Social Media Executive

We are hiring for one of our ecosystem projects - a cryptocurrency exchange.

We’re looking for a Social Media Executive to join their team and this position will be responsible for creating, curating, and managing engaging content tailored to social media platforms. You will play a key role in shaping our online presence, growing our audience, and fostering engagement through innovative strategies and creative storytelling.

In this role, you will:

• Develop and create engaging long/ short form content for social platforms.
• Stay updated on platform trends, features, and best practices to ensure content remains relevant and impactful.
• Plan and execute social media campaigns, collaborating with marketing and creative teams to align with overall branding and goals.
• Utilize platform analytics to track performance, monitor engagement, and provide insights to optimize future content.
• Research and incorporate trending topics, hashtags, and challenges into content strategies to boost reach and engagement.
• Engage with the community, responding to comments, DMs, and fostering meaningful conversations.
• Collaborate with influencers and content creators to enhance the brand's reach and impact.
• Experiment with new formats and creative ideas to drive growth and maintain a fresh and appealing social presence.

You might thrive in this role if you have:

• Bachelor's degree in Marketing, Business Administration, or a related field. 
• 2+ years of experience in social media management or content creation, with a focus on Instagram, Facebook, TikTok, or similar social platforms.
• Work experience in crypto exchange or related fields.
• Proficiency in both English and Mandarin(spoken and written) is required
• Strong understanding of social media trends, algorithms, and best practices.
• Creative storytelling skills with the ability to craft content that captures attention and drives engagement.
• Proficiency with content creation tools (e.g., Adobe Creative Suite, Canva, CapCut, or similar apps).
• Experience analyzing performance metrics and turning insights into actionable strategies.

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