
Rental Sales Representative
We Build Better Communities
Be Part of the Hawthorne Difference!
Hawthorne Cat is a family-owned company that has led its markets for over 60 years in the sale, rental, and servicing of construction machinery and power generation equipment for industries on which our communities depend like agriculture, construction, marine, and government.
Every member of our team plays a significant role in our success. Hawthorne Cat hires individuals who share our vision of Building Better Communities with our Customers and our values of Passion, Respect, Integrity, Dedication and Excellence (PRIDE).
If you are looking to build your future with an established, thriving company with countless opportunities for growth and advancement, you’ve come to the right place! At Hawthorne Cat, we’re always looking for exceptionally skilled, hardworking individuals interested in contributing to our success and the success of the communities that we serve.
Our people are our most valuable asset. That’s why at Hawthorne Cat we are committed to a comprehensive employee benefit program that helps our employees stay healthy, feel secure, and maintain a work/life balance.
POSITION SUMMARY: Under the general supervision of the Rental Operations Manager, the Senior Rental Sales Representative is responsible for selling and renting new and used Caterpillar and Allied products. The Senior Rental Sales Representative establishes new customer relationships and provides support to existing customers to secure rentals and equipment sales. The Senior Rental Sales Representative prepares rental and sales proposals, completes contracts, and coordinates equipment preparation. The Senior Rental Sales Representative is actively involved in the marketing of product lines in territory. The Senior Rental Sales Representative also assists in the oversight and training of the other Rental Sales Representatives to maintain consistency across territories.
ESSENTIAL FUNCTIONS:
- Gains customers by studying competition, building relationships, obtaining referrals, organizing special marketing events, identifying needs, and explaining products and options.
- Assists customers in selection and application of equipment by pointing out product advantages, demonstrating proper use of equipment, representing the company’s interests, and updating the customer database in SalesLink.
- Ensures all business transactions are conducted in accordance with company policies.
- Prepares professional sales and rental presentations and quotations for customers.
- Completes sales and purchasing agreements by writing specifications and price changes, following up on loan applications and required paperwork and ensuring customers are invoiced and payments are received.
- Prepares rental agreement, insurance form, invoicing, and all required documents to complete the transaction and collects payment when customer is a “cash” customer.
- Provides quality customer service by upholding the company’s vision and standards.
- Follows up on adjustments and corrections and coordinates information and requirements with support staff.
- Assists with oversight of other Rental Sales Representatives, including but not limited to ride-alongs, customer visits, and monitoring SalesLink activity.
- Provide guidance to Rental Sales Representatives related to preparation of proposals, customer relations, and territory management.
- Travels to other HPC branches to foster customer relationships and ensure consistency across territories.
- Maintains professional knowledge by attending training classes, reviewing professional publications, establishing professional networks, benchmarking state-of-the-art practices, and participating in professional societies.
- Prepares reports by collecting, analyzing, and summarizing information and trends by using full knowledge and utilization of SalesLink.
- Performs other duties as assigned.
EDUCATION, EXPERIENCE, AND SKILLS REQUIRED:
- Must have a high school diploma or equivalent.
- Bachelor’s degree in marketing or business is preferred.
- Must have a valid Drivers License with a good driving record.
- Must have PC skills.
- Must have the ability to communicate clearly, both orally and in writing.
- Must have 2 years’ experience in rental material handling, heavy equipment sales, and capital goods retail sales and service.
- Must have excellent interpersonal and organizational skills.
- Must have a positive attitude and be a self-starter.
- Must have the ability and willingness to travel.
- Logistical experience preferred.
PHYSICAL DEMANDS:
- Walking: Moves about on foot, often through uneven terrain or up and down stairs.
- Handling: Seizes, helps, or works with hands.
- Lifting: Raises or lowers miscellaneous equipment parts, small tools, batteries, tampers, and other small equipment.
- Reaching: Extends hands and arms in any direction.
- Stooping: Bends body downward and forward by bending at knees or waist.
- Standing: Remains in standing position if required to perform various functions of the job.
- Climbing: In and out of equipment.
- Vision: Reads spec sheets, invoices, and parts books and service manuals.
- Talking: Communicates by phone and in person.
- Sitting: Sits at desk for extended periods.
ENVIRONMENTAL:
- Noise: Works in conditions with constant or intermittent noise.
- Temp/Weather: Works in an office and outdoor environment with variations of temperature and weather.
- Exposure: Subject to foul odors, fumes, and harsh substances.
ACCOMMODATIONS: Reasonable accommodations for essential functions of the position will be considered.
Here’s what we Offer…
- Competitive Compensation
- A great work environment and culture
- Career growth and advancement opportunities
- Training
- Medical, Dental and Vision plans
- Medical Video Appointments available
- Health Savings Account available
- Paid Time Off (PTO) Pay
- 401(k) Plan + Company Matching
- Health and Dependent Care Flexible Spending Accounts
- Life & Accident Insurance
- Employee Assistance Programs
- Legal Plan
- Travel Assistance Plan
- Wellness Programs
- Referral Bonus Program
- Longevity Bonus Program
- Recognition Programs and much more
- Hawthorne CAT discounts
- Boot Reimbursement
- Tuition Reimbursement
- Company-Supplied Uniforms
- Advanced Technical Training
- Estimated Compensation $36,000 annually + commission
Interested in joining the Hawthorne team? Check out our current available positions at:
ACCOMMODATIONS: Reasonable accommodations for essential functions of the position will be considered.
Hawthorne Cat® is an Equal Employment Opportunity/Affirmative Action Employer. M/F/V/D
Hawthorne Cat® Participates in E-Verify.
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