Back to jobs
New

Digital Marketing Manager

El Segundo, CA

About Us:

HiveWatch is a tech-forward, inclusive organization fostering the evolution of the physical security industry. We are a diverse team of forward thinkers who empower each other to find creative and collaborative solutions in an industry ripe for modernization. We are passionate about the problems we’re solving for our customers and equally passionate about the company we’re building.  

HiveWatch is here to help security teams pivot from chasing threats to preventing them. We protect organizations, people, and property through the intelligent orchestration of physical security programs. With better communication, more insights, and less “noise”, we are modernizing what it means for businesses and their employees to truly feel safe.

  • Funding & Growth Momentum HiveWatch recently closed a $33M Series B, bringing total funding to over $65 million. The company is entering "Phase 2: Scale" with multiple Fortune 500 customers secured. 95% of Americans have interacted with a product, service, or brand protected by HiveWatch.
  • Founder with Deep Industry Expertise Ryan Schonfeld, Founder & CEO, began his career as a police officer and investigator before leading a Global Security and Safety Technology at Fox Group. He founded HiveWatch to disrupt an antiquated physical security industry with AI-powered tools that free security operators from false alarms to focus on real threats.
  • Cutting-Edge AI Technology Security leaders are under tremendous pressure to modernize their function using AI, and HiveWatch is uniquely positioned to automate 90% of alarm responses for organizations, transforming how enterprise security teams work.
  • Culture of Ownership & Impact  This is an environment where you can take genuine ownership, build meaningful relationships, and deliver results quickly. If you want to help build and scale a rapidly expanding organization with a real path to advance your career, this is the place.

About the Role:

We're building something that works—and now we need someone to accelerate it.

Our sales team is hitting their numbers with outbound. Events are generating quality leads. Our content is resonating. But we're leaving opportunity on the table because we don't have someone owning the inbound engine, proving marketing's revenue impact, and optimizing our digital presence.

That's where you come in.

As Revenue Marketing Manager, you'll report to the Head of Marketing and build the systems, campaigns, and attribution that turn our growing marketing efforts into predictable pipeline. You'll own digital demand gen, website strategy, marketing operations, and our MmarTtech stack (HubSpot, with close collaboration on Salesforce). You'll work alongside content, comms, and product marketing and design, and partner with our rev ops team to make sure marketing and sales work seamlessly together.

This is a hands-on role where you'll both build the strategy and execute it. You'll launch campaigns, test what works, prove ROI, and create something scalable. We've got momentum—we need someone who can take what's working and build it into a revenue machine.

If you want to own something from the ground up and have the autonomy to figure it out, this is your opportunity.

Key Responsibilities:

Build the demand gen engine (60%)

  • Launch and optimize multi-channel campaigns across organic and paid search, social, display, and retargeting to drive qualified pipeline
  • Own digital ad spend and prove ROI on every dollar
  • Execute email sequences and nurture programs in HubSpot, Apollo and other systems that move prospects through the funnel
  • Manage website strategy including SEO/AEO, visitor journey optimization, and conversion rate improvement
  • Test messaging, offers, and creative to identify what resonates and what converts
  • Drive progression from Prospect → MQL → SQL → SQO and own those conversion metrics

Prove marketing's impact (20%)

  • Build reporting dashboards that show what's actually working (and what's not)
  • Implement multi-touch attribution to demonstrate marketing's influence on revenue
  • Define and implement lead scoring criteria in partnership with sales and rev ops
  • Track campaign performance, funnel metrics, and pipeline contribution
  • Support our content strategy with data insights to optimize content plan and distribution
  • Make data-driven recommendations for budget allocation and campaign optimization

Make the systems work (20%)

  • Own HubSpot and additional MarcTech systems and optimize them for lead management, automation, and reporting
  • Address the Salesforce/HubSpot integration and establish proper data flows between marketing and sales systems
  • Collaborate with rev ops to ensure clean data, accurate reporting, and seamless handoffs
  • Build marketing automation workflows that improve efficiency and lead quality
  • Set up the infrastructure for a scalable, repeatable revenue marketing operation

Required Qualifications:

  • 4+ years of experience in B2B demand generation or revenue marketing
  • Hands-on experience with Salesforce, HubSpot, and digital advertising platforms (Google Ads, LinkedIn Ads, etc.)Strong understanding of marketing attribution models and experience implementing
  • Self-motivated and curious, with a track record of taking ownership and learning from failures
  • Proven ability to manage and optimize digital ad spend with clear ROI accountability
  • Deep knowledge of B2B SaaS metrics including CAC, conversion rates, pipeline velocity, and marketing influence
  • Experience building reports and dashboards that translate data into actionable insights
  • Strategic thinker who can also execute: comfortable building the plan and doing the work
  • Scrappy and resourceful; able to deliver results without perfect processes or unlimited budget
  • Strong collaboration skills and ability to work cross-functionally with sales, rev ops, product and others
  • Comfort with ambiguity and ability to build structure where none exists

Preferred Qualifications:

  • Exposure to both ABM (account-based marketing) and PLG (product-led growth) motions
  • Experience with attribution platforms such as Bizible, HockeyStack, or similar tools
  • Basic HTML/CSS skills for landing page creation and optimizationExperience building complex marketing automation workflows and lead nurture programs
  • Background in B2B SaaS, particularly in enterprise or mid-market sales environments
  • Familiarity with additional MarTech tools like Clay, Optimizely, MegaAI, Clearbit, 6sense, or similar platforms
  • Experience scaling demand gen programs from early stage to predictable pipeline generation
  • Track record of improving marketing and sales alignment through better systems and processes

Additional info:

  • Salary range for this position: $115,000 to $145,000 per year.
  • Eligible to participate in HiveWatch Equity Incentive Plan.

*Final offer will be at the company's sole discretion and determined by multiple factors, including years and depth of relevant experience and expertise, location, and other business considerations.

Benefits & Culture:

At HiveWatch, we’re passionate about taking care of our people — and it shows in the benefits we offer. Our team enjoys:

  • Comprehensive health coverage:  medical, dental, vision, and life insurance
  • Cutting-edge work in an emerging field with huge growth potential
  • Competitive compensation packages designed to reward top talent
  • A modern, newly renovated HQ right on Main Street in El Segundo, CA
  • 401(k) with a 4% company match to help you invest in your future 
  • Flexible paid time off so you can recharge when you need it
  • A family-friendly, compassionate culture that values balance and belonging
  • At HiveWatch, we encourage you to challenge the status quo, share your perspective, and leave fear at the (access-controlled) door.

Our EEO Statement:

HiveWatch is an equal opportunity employer and we are committed to cultivating a work environment that supports, inspires, and respects all individuals. We execute our hiring practices so that they are merit-based and we do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity/expression, marital status, age, disability, medical condition, genetic information, national origin, ancestry, military or veteran status, or other protected characteristic.

Create a Job Alert

Interested in building your career at HiveWatch? Get future opportunities sent straight to your email.

Apply for this job

*

indicates a required field

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Select...

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in HiveWatch’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.