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Product Marketing Associate

New York, New York, United States

Our mission

Healthie powers virtual-first care delivery while improving access to healthcare and enabling better healthcare outcomes through technology.

We build infrastructure that all healthcare organizations need to perform virtual-first care. Between our EHR, scheduling, and patient engagement solutions, Healthie’s API-first approach makes it easy for organizations of every size to build, customize, and scale their business.

Today, we power thousands of organizations ranging from small private practices, to digital health startups and multi-billion-dollar healthcare companies. Leveraging Healthie, our customers deliver care to millions of patients, across the full spectrum of healthcare services—from preventative health and wellness to complex chronic care management. We believe that the future of healthcare delivery is virtual-first, longitudinal, and collaborative.

Learn more at https://www.gethealthie.com/

About the role

We are hiring a Product Marketing Associate to lead the execution of how we communicate Healthie’s platform—internally across teams and externally to customers and the market. In this role, you'll own the end-to-end process of launching product updates, from gathering internal and external feedback, to developing messaging, to enabling smooth rollouts through clear and engaging communications.

Your work will include synthesizing feedback from customers and internal teams, shaping product positioning, and coordinating launches that span in-app messages, emails, webinars, and community updates. You’ll ensure our teams are equipped to support releases, our customers understand the value of new features, and our product narrative stays aligned with market needs. You’ll also own the monthly product newsletter and support the creation of tutorials, knowledge base articles, and training materials. Success in this role means helping Healthie build better, communicate proactively, and continuously deliver value to our growing customer base.

Details, details

  • This is a full-time, hybrid position based in our NYC HQ.
  • The salary range is $108,000. - $135,000 plus equity, annual bonus, and benefits.
  • U.S. work authorization is required and Healthie does not provide sponsorship.

About you

  • You have 5+ years of relevant experience within the healthcare industry.
  • You’re a skilled writer who can seamlessly shift between technical documentation and customer-friendly content. 
  • You quickly become an expert in the products you market, combining deep product understanding with customer empathy. You’re naturally curious and seek to understand both the ‘how’ and the ‘why’ behind what’s being built.
  • You’re comfortable working collaboratively with Product and internal teams across the entire development lifecycle—from roadmap planning through launch—to ensure alignment and successful feature rollouts..
  • You’re experienced in B2B SaaS environments, with a strong grasp of how to tailor messaging and campaigns for different customer segments and plan types.
  • You’re a natural project manager, capable of organizing your own work and coordinating across teams to drive projects forward with clarity and accountability.
  • You thrive in environments where speed, curiosity, and ownership are essential, and you bring a flexible, proactive mindset to evolving priorities.
  • You embody Healthie’s core values (Respect, Reliability, Resilience), bringing a collaborative, thoughtful, and mission-driven approach to everything you do.
  • You have direct experience in healthcare or health tech and are excited by the opportunity to help providers deliver better care through technology.

Interview Process

  • Quick chat with Katie, Director of Talent (15 minutes)
  • Interview with Stefanie, Director of Marketing (30 minutes)
  • Portfolio Presentation with Tariq, Stefanie, Saher, & Max (1 hour)
  • Meet with Erica, CEO & cofounder (20 minutes)
  • Reference checks

To learn more about Working at Healthie & our benefits, click here.

Healthie participates in e-verify

Healthie is committed to equal employment opportunity. All qualified applicants will receive consideration for employment without regard to and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category. We're proud to be building a diverse and inclusive environment that encourages collaboration, creativity, and growth. Whatever your background, please apply if this is a role that would make you excited to come into work every day. 

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