Campaign Manager
Company Overview
Founded in 2010, we’ve been recognized as a "Best Places to Work" and have offices in the US (Boulder), UK (London) and India (Chennai). However, we are a remote-first company with employees across the globe! Today, we are a leading B2B marketing provider that offers two distinct solutions:
Integrate
Lead management & data governance SaaS platform for marketing operations and demand marketers. The Integrate platform makes every lead clean, compliant, and actionable, freeing enterprise B2B marketers from bad data and operational headaches so they can focus on what matters: generating revenue.
Pipeline360
Media solutions that combine three powerful demand generation tools: targeted display, content syndication, and a comprehensive marketplace model. Pipeline360 ensures that marketers achieve 100% compliant and marketable leads by effectively engaging with audiences much earlier in the buying cycle, connecting with buyers at every stage of the process, and optimizing programs to drive performance.
Our Mission
- Integrate: exists to make your lead data marketable so you can drive pipeline.
- Pipeline360: exists to make the unpredictable predictable.
Why us?
We are an organization of integrity, talent, passion, and vision with a long track record of growth, customer success, and a commitment to driving leading innovation and delivering world-class customer experience.
Summary
The Pipeline360 Professional Services team is at the heart of driving value for our customers. Our focus is to align with our customers to understand their objectives and help them build programs that will deliver results. As the main point of contact for our clients, we provide campaign monitoring and optimization as well as reporting and guidance to ensure optimal execution.
Pipeline360 is in search of a Campaign Manager enthusiastic about learning and processes, poised to take charge of client connections. As a genuine consultant, you'll prioritize boosting product adoption, ensuring client satisfaction, and securing long-term relationships. This role offers an exciting chance for someone eager to dive into various facets of our business and truly engage directly with our wonderful clients.
Key Responsibilities
- The first point of escalation for all client campaign inquiries and custom requests in a client facing environment.
- Partner with sales leaders and act as a trusted advisor for all client campaign needs.
- Partner with the Global Campaign Operations team members to ensure frequent updates across all assigned client accounts are delivered (pacing, build progress, etc.).
- Enhance the value of our products and services while cultivating trusted advisory relationships with assigned clients.
- Coordinate campaign execution using integrated tools and technologies for demand generation and display platforms.
- Establish a regular cadence with internal teams and key customer stakeholders to track achievement of agreed upon business objectives.
- Act as the point of contact and launch manager for client campaigns within your book of business.
- Transform campaign data into actionable insights, offering solutions aligned with clients' technical and business objectives.
- Create presentations and lead KOC, QBR, etc. calls directly with clients regarding Campaign Strategy and execution.
- Proactively spot optimization opportunities and partner with sales to develop strategy and partnership with clients.
- Lead clients (new and existing) through Pipeline360/Integrate, overseeing implementations, integrations, maintenance, and expansion.
- Swiftly address various client requests. Facilitate communication among internal departments, providing updates on status, technical requirements, campaign progress, and issue resolution.
- Identify cross-functional resources to implement sustainable solutions.
- Use data analysis to identify how your team will meet company objectives and arrive at the best opportunities for success.
- Collaborate with peers to create and enforce best practices for the team and for campaign processes.
- Act as an extension of the team to ensure client happiness.
- Other duties as assigned.
Qualifications
- 2-3+ years experience in Customer Success, Professional Services, or equivalent client facing role, preferably working with a SaaS or Media vendor.
- Experience of 1 year or more with Salesforce or other CRM platforms is necessary.
- Proficiency in Excel or PowerPoint at an advanced level is also expected.
- Knowledgeable of Pipeline360/Integrate or similar B2B media offerings
- Willingness to travel for client visits as required by circumstances
- Strong attention to detail
- Strong oral and written communication skills
- Expert project management skills
- Ability to utilize resources efficiently
- Desire to work collaboratively with leadership team
- Strong time management skills
- Strong quality assurance skills
- Ability to drive customer conversations towards successful outcomes
- Monitor team reporting
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