holding company Partnerships at a senior executive level.
- Proven track record of delivering revenue growth and managing multi-million-dollar P&Ls.
- Proven ability to lead complex, high-value partnerships with creativity and commercial acumen.
- Strong network within at least one Global Hold Co or comparable holding companies.
- Executive presence and ability to influence at the C-suite level, both internally and externally.
- Deep experience negotiating and managing holding company trading deals and driving their implementation across large sales organizations.
- Demonstrated ability to lead and support technology integration efforts with agency partners.
- Strong collaboration skills, especially with Finance, Product, and Engineering teams, to ensure sustainable deal structures, platform integration, and ongoing performance tracking.
- Strategic thinker with strong operational discipline and an ability to translate vision into action.
- Experience working in or with a fast-paced, high-growth technology or media company.
- Deep understanding with the evolving ad tech and digital media landscape.
- Comfortable being an individual contributor in the near-term, with potential to build a team.
What We Offer
At GumGum, competitive base pay is a part of a total rewards package which also includes benefits, an emphasis on recognition, development, and wellness. The reasonable estimated base pay range for this role is from $200,000 - $230,000 annually. The actual amount may be higher or lower. Individual compensation will vary based on factors including, but not limited to, relevant qualifications, work location, and labor market conditions.
The total rewards package offered also includes an employer-matched 401(k) retirement plan, and depending on the role, participation in a bonus, commission, or stock incentive program. Your recruiter can share more specifics during the hiring process. Learn more about our U.S. benefits & perks package at gumgum.com/benefits.
Awards
- 2025 & 2026 Digiday Media Awards Europe Best Contextual Targeting Offering
- 2025 AdExchanger Awards AI Innovators, Technology & Service Provider, Finalist
- 2025 MARKETECH APAC Marketing Technology Awards Silver Winner for Best Contextual Advertising Tech Platform
- 2025 Inc. B2B Power Partner
- 2025 ExchangeWire The Wires Global Best Client Services team winner (GumGum UK)
- 2025 and 2026 BuiltIn Best U.S. Midsize Companies to Work For
DEIB and EEO Statement
GumGum is proud to be an equal opportunity employer. We're committed to creating a workplace where people feel respected, supported, and able to do their best work. We believe different perspectives make us stronger and lead to better outcomes—for our teams, our partners, and our business. We strive to build an environment where individuals are treated fairly, opportunities are accessible, and everyone is held to a high standard of respect and accountability.
We're always learning and evolving as a company, and we continue to take thoughtful steps to support our people and strengthen our culture.
Follow Us on Social
- Instagram: @gumgum
- LinkedIn: https://www.linkedin.com/company/gumgum/
- YouTube: @GumGumInc
- TikTok: @itsgumgum
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