Director, FP&A

Come Dream with Us at Hatch

There’s nothing like a great night’s sleep—the cozy, wrapped-up-in-a-heavy-blanket kind of sleep. The fire-crackling, curtains-drawn, DO NOT DISTURB kind of sleep. You know, the good stuff.

But here’s the thing: while 85% of people agree sleep is the key to their well-being, more than half are unsatisfied with their own. Whether it’s stress, interruptions, work, or little ones waking in the night, so many people need help getting truly restorative rest.

That’s where we come in. At Hatch, we’re on a mission to help people build better sleep habits—so they can feel more focused, energized, and present in their lives. We’ve designed best-in-class smart sleep devices, paired with science-backed sleep content, to help people unwind nightly, sleep deeply, and wake gently. More than 5 million sleepers of all ages have made space for rest with Hatch, with our baby products in 1 in 3 nurseries and our adult product, Restore, taking over nightstands (and TikTok) worldwide.

The Role: How You’ll Make an Impact

Our Finance team is looking for a Director, FP&A to join us in helping people get their best sleep yet. Reporting to the VP of Finance you’ll lead all aspects of revenue and revenue related financial modeling, forecasting, reporting, and analytics.

This is a high-impact role within a growing, people-centered startup that’s redefining sleep wellness. You’ll play a critical role in driving revenue growth through collaborating with senior leadership and cross-functional teams such as marketing, product, and content.

This role is remote-friendly but must be based in the U.S. or Canada. Hatch is based in California, so we ask that you’re available during PST/PDT hours.

What You’ll Do

• Lead the revenue financial modeling, budgeting, forecasting, and reporting processes, including omni-channel unit sales, subscription conversion and retention, and marketing and content spend ROI.
• Develop strategic partnerships with the marketing, content, analytics, and other key departments to deliver actionable insights and decision support.
• Conduct ad hoc scenario modeling and what-if analyses, advising on the financial impact of key strategic initiatives.
• Drive automation and continuous improvement in financial planning and monthly reporting processes.
• Build, evolve, and manage weekly KPI tracking and scorecarding
• Maintain and enhance LTV and LTV/CAC modelling, including sales channel segmentation and incorporation of hardware and subscription unit economics.
• Prepare monthly and quarterly reporting packages for management, investors, and the Board, offering insights into key financial and operational metrics.
• Support corporate capital raises and related due diligence processes
• Manage and grow a high-performing FP&A team, providing expert mentorship and fostering a culture of analytical excellence and continuous improvement.
• Align the Finance team’s activities with broader organizational goals and empower your team to deliver high-impact financial deliverables.

What You’ll Bring

• 10+ years of experience in financial planning and analysis, with at least 3 years in a leadership role.
• Strong expertise in financial modeling, budgeting, and forecasting in  direct-to-consumer and/or subscription businesses.
• Exceptional leadership skills, with a background in managing and mentoring teams in fast-paced, dynamic environments.
• Experience developing analytical frameworks and communicating financial concepts to leadership.
• Strong organizational skills with a high attention to detail, the ability to prioritize tasks, and a track record of meeting deadlines in fast-paced environments.
• Advanced Excel skills with a passion for financial modeling and working with large, complex datasets to extract meaningful insights and drive decisions.
• Extensive experience in cross-functional collaboration with teams such as marketing and product to drive revenue growth and profitability.
• Experience in subscription or recurring revenue-based businesses, with a strong understanding of LTV and LTV/CAC metrics.
• Demonstrated success in process improvement and systems enhancements to increase efficiency and effectiveness in financial operations.
• Comprehensive knowledge of the three financial statements and the ability to analyze and integrate them for strategic decision-making.
• Experience with NetSuite or other ERPs
• BA/BS in Finance, Economics, Business or a related quantitative field.  MBA is a plus.

Why You’ll Love Working at Hatch

💛 We’re a certified Great Place to Work! 93% of our employees say Hatch is a great place to work.

💡 You’ll work with an amazing leadership team that truly values employees and leads with our company values every day.

🌙 We help people sleep better! Our products make a meaningful impact on people’s lives.

🎉 Our team is collaborative, fun, and full of brilliant minds.

🚀 We’re backed by world-class investors and growing fast!

🏡 We support flexibility with a remote-friendly work environment.

The Perks & Benefits That Matter

✨ 100% paid medical, dental, and vision insurance for employees (80% for dependents, including domestic partners)

💰 Meaningful equity—you’re an owner here

📈 401(k) match (no vesting schedule!)

👶 16 weeks of fully paid parental leave

💆 16 free therapy sessions (for you + one other adult in your life)

💜 Financial support for family planning

🏡 Remote office + monthly internet reimbursement

🛍️ Friends & family discounts on Hatch products

🎟️ Exclusive discounts on travel, entertainment, and top retail brands

💫 And so many more spontaneous perks!

About Hatch

Designed by experts and loved by parents, our Rest family—including Rest, Rest+, and Rest Go—helps little ones (and their grown-ups) build healthy sleep routines. For adults, Hatch Restore is a fully customizable smart sleep clock and sunrise alarm designed to help you unwind nightly, sleep deeply, and wake gently. 

Founded in 2014 by parent entrepreneurs Ann Crady Weiss and Dave Weiss and featured on Shark Tank, Hatch is headquartered in Menlo Park, California.

We are an equal opportunity employer and are committed to building a diverse and inclusive team. We welcome applicants of all backgrounds, experiences, and perspectives.

Ready to Help the World Sleep Better?

We’d love to hear from you! Apply now and join us in making great sleep a reality for all.