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Digital Insights Manager

USA Remote

Our Company
Dermsquared® is the leading education, information, and services platform for dermatology professionals to elevate patient care. We serve our community of HCPs by providing practical clinical and non-clinical content through digital and in-person connections​. We provide our community with solutions to serve their patients through onsite and digital educational content based on the newest and best therapies and techniques from respected thought leaders in the field of dermatology as well as services to enhance their career trajectories. Our offerings have been proven to enhance clinician confidence, demonstrated by our exceptional audience and partner retention rates for our ecosystem. For more details on our portfolio, visit our website at dermsquared.com. 

The Essentials

This opportunity is only for those looking for a fast-paced entrepreneurial environment who bring a track record of both consistent results and a way of working admired by their partners.

  • Vision - the ability to zoom out, take a point of view on “What does good look like” and passionately communicate this across and outside the organization
  • Strategic problem solving - the ability to define how to get to the vision by breaking the opportunity or problem down to simple and executable strategies
  • Accountability and collaboration - the ability to take ownership and be accountable for the outcome and motivate others to work effectively across the organization and set clear expectations
  • Personal grit - the willingness and ability to dive into executional details when needed


Job Description

Title: Digital Insights Manager 
Reporting to: Marketing Director, Digital Platform 
Location: Remote (Eastern or Central US)

Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

Dermsquared is seeking a Digital Insights Manager to join our growing Digital Marketing team. In this role, you’ll play a key part in turning audience behavior, campaign performance, and market trends into actionable insights that drive digital product strategy and support optimization of campaign results. You’ll collaborate closely with product owners, content creators, marketing and ad operations to inform decision-making, guide campaign planning, and ensure a strong value proposition across our digital portfolio.

Responsibilities

  • Gather product performance and client digital campaign data from multiple sources partnering with data team.
  • Monitor results of online advertising campaigns and partner with product owners and ad operations to continuously refine campaigns driving maximize efficacy.
  • Use strong analytical and problem-solving skills to identify trends, patterns and insights that can be used to optimize our products and demonstrate the value our campaigns bring to our pharmaceutical and agency partners.
  • Translate performance data into strategic insights coupled with creation of visualizations to support the overall value proposition story including campaign performance summaries, audience insights and strategic recommendations. 
  • Partner with channel owners and marketing leadership to develop testing plans, evaluate performance, and recommend optimizations to improve ROI.
  • Track competitive activity and market trends to identify new opportunities and inform digital product go-to-market strategies.
  • Work with product owners, sales, marketing and ad operations to support ad campaign implementation on Dermsquared websites, mobile apps, and video.
  • Assist in architecting new products, tools, and processes to increase revenue.

Requirements

  • Demonstrated leadership essentials
  • Bachelor’s degree in marketing, communications, business, or related field.
  • 3+ years of experience in digital marketing, campaign analytics, or marketing strategy. 
  • Deep technical understanding across digital channels (email, paid media, social, SEO, website, content marketing).
  • Ability to turn data into clear, actionable marketing recommendations.
  • Experience collaborating with creative, content, paid media, and marketing operations teams.
  • Strong written and verbal communication skills — comfortable presenting insights and strategy to stakeholders.
  • Proficiency with marketing analytics tools such as Google Analytics, social media insights platforms, CRM systems, Tableau and marketing automation platforms.
  • Highly organized, proactive, and able to manage multiple projects in a fast-paced environment.

 

Salary Commensurate with Experience plus Benefits

 

 

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