PR Account Executive (B2B technology)

PR ACCOUNT EXECUTIVE (B2B TECH)

Position based in Munich or Frankfurt – open to remote workers

Who are we?

Hotwire is the global communications and marketing consultancy that powers the world's most innovative tech brands. We are a group of expert communicators who are fanatical about tech and are here to help businesses ignite their possibilities. Set across 11 offices worldwide, from Sydney to San Fransico, our local experience and global scale allow us to deliver bold but pragmatic comms guidance to tech companies all over the world.

When you work with us, we connect and support you in a way that allows you to achieve limitless success and career growth.  We are curious, ambitious and connected, but most of all we are one team working together to be the global alternative. 

Our 30-strong team in Germany is spread across Munich and Frankfurt working on global brands such as Uber, Tefal and Kahoot.

What are we looking for?

We are currently looking for a B2B Tech PR Account Executive with a minimum of a year’s PR experience, ideally within the tech sector. Reporting into an Account Manager, you will implement day-to-day communications activities, carrying out campaign execution and administration for B2B client accounts and projects. You and your fellow executives will be the engine of client campaigns, driving activities with determination and enthusiasm to deliver impactful results for your clients and make your team shine.

Key accountabilities:

• Media Mastery: Understand the media landscape, continuously learning to bring great value to your team and clients. Craft and build your understanding of what makes a great story and how to tell it.
• Industry Awareness: Be the eyes and ears of your clients’ industries, ensuring your account teams are up to speed on sector news and key trends
• Portfolio Management: Work across a portfolio of 4-6 B2B clients, generating results, meeting deadlines, and developing relationships with clients and the media.
• Time Management: Be an expert at delivering work on different campaigns with different teams, showcasing impeccable time management and organisational skills.
• Media Engagement: Generate results by pitching client stories to journalists. Arrange and staff media interviews and events.
• Content Creation: Write content for various purposes, including pitches, press releases, blog entries, feature articles, and case studies.
• Client Support: Develop client call agendas, take detailed notes, and map out action items post-call. Assist with clients’ social media accounts and deliver analytics reports.
• Creative Contribution: Participate in team brainstorms to create new ideas for campaigns.
• Communication: Use your impeccable communication skills to work effectively with clients, journalists, and colleagues.
• Team Support: Support your team by looking for opportunities to get involved in ad hoc duties.

You’ll Bring:

• A minimum of 1 year’s work experience ideally from a tech PR agency
• C1 & above level of English and German
• Other skills outside of PR including influencer marketing, digital/social, design etc.
• Strong written and verbal communication skills
• An understanding and passion for technology and how it shapes our society
• A strong ability to spot connections between trends, stories, and brands
• A real love for media - you’ll consume newspapers, blogs, and content in your personal and work life, reading widely.
• A can-do attitude, knowing that no job is too big or too small
• A team player attitude, willing to muck in whenever and wherever needed

Are we the ideal match for you?

We just might be if you are looking for:

• Opportunities to develop your career in a dynamic, supportive and empowering environment
• To work in a team with likeminded individuals who share a passion for technology
• Flexibility to work remotely through our Thoughtful Working philosophy
• A desire to work in a truly global agency where we operate as one team and provide initiatives to regularly interact with colleagues around the world
• Benefits like our sabbatical scheme; a paid break for every four years served
• A workplace that places high value on diversity, equity, inclusion and belonging

Please apply by submitting your CV in English and German. Only share a cover letter if you are convinced it will make a difference.