Digital Marketing Manager

Irving Texas

About iRely

In 2008, iRely began selling its Commodity Management system to producers and processors. Since then, we have continued to expand and implement new software designed to deliver business management solutions for the petroleum distribution, retail, agriculture, and commodity industries.

Today, iRely remains privately owned and self-funded, with a long-term ownership plan that ensures private ownership for decades to come. Our commitment to customer success has made us a global leader in digital transformation.

Headquartered in Dallas, Texas with offices in Bangalore (India), and Makati City (Philippines), iRely has nearly 40 years of experience providing end-to-end ERP and CTRM to over 500 customers in more than 25 countries.

Here at iRely, we understand that your Business isn't simple, but our Innovative Software Solutions are.  

Position Overview:

iRely is a leading software company specializing in ERP Software products for Commodity Trading & Risk Management.  We are looking for a creative and results-driven Digital Marketing Manager with exceptional content creation, presentation, and communication skills. In this role, you will lead a team of 5 direct reports and be responsible for developing and executing a comprehensive digital marketing playbook. You will also represent the company at trade shows, manage advertising content, and collaborate with cross-functional teams to bring new software products to the market.

Key Responsibilities:

  • Strategic Leadership: Develop and implement a digital marketing strategy that aligns with company goals and drives lead generation, brand awareness, and customer engagement.
  • Team Management: Lead, mentor, and manage a team of five marketing professionals, fostering a culture of creativity, collaboration, and high performance.
  • Content Creation: Oversee the development of compelling marketing content, including website copy, social media posts, email campaigns, case studies, and blog articles.
  • Product Launch & Go-to-Market: Collaborate with product and sales teams to successfully launch new software products and lead go-to-market strategies.
  • Trade Show & Event Management:
    • Plan, and represent the company at industry trade shows
    • Engage with clients and prospects, delivering exceptional presentations that highlight product value.
  • Advertising & Campaign Management:
    • Oversee the creation and execution of digital advertising campaigns, including PPC, display ads, and social media promotions.
    • Monitor and optimize campaign performance using data-driven insights.
  • Customer Engagement: Interface with existing and potential customers at events, fostering relationships and promoting the company’s products and services.
  • Travel: Up to 50% of travel is required for trade shows, customer events, and industry conferences.

Qualifications:

  • Able to manage a team of 5 direct reports 
  • 7 to 10 + years of experience in digital marketing, with a proven track record of leading successful campaigns.
  • Experience in software products, to include launches and campaigns and taking products to market is required.
  • Experienced in Digital Design work, Digital Advertising, Graphic design
  • UI/UX, SaaS, ERP Software experience is a plus.
  • HubSpot, WordPress, Canva, Adobe

What We Offer

  • Our corporate headquarters is in the heart of Los Colinas at Williams Square, home to the iconic Bronze Mustangs sculptures, a celebrated landmark of the area. The location offers a variety of amenities, including cafés, restaurants, fitness center, a lakeside pavilion, and more.
  • We offer a highly competitive salary package and benefits to include Medical, Dental, Vision Insurance, Telemedicine, Health Reimbursement and Health Savings Accounts, Life, Disability, 401K matching , Paid Parking and more!

 

Why Choose Us? 

At iRely, we empower our team members to lead with innovation and consistently exceed customer expectations. As a hands-on leader passionate about ERP Implementation and team success, you’ll have the chance to make a meaningful impact in this role. We provide competitive compensation, comprehensive benefits, and clear pathways for career growth, all within a supportive, collaborative environment that values your contributions.

Diversity and Inclusion

We believe that different perspectives and backgrounds are what make a company flourish. All qualified applicants will receive equal consideration for employment regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, economic status, disability, age, or any other legally protected characteristics. We are proud to be an inclusive company with values grounded in equality and ethics, where we celebrate, support, and embrace diversity.

 

 

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