Associate Strategy Director
Established in 2004, Inside Ideas Group is a rapidly growing global agency network that helps clients drive their businesses forward from the Inside. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.
As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.
Role: Associate Strategy Director
Location: Chicago, Illinois
About the role:
Inside Ideas Group is looking for an Associate Strategy Director to bring a portfolio of beverage brands to the cutting edge of culture. You should be dedicated to building brands on solid strategic foundations while using social media to innovate, stay fresh and build community.
You should know what people want to see in their feeds and how to harness that for your brands across paid, organic and influencer for new and existing brands within a large portfolio. You should be able to build strong working relationships within the in-house team and the client organization; from brand managers, to the insights department, to creative directors. You should be able to pull together strategic reports on ad hoc topics for C-suite clients, using data from Brandwatch and other social listening tools to back up your findings.
We need a strategic thinker who is as comfortable putting together comms frameworks and POVs on platform developments as writing quick turnaround briefs for reactive opportunities. You should enjoy working with creatives and be able to guide social analysts to produce thorough but digestible reports. You should be up-to-speed with developments in AI and have an understanding of how they can be applied to social media. Most of all you should be quick thinking and able to work with a multi-talented team across a range of exciting but demanding clients. It is important that you approach work with a representative, authentic, and nuanced lens to accurately and progressively reach and portray diverse consumers.
What you will be doing:
- Guiding and developing social strategy across paid, influencer and organic
- Providing thought leadership on best practices and trends in digital and social
- Writing social playbooks
- Ad hoc reporting for C-suite clients
- Managing the reporting and social listening coming from our team of community managers
- Collaborating closely with creative teams on content and social strategy
- Coming to clients with proactive new ideas and approaches
- Working with media teams from the client and other agencies
- Leading relationships with social media platforms
- Conducting primary and secondary audience research for data and insights
- Turning research into thoughtful, streamlined, structured stories that set up strategies and creative ideas
- Creating 360-degree comms frameworks
What you need to be great in this role:
- 5-7 years of experience as a Strategist
- Knowledge of Brandwatch and social listening tools, at least 4 years of experience working in those listening tools
- Experience presenting to and reporting for key stakeholders
- 5 years of advertising agency experience
- Must be entrepreneurial in mindset and have the ability to understand people’s needs, identify opportunities, and build relationships with stakeholders to act on them
- 3-5 years of experience managing projects and working with account and creative teams
- Strong analytical and critical thinking skills
- Energetic and highly proactive
- Outstanding communication and written skills
- At the time of this posting, the base salary for this position may range from $110,500.00 to $123,500.00. Individual compensation varies based on job related factors, including location, business needs, level of responsibility, experience, and qualifications. The range listed is just one component of OLIVER’s total compensation package.
Req ID: 16513
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Our values shape everything we do:
Be Ambitious to succeed
Be Imaginative to push the boundaries of what’s possible
Be Inspirational to do groundbreaking work
Be always learning and listening to understand
Be Results-focused to exceed expectations
Be actively pro-inclusive and anti-racist across our community, clients and creations
Inside Ideas Group, part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.
Inside Ideas Group has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.'
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