Senior Digital Director

GumGum is the contextual-first technology leader transforming digital advertising with AI-powered, non-invasive data and media solutions. We champion effective advertising that uplifts and respects consumers. Our proprietary Contextual, Attention, and Creative solutions create the perfect match between a brand and a consumer in the right moment and mindset. Founded in 2008, GumGum is headquartered in Santa Monica, California, and operates in 19+ markets.

To be a part of this next phase of digital advertising that prioritizes data privacy, please visit www.gumgum.com/careers

The Senior Digital Director role is an experienced individual contributor responsible for prospecting and closing large sales in GumGum’s Market Leading ‘Contextual, Creative and Attention’ Advertising platform. Reporting to the Group Digital Director, this role is responsible for developing key relationships within large and mid-size agencies with regular expert guidance on client calls. We require this role to work autonomously while being supported by a cross-functional pre-sales team. 

Senior Digital Directors are experienced sellers with deep knowledge of the online media landscape, the advertising community, and a proven track record of driving revenue growth. With 6+ years of digital media experience, they leverage GumGum’s industry-leading products to develop strategic solutions that meet client objectives and maximize sales opportunities.

This role requires a strong sales acumen, independent judgment, and the ability to navigate complex client needs. Senior Digital Directors proactively identify high-value opportunities, build lasting client relationships, and consistently exceed revenue targets by presenting tailored solutions.

What You'll Achieve

• Drive revenue for UK agencies - Responsible for a book of business, driving revenue and new business across large to mid-sized agencies in the UK
• Upsell Current Clients in Current and New Products - Provide market insight into the GumGum offerings by generating sales specifically from key brands and agencies
• Sales Prospecting and Hunting - Expectation to generate a high volume of sales related activity including cold calling, presentations, RFP’s, and out of the box sales solutions
• Relationship Development - Cultivate relationships with brands, agency contacts and clients to gain deep insight into their business and ultimately provide GumGum solutions for their marketing and advertising goals
• Translate Client Insight to internal Product Team - Provide feedback to the company on how to best service clients’ needs
• Ownership & Contribution: Take ownership of your role and designated area, actively contributing solutions to support the team's goals
• Relationship Building: Leverage an existing, extensive network of contacts across the media industry, including clients, agencies, and other media owners
• Strategic Partnership: Act as a trusted advisor and deputy to your manager (GDD), serving as a sounding board for ideas and strategies
• Key Stakeholder: Establish yourself as a key stakeholder within the business, contributing to its overall success
• Internal Collaboration - Work with an Account Manager, Client Strategists, Programmatic Solutions Manager, and other internal teams to ensure sold proposals are successfully implemented and aligned with client expectations

Skills You'll Bring

• deally 6+ years of selling experience in digital advertising sales 
• Experience managing a large book of business 
• Must have strong selling experience and track record of hitting or exceeding sales targets demonstrated with a list of brand and agency contacts in addition to other assignments in the region
• Programmatic experience preferred
• Confident and innovative use of AI to support efficient working 
• Outgoing and can build and maintain/grow client relationships at all levels (entertaining is required)

What We Offer

• Learn about our benefits & perks package at gumgum.com/benefits. If you'd like additional information, your recruiter can share more specifics during the hiring process!

Awards

• Shortlisted for Marketing Technology Company of the Year for the 2023 Mumbrella Awards
• 2024 Winner of 7 BuiltIn Awards on a national, regional, and remote scale - including Remote Best Places to Work at #25 and Best Midsize Places to Work in Los Angeles, CA at #9
• Ad Exchanger Programmatic Power Player 2022 and 2021
• CTO  Hero Award of OTT.X 2023
• Digiday Media Awards Europe finalist 2022 and 2021
• Finalist for the 2023 AdExchanger Awards Best Video Technology For Media Suppliers
• Gold Award at the IAB Mixx Awards in Belgium in the “Best Use of Advertising Technology” category
• The Drum Award Digital Advertising: Game-changing Technology for Domino's case study

GumGum is proud to be an equal opportunity employer. At GumGum, we believe in cultivating an environment where our team members can bring their authentic, whole selves to work. Encouraging identity and belonging is one of the many aspects of our culture that makes us stronger as an organization and drives innovation. We are committed to building and delivering a diverse, inclusive, and equitable workforce that is representative of the world around us, where all individuals are treated with respect and dignity - and to act swiftly if this value is ever threatened. We are constantly striving to be better, and we continue to take strategic steps to advance representation. 

Learn more about our DEIB programming at gumgum.com/deib

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