Marketing Intern

Job overview

Responsible for helping to implement strategic advertising direction and business objectives for the organization to meet market demands. Coordinates with Marketing Director to help plan, organize, and lead the advertising operations for the entire organization including the development and implementation of a marketing plan, annual objectives, and processes. Assist with advertising strategy and coordinate with media groups on advertisements.

Responsibilities

• Assist with the development of a strategic advertising plan which integrates the business values, mission, resources and goals
• Support monthly, quarterly, and annual marketing/advertising activities in order to achieve strategic objectives
• Collaborates with Marketing Director to define advertising strategies
• Work with all medias to collect necessary paperwork to reconcile co-op claims
• Coordinates advertising and promotions items to distribute by location
• Willing to travel to locations to pick up or deliver marketing materials
• Participate in learning opportunities about marketing
• Data entry and managing customer list for target marketing
• Utilize software solutions such as Canva, and Adobe Express.
• Coordinate trade shows and brand activation events.
• Assist in updating relative materials, such as marketing and content calendars.
• Conduct self in the presence of customers and the community to present a professional image of Hutson Inc.
• Maintain a positive and professional working relationship with peers, management, and support resources, with a constant commitment to teamwork and exemplary customer service.
• Ensure that the company’s reputation and image in the community is consistent with Hutson Inc. Core Values.

Qualifications

• Pursuing a bachelor’s degree in business, marketing, or related field.
• Proficient in creative writing.
• Confident with computers and publishing software programs.
• Entry-Level graphic design skills
• Ability to speak effectively one-on-one and within a group.
• Familiar with John Deere and competitive products.
• Familiar with market research practices and resources.
• Ability to analyze and interpret internal and external marketing reports.

Additional requirements

• Valid Driver’s License

Working Conditions

• General Physical Requirements:
• Light work: Exerting up to 20 pounds of force occasionally and/or negligible amount of force constantly to move objects.
• Physical Activities:
• Stooping, Crouching, Reaching, Standing, Walking, Lifting, Fingering, Feeling, Talking, Hearing, and Repetitive Motions.
• Visual Acuity:
• The worker is required to have close visual acuity to perform an activity such as: preparing and analyzing data and figures; transcribing; viewing a computer terminal; expansive reading; visual inspection involving small defects, small parts and/or operation of machines (includes inspection); using measurement devices; and/or assembly of fabrication of parts at distances close to the eyes.
• The worker is required to have visual acuity to determine the accuracy, neatness, thoroughness of work assigned or to make general observations of facilities or structures.
• 4Working Conditions:
• None: The worker is not substantial exposed to adverse environmental conditions.

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