Sr. Executive/ Assistant Manager - Performance Marketing

Interview Kickstart is a premier career transformation platform turbocharging tech careers through AI upskilling.

Founded in 2014 in Santa Clara by Soham Mehta, ex-Box Engineering Leader, and Ryan Valles, a transformative P&L leader and former CEO with a track record of scaling ventures, Interview Kickstart’s vision is to help every tech professional thrive in today’s fast-evolving tech industry.

With 40+ domain-specific courses—from foundational Machine Learning and Generative AI to Agentic AI, System Design, and DSA—Interview Kickstart equips engineers, PMs, data professionals, and tech leaders to accelerate their careers. Its 600+ instructors—industry practitioners, hiring managers, and senior engineers from FAANG+ companies—bring real-world insight and cutting-edge expertise into every classroom.

Beyond upskilling, Interview Kickstart offers end-to-end career support. Personalized mock interviews, resume and LinkedIn branding, career coaching, salary negotiation guidance, and performance-based job referrals ensure that your AI upskilling translates into real career breakthroughs. Over 25,000 professionals have already advanced their careers through Interview Kickstart.

Recognized by TIME x Statista and GSV 150 as a top EdTech company, Interview Kickstart is the go-to platform for tech professionals looking to future-proof their careers in the age of AI.

Let's start with who we are:

Interviews can be hard. And when it comes to the top tech companies like Google, Facebook, Netflix, etc., they can be downright brutal. Most candidates don’t make it simply because they don’t prepare well enough. IK helps candidates nail the toughest tech interviews. At IK, current and former hiring managers at these top companies take candidates through an intense prep course to prepare them to crack the toughest Technical interviews. You could think of us as ‘the everything store’ for career transitions and interview skill development.

How do we do that, you ask?

• We have a structured way of helping folks crack interviews-
• Career accelerator course
• End-to-end courses + platform
• More than 600+ instructors from Google, FB, Amazon, Netflix, Dropbox, and other top Silicon Valley companies.
• And, to date, we have trained 25000+ engineers!
• What’s more exciting is that we are completely remote and hiring the best people we can find regardless of geo.

Sounds interesting? Then here’s some more information about the role

What does the role entail?

One of our key priorities is to scale up performance marketing and make it really effective at driving a lot more high-quality leads. To achieve this, we are looking for a sharp, creative, and enthusiastic performance marketer with experience in driving quality leads across a variety of channels - Google Ads, Facebook and  LinkedIn.

• Responsible for planning, executing and maintaining performance marketing campaigns across channels
• Responsible for day-to-day campaign optimisations
• Identify trends and insights, and optimize spend and performance based on the insights
• Run and analyse continuous multiple experiments to find new opportunities for growth and efficiency.
• Demonstrate ability to work at the tactical level (managing campaign execution, creating and optimizing campaigns, analysing traffic data).
• Drive and track KPIs like revenue, conversions, CPA, CPI, etc. on daily basis and create performance reports.

What would excite us?

• 3+ years of dedicated, full-time experience in performance marketing.
• Be Data driven with an expertise on setting-up/managing UTMs effectively.
• Expertise in rapid scaling up on: Google Search Ads, LinkedIn Ads, and Facebook Ads.
• Experience in other ad platforms like Quora Ads, Reddit Ads is good to have 
• Highly analytical with expertise in setting up, running, and reporting on experiments, and always sharing insights rather than just data.
• Ability to come up with creative ad ideas
• Good written communication skills