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Digital Marketing Administrator

Hyderabad, India

About Instead

Instead is a tax platform designed to help taxpayers and tax professionals collaborate to save money on taxes. As the first company in decades to receive IRS approvals to E-file 1040, 1041, 1120, 1120S, and 1065 — we're re-inventing a complex category. Founded in 2023, Instead combines LLMs with tax law to make tax management a continuous, proactive process rather than a dreaded annual deadline.

Instead's investors include Sarah Guo from Conviction (conviction.com) and many of our customers who believe in our mission and vision. The Instead team comprises talented leaders from leading tax, financial services and fintech companies — Gusto, Intuit, Zenefits, Thomson Reuters, Wolters Kluwer, Bloomberg — as well as top tax & accounting firms such as PwC, BDO, RSM, and KPMG.

Instead is an Innovation Award Finalist in CPA Practice Advisor. Instead's CEO, Andrew Argue, is a CPA and has been named Top 100 Most Influential People in the Accounting Profession twice - Ones To Watch and CPA Practice Advisors 20 under 40.

About This Role

As our Digital Marketing Administrator, you will be responsible for executing key marketing activities that drive engagement and growth. You’ll work closely with the marketing team to ensure the successful deployment of email campaigns, blog content, and social media posts. You will also help manage our marketing tools and platforms, ensuring consistency and efficiency across all digital channels.

This role is perfect for someone who is detail-oriented, enjoys working with marketing automation tools, and thrives in a high-production environment.

What You'll Do

  • Manage the execution of daily email broadcast campaigns using provided written content
  • Implementing direct outreach email campaigns
  • Execute implementation of website content, including blogs, case studies, awards, and partnerships on website
  • Manage the scheduling and posting of content on social media platforms (Facebook, Instagram, LinkedIn)
  • Ensure marketing materials are formatted, scheduled, and deployed correctly across all platforms
  • Collaborate with the marketing team to maintain a consistent brand voice across digital channels
  • Support general marketing operations and administration as needed

What You'll Need

  • 2-4 years of experience in marketing operations, digital marketing, or content management
  • Strong organizational skills, high attention to detail and strong communication skills
  • Ability to work independently and meet deadlines in a high production environment
  • Experience with marketing tools like Pardot and Outreach, WordPress, Webflow, and social media scheduling tools is a plus but not required
  • Candidate must possess at least a Bachelor's/College degree, any field
  • Applicants must be willing to work in Hyderabad

Equal Opportunity Employer - M/F/D/V

As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law.

We trust our team with sensitive information, so all candidates who receive and accept employment offers must complete a background check before joining us. 

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